ConversionXL

NOVEMBER 9, 2015

If we’re supposed to optimize what’s closest to the money, what is the value in optimizing for micro-conversions? Many blog posts have espoused this as a way to incrementally increase revenue and final conversions, but does tweaking stuff unrelated to purchase actually assist your bigger goals? What Are Micro-Conversions?

Conversion 48

Conversion Metrics Revenue Matching 48

YoungUpstarts

NOVEMBER 30, 2018

It starts with setting goals and then tracking your website performance metrics. For those who aren’t sure where to start, use this useful guide to help you accurately track performance metrics. Know which metrics to watch. How can you know how to track your performance metrics if you don’t know which ones to watch?

Metrics 113

Metrics Social Media Analytics Web 113

YoungUpstarts

FEBRUARY 15, 2018

He has assisted small business owners improve brand visibility online and boost lead generation, which translates to higher sales conversions. He places a lot of emphasis in the use of metrics to make well informed decisions. I avoid digital devices just before going to bed to ensure a restful sleep.

Entrepreneur 133

Entrepreneur Technical Review Restful Lead Generation 133

VC Cafe

SEPTEMBER 2, 2022

We suggest that you put your product front and center and use it to frame the rest of your pitch and the market that you’re in. . While a lot of the focus is on getting the initial ‘IN’, if the startup progressed to next level it’s important to keep everyone engaged on the conversation/ round. Weeks to launch?

Technical Review 166

Technical Review Early Stage Cofounder Portfolio 166

ConversionXL

NOVEMBER 25, 2020

Key metrics: Average View Duration, Click Through Rate, & Views 3. Refine titles, thumbnails, and content to increase those metrics — Eric Bandholz (@bandholz) November 24, 2020. Key metrics (90% of your focus). The wonderful thing about YouTube is that they have specific metrics to help you hit the above strategy.

Channel 129

Channel Metrics Algorithm Video 129

ConversionXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. Where marketing drives brand awareness, customer acquisition drives conversions and sales to generate revenue. Conversely, a high-end fashion ecommerce store runs Facebook Ads. by posting about it on social media). Google ads).

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Designing startup metrics to drive successful behavior Great companies are almost always run by great management teams. Good metrics should also be actionable, and drive successful behavior. In a follow up post, I will use this technique to walk through the design of a set of metrics for a SaaS company.

Metrics 55

Metrics Design Entrepreneur Startup 55

A Smart Bear: Startups and Marketing for Geeks

APRIL 5, 2010

In the quest for optimization, A/B tests, metrics, and funnels, we're in danger of losing the fun and value of creative work. The mini-viewer is not only larger, it has significant width, which means you have to occupy the rest of the right side of the screen with other crap. Leave a comment and join the conversation.

Software Review 226

Software Review Metrics Lean Algorithm 226

ConversionXL

NOVEMBER 4, 2020

Freemium to paid conversion rates for SaaS businesses hover around the 2% mark on a good day. Now, there are many methods you can use to try and increase your conversion rate. Don’t ignore activation—or the rest doesn’t matter. You can create a sense of urgency with a well-timed offer (e.g., “Get for freemium users.

Conversion 103

Conversion Email eCommerce Community 103

ConversionXL

JULY 3, 2020

Customer service reps have data on customer conversations. Or, maybe you’ll try a cart abandonment–triggered email that requires measuring open rates , click-through rates , and conversions. You also need metrics on cart abandonment and purchase rates of those who saw your test idea and those who didn’t. Process and methodology.

Technical Review 107

Technical Review Software Review API Analytics 107

Occam's Razor

JULY 24, 2018

work (collection, processing, reporting, analysis), processes, org structure, governance models, last-mile gaps , metrics ladders of awesomeness , and… so… much… more. Remember, tools, work, processes, org structure, governance models, last-mile gaps, metrics ladders of awesomeness, and… so… much… more. The Implications of Complexity.

Analytics 93

Analytics Framework Metrics Algorithm 93

ConversionXL

FEBRUARY 12, 2019

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about. Cohort metrics can help drive more repeat customers. The second relies on retention.

