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5 Things to Compare When Choosing an eCommerce Platform

Up and Running

Owning and operating a successful ecommerce business is a dream for many. The reality of ecommerce is that it’s relatively easy to get a store up and running. Ecommerce is the future of retail. Building successful ecommerce businesses starts with the right platform. Who wouldn’t want to start a business like that?

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How To Successfully Market To Millennials

YoungUpstarts

But what makes Millennials so special when it comes to ecommerce strategy? Millennials are social. While chatting about a new product with a friend in person can carry some weight, sharing that same feedback with one’s social networks or online reviews can have much more significant impact for a brand. Men do laundry.

Marketing 150
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7 Retargeting Case Studies That’ll Boost Your Current Campaigns

ConversionXL

What if grouping all audiences into the same retargeting campaign is actually doing more harm than good? The truth is that a lot of people never give the attention or resources that’s needed to improve their retargeting campaigns. Achieved CPAs that were 34% cheaper than non-brand search campaigns. It’s an afterthought.

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Increase Repeat Purchases with Cohort Analysis

ConversionXL

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. By campaign of first order. Marketing campaigns and promotions. Data-driven marketing tailors marketing campaigns to consumer behavior. The second relies on retention. The second type is winning.

Retention 126
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6 Useful Tips To Maximize Your eCommerce Sales During Christmas

Brandanew

ECommerce sales during Christmas tend to see a big surge as customers prefer the quietness of at home shopping compared to the hassles of finding parking and a store full of people. Here are a few useful tips to maximize your eCommerce sales during Christmas and the ongoing holiday season. Create special campaigns for each segment.

eCommerce 100
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Each profile should also be consistent with the social network. For example, Mailchimp’s avatars are the same across its social accounts. Ten days after the Dream Crazy campaign that prompted the hashtag #boycottnike, Nike reached an all-time high on the stock exchange and made six billion dollars. via Facebook ].

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How to Use Social Media To Drive Sales

ConversionXL

According to a report by Nielsen on social media Americans spend three times more time on social media than reading their e-mail. of online time is spent reading e-mail and 23% on social. The juicy bit of the study is that more than 70% of social networks users shop online. Negative social proof.