Remove Channel Remove Revenue Remove Silicon Valley Remove Viral
article thumbnail

10 Key Business Plan Elements Not In A Product Spec

Startup Professionals Musings

You may have heard that venture capitalists in Silicon Valley no longer read business plans. All startups, including non-profits, need revenue to thrive, such as such as from subscriptions, retail, online, licensing, or services. They want to see revenue to share in the return. Budget time and dollars for each.

article thumbnail

Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

” Sean is somebody widely respected in Silicon Valley (although he now lives in SoCal) for having helped many early-stage companies go through major growth periods by quantitatively testing features with audiences to help diagnose what led to growth. I recommend hiring or appointing a growth hacker.” Doesn’t.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Channel-level expertise: An understanding of how the channels work (e.g., Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Neither would have achieved virality had customers not received something tangible for their efforts.

Retention 113
article thumbnail

How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. Not so fast. Content goes global (of Maker Studios 4.4

Video 339
article thumbnail

How To Build a Web Startup – Lean LaunchPad Edition

Steve Blank

Heck, in Silicon Valley even the waiters can do it.). Create a “ viral ” landing page, with LaunchRock or KickoffLabs. Emphasis should be on the discovery done for that weeks assigned canvas component (channel, customer, revenue model) but include other things you learned about the business model.

Lean 334
article thumbnail

Introduction to Growth Hacking for Startups

VC Cafe

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product.

API 167
article thumbnail

5 myths about the marketplace that mobile strategies busted

The Next Web

It’s easy, especially in Silicon Valley, to get hung up on all the whizbang new technologies available to developers. Growth hacking” or the mentality of “try every viral trick, every channel as quickly as possible in order to get ahead in the land grab” is a hot topic.

Mobile 136