ConversionXL

AUGUST 23, 2017

” I had the pleasure of speaking to Dr. Chip about customer journey and innovative service metrics. He also offered an example of a customer journey map for “Telephone Repairs,” from the book he co-authored, “Service Magic: The Art of Amazing Your Customers.” ” Click to enlarge. IdeaRocket. Website Setup.

Customer 130

Customer Channel Design Retention 130

ConversionXL

JANUARY 28, 2021

Whether you’re looking to improve conversions or retention CDP’s can provide a holistic view of both your opportunities and areas for improvement. David Raab Founder at CDP Institute. Additionally, on average, businesses receive data and metrics from 28 unique sources. Michael Katz the cofounder and CEO of mParticle.

Technical Review 86

Technical Review Software Review Analytics Technical Cofounder 86

ConversionXL

JANUARY 12, 2021

We now live in The Retention Economy. . As a result VC’s now value businesses based on customer retention rather than multiples of revenue. Because customer retention is a better way of working out the true value of a business. For too long businesses have focused on short term wins chasing revenue over long term value.

Retention 71

Retention Atlanta Metrics Cofounder 71

ReadWriteStart

AUGUST 26, 2022

So, think of the typical two founders with a pitch book in a garage. Instead, that’s the sort of pre-series-A investment where companies or founders have visions of where they think there are underserved market needs, and they’re coming up with something super excited to try to solve that. . We’re a crossover fund.

Partner 132

Partner Cofounder Retention Acquisition 132

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

David Teten

AUGUST 6, 2015

I also spoke with Michael Hutchens , CEO & Cofounder of BPM Global , which helps organizations more efficiently build and maintain financial models. If assumptions get better over time (lower customer acquisition, higher gross profit, better retention), note how you plan to achieve those milestones in the model.

Balance Sheet 60

Balance Sheet Software Review Forecast Acquisition 60

ConversionXL

AUGUST 13, 2019

SaaS sales and marketing teams can get overwhelmed by metrics. But without any metrics, it’s impossible to track growth. If growth is the best way to get out alive, marketing metrics do little unless they correlate with sales. According to Gartner , three metrics form the foundation for those growth levers: (Image source).

Metrics 117

Metrics SQL Retention Churn Rate 117

View from Seed

SEPTEMBER 11, 2019

But the CEO was able to talk not only about his co-founders and vision in his pitch, but also presented detailed pre-launch interviews with a handful of prospective customers who indicated they’d participate in a paid beta once the product was ready. Once you cross the chasm of launching v1.0,

Seed Stage 149

Seed Stage B2B Seed Capital Revenue 149

View from Seed

MAY 16, 2019

Practically speaking this doesn’t mean that all of the shares owned by founders, investors, employees (RSUs), or others will be available to trade immediately as they will need to be converted and registered for public trading. You can see this both by looking at a cohort “layer cake” graph or by examining the net dollar retention.

Lock-up Period 168

Lock-up Period Retention Azure .Net 168

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win. What are “pirate metrics?”. Growth marketers focus on the entire customer journey.

Framework 102

Framework Marketing Acquisition Retention 102

Austin Startup

FEBRUARY 1, 2018

Darren Nix , Group Manager of the Assessments product team at Indeed and founder of the Y Combinator -backed startup Interviewed (acquired by Indeed), puts it this way: “Users can’t design your product for you. Hunter Brennick , co-founder and COO of Landing Lion , emphasizes humility and listening for product managers.

Management 85

Management Product Technical Review Software Review 85

Startup Lessons Learned

JULY 3, 2009

The same has been true of an unfortunate number of startups, they manage to generate a lot of hype, raise a lot of money, and sometimes make some of their investors, employees, or founders rich. Ive been there: is it me or my cofounder thats crazy? Yet, I think this definition is too important to leave out. Iterating at whiteboard !=

Lean 60

Lean San Francisco Continuous Deployment Cofounder 60

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. You get a lot of traffic — not always results. Efficiency can be an addictive drug.

Cofounder 164

Cofounder Retention PR SEO 164

ConversionXL

OCTOBER 13, 2015

How does retention differ among different acquisition channels? When optimizing for retention , it’s important to look at customers that spend the most over time via upsells. Will this cohort help me improve that metric?”. Their metric was revenue: Image Source. How did that effect their average order value?

Conversion 48

Conversion Retention Acquisition Metrics 48

Hearpreneur

JULY 8, 2017

Todd McGuire is the Chief Technology Officer and co-founder of startup incentaHEALTH and we had to the opportunity to hear from him about starting business, the future of the company and what entrepreneurship means to him. I am the co-founder and CTO of the digital health care company incentaHEALTH. Tell us your story:

Technical Review 48

Technical Review Fractional CTO CTO CTO Hire 48

Startup Lessons Learned

APRIL 14, 2009

It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. Every board meeting, the metrics of success change. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

AUGUST 21, 2013

Last year’s conference was no exception: speakers talked about their direct experience with practices you may need help implementing—things like metrics, feedback, and experimentation. Metrics play a big role in any conversation around implementation. Retention (do they return?), These show success at your core business.

Lean 167

Lean Louisville Startup Metrics 167

ReadWriteStart

MAY 14, 2012

The best way for startup founders to improve their chance of success is by learning to make better decisions. This is a big-data approach to startup success,” says Startup Compass co-founder and serial entrepreneur Bjoern Lasse Herrmann. But solo founders raise less than half the money that two to three co-founders raise.

