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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Building an Advisory Board In my travels outside the building I kept my eyes out for articulate and visionary scientists and engineers who had expertise we lacked, and were willing to help in an advisory capacity. Context here.) I set up an advisory board as a vehicle to get these industry experts engaged with the company and product.

Engineer 221
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Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant

Steve Blank

If you’re following Tesla, you might be interested to know that Sloan wasn’t the founder of GM. Where are the charitable foundations, business schools, and hospitals named after the founder of GM? The founder of what became General Motors was William (Billy) Durant. What Does GM Have to Do with Tesla And Elon Musk?

Michigan 296
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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. To do this we partnered with the RevGenius community to get a better understanding the challenges mature companies faced.

B2B 150
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30 Entrepreneur Explain How They Came Up With Their Business Name

Hearpreneur

My wife and I both worked as mechanical engineers, so we wanted a name that paid tribute to our profession. Momentum is a term that is highly related to engineering, as it relates to motion and dynamics. My wife and I co-founded our Web development and digital marketing agency atCommunications, LLC in 1999.

Naming 152
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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

My colleagues Sebastian Soler , Steven Greenberg and I recently launched a new online community, PEVCTech.com , exclusively for PE/VC investors; engineers who work at PE/VC funds; and other technologists who specialize in working on this problem. to motivate their angel community to support their startups. VC Firm. $

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Our Investment in One Jackson: Fresh, Yet Familiar

Genuine VC

One Jackson is a new online children’s clothing retailer which is surprisingly fresh – all of its designs were created by independent designers and then curated with love from its community of parents. Product – Lastly, what makes One Jackson unique is the source of the original clothing designs – a community of independent artisans.

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Startup CEO New Years Resolutions

Lightspeed Venture Partners

And congrats to Alex Le, cofounder of a prior investment, Serious Business, whose first game since the Zynga acquisition is CityVille.]. Scott Albro of Focus , a knowledge sharing community for business people, has fully embraced the idea of constant iteration for 2011, taking the best practices of social media to the business media world.

Stealth 60