Churn Rate 133

Churn Rate Cofounder Startup Acquisition 133

Agile VC

MAY 16, 2019

Practically speaking this doesn’t mean that all of the shares owned by founders, investors, employees (RSUs), or others will be available to trade immediately as they will need to be converted and registered for public trading. You can see this both by looking at a cohort “layer cake” graph or by examining the net dollar retention.

Lock-up Period 100

Lock-up Period Retention Azure .Net 100

Seeing Both Sides

FEBRUARY 25, 2016

. (this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

. (this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell.

Management 20

Management Analytics Technical Review Framework 20

Startup Lessons Learned

JANUARY 2, 2009

The core of the article is my first attempt to articulate the key metrics (in graph form) that I believe demonstrate customer value. Retention cohort analysis. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco 60

San Francisco Tampa Continuous Deployment Lean 60

Startup Lessons Learned

AUGUST 24, 2009

Despite all the energy invested in talking to authors about the size of their platform, very few gatekeepers have a rigorous set of metrics for measuring it. The problem is that there are no other metrics they can look at to judge the content of a book to know if it’s worth reviewing. Is that a lot? In that I see opportunity.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

View from Seed

JUNE 16, 2015

And that product is a highly engaged seed-stage investment where we are usually the lead or co-lead in a round and will often take a board seat. I’d also question a founder who asks his or her investors to comment falsely on something — that puts the investor in an awkward spot. For SaaS: At least $100K in MRR.

Boston 120

Boston Syndicate Syndication eCommerce 120

Hippoland

JUNE 26, 2016

Check out my side project Hustleathon , which helps founders get over their fear of rejection. But, for most companies, it will cover something like this (not necessarily in this order): Problem Solution / Your Product Traction / Your Unit Metrics Team Market Problem - Interestingly, most people glance over this slide. For how long?

Email 91

Email Seed Stage Cofounder Demand 91

ConversionXL

JUNE 3, 2016

They’re completely different mediums with their own structure, organization, incentives, and metrics: Identification : We’re not dealing with cookies in mobile apps. What you learn will help you reduce friction, increase retention, and build a stickier, more powerful product. It doesn’t. Image Source.

Analytics 48

Analytics Retention Mobile Metrics 48

Steve Blank

FEBRUARY 26, 2020

What most founders don’t realize is: Every stage of a startup requires a different set of metrics and milestones and founder skills. Knowing these will help a founder position her pitch to get investors’ attention. Founders need to keep their eye on the prize — not just the next funding round. Business Model.

Cofounder 429

Cofounder Seed Stage Valuation Metrics 429

ConversionXL

MAY 27, 2022

The metrics. Vanity metrics are less important. Elevate your founder and employee personal brand. Take SparkToro founder Rand Fishkin. Since co-founding Moz in 2004, Rand has continually put himself out there as a public face. Which sources drive the most traffic to your website from your target audience?

Demand 115

Demand Affiliate Audience Leadership 115

ConversionXL

JANUARY 18, 2022

On brand building, Intuit co-founder Scott Cook once said: “A brand is no longer what we tell the consumer it is, it is what consumers tell each other it is.”. There’s no metric to measure customers’ emotional responses and what impact those subjective emotions have on your business. week, month, year).

Equity 94

Equity Marketing Social Media Software Review 94

Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Unfortunately, its easy to lose track of positioning effects when optimizing for a single metric.

Metrics 88

Metrics San Francisco Lean Viral 88

Up and Running

APRIL 28, 2015

Jesse Thomas and Lauren Fleshman are a married couple and the co-founders of Picky Bars, a business that makes and sells natural energy bars. Picky Bars was founded in 2010 based on the founders’ mutual interest in athletics and in creating the “perfect” energy bar for athletes like themselves.

Oregon 60

Oregon Metrics Cofounder Social Media 60

Gust

NOVEMBER 4, 2011

For more page-turning corporate drama, including the feud between Intermix co-founders and UCLA college buddies Brett Brewer and Brad Greenspan, Nasdaq delisting, proxy contest and lawsuits by Greenspan after he was fired as CEO, see Stealing MySpace by WSJ reporter Julia Angwin. MySpace became its own company, MySpace, Inc.,

Valuation 98

Valuation Pre-Money Valuation Merger Vesting 98

The Next Web

AUGUST 10, 2013

Nadav Poraz, Founder, WhoSampled. By firing events on every action, you can get metrics that track Call-to-Action buttons and compare their performance to find out which one can be optimized. You can also generate funnels to see customer retention and discover where they exit the website. Michael Cheng, Cofounder, Needle.

Cofounder 157

Cofounder Guerilla Startup Analytics 157

Jason Ball

JUNE 17, 2013

I’ve known co-founder Andreas Ehn for many years, I’ve worked with Creandum at Videoplaza for the past 18 months, I knew Hjalmar Winbladh, Niklas Zenstromm and Reid Hoffman by reputation. Clearly, the company’s metrics and performance was very compelling – growth, retention, engagement, etc.

San Francisco 42

San Francisco Venture Capital Retention Cofounder 42

Duct Tape Marketing

APRIL 7, 2022

Marcel is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting systems. Optimizing Your Agency For Profitability written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Marcel Petitpas.

Cofounder 76

Cofounder Hosting Networking Software Review 76

Startup Lessons Learned

OCTOBER 7, 2008

I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. Retention competition is how you get people to come back to your app. If your app has incredibly strong retention, you will probably do very well with the current PR/new app system of acquisition.

San Francisco 68

San Francisco Lean Retention SEM 68

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly.

Technical Review 44

Technical Review Startup Cofounder Software Review 44