Retention 126

Retention Analytics Campaign eCommerce 126

ConversionXL

JULY 21, 2022

This makes the right data harder to locate, resulting in poor conversion rates that affect revenues and dampen company culture. Look at traffic, engagement, and conversions to determine which channels to add to your marketing mix. There’s no surer sign of omnichannel campaigns working than when these metrics make for good reading.

Customer 118

Customer Marketing Channel Audience 118

ConversionXL

JANUARY 31, 2014

We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. Why You Should Focus On Clicks Before Conversions. Do This: Set up your conversion goals in Google Analytics. Ask Peep about analytics, and he’ll tell you, “Metrics are there to provide actionable insight.

Analytics 134

Analytics Video Matching Conversion 134

ConversionXL

MARCH 31, 2021

The same goes for your sales conversations; why did new leads seek you out, and what objections do you hear during the sales process? Uncovering popular articles and conversations will show you what people are most interested in, which is useful for “seeding” your content research. Collect data sources for quantitative insights.

Audience 127

Audience Non-Compete Distribution Channel 127

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

View from Seed

SEPTEMBER 16, 2019

You can read the rest of the posts in the series by clicking here *. This can take the form of customer quotes, NPS scores, usage and engagement metrics, negative churn, and referral metrics. Overall, at this point in the pitch, there should be a bit of a flip in the nature of the conversation.

Seed Stage 192

Seed Stage Metrics PR Leadership 192

ConversionXL

JULY 8, 2020

Conversions. Price extensions help can increase the relevance and improve conversions of your ads. Enhanced CPC: With Enhanced CPC, you set your bid manually, and Microsoft Ads automatically increases or decreases your bid when the conversion is more likely. Conversion Tracking. How to set up conversion tracking.

PPC 100

PPC Matching Software Review Campaign 100

Occam's Razor

APRIL 8, 2013

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 156

Metrics Analytics Lean Churn Rate 156

ConversionXL

FEBRUARY 21, 2018

Seasoned experts suggest that you should optimize for a metric which can affect the bottom line of your business. A number capable of signaling growth, like absolute count of conversions, conversion rate, total revenue, revenue per visitor, cost per acquired customer, among others. Focus on long-term effects.

Programming 117

Programming Audience Analytics Metrics 117

Aymeric Gaurat-Apelli

MAY 31, 2011

Yes there is and the buttons stand out from the rest of the design. You need to track your conversions (Google AdWords gives you a code to insert in your “visitor is converted” page) to know what you are spending in Google AdWords is less than the amount of business it brings you. Is there any call to action on the front page?

Technical Review 47

Technical Review Software Review Conversion SEO 47

Steve Blank

NOVEMBER 16, 2009

What metrics do we use to see if we learned enough in Customer Discovery ? I gave my boilerplate answer, “I’m a product guy and I tend to invest and look at deals that have measurable revenue metrics. Dave McClure has some great metrics…” It was an honest but vaguely unsatisfying answer. It is related to business model.

Customer Development 223

Customer Development Web Developer Customer 223

Occam's Razor

FEBRUARY 6, 2018

Your digital performance dashboard has 16 metrics along 9 dimensions, and you know that the font-size 6 text and sparkline sized charts make them incomprehensible. Focus only on KPIs, eliminate metrics. Here are the definitions you'll find in my books: Metric : A metric is a number. Time on Page is a metric.

Metrics 263

Metrics Analytics Forecast Non-Compete 263

Startup Lessons Learned

APRIL 25, 2011

SLLCONF featured incredible entrepreneurs on stage to put those ideas to rest (watch, for example: Aardvark , Grockit , Dropbox , PBworks ). Bring your tough questions – Brad and I will be having a conversation on stage and you’re invited to join us. No BS, no vanity metrics, no launches, no PR. And those are just our keynotes!

San Francisco 146

San Francisco Silicon Valley Lean Agile 146

ConversionXL

FEBRUARY 18, 2016

Choose a naming format now and share it with the rest of your Google Tag Manager-using team. If you want to track dynamic values, like revenue, you can use Custom Metrics. Custom Metrics and Custom Dimensions are similar, so the set up process will seem familiar. Experiment with different metrics and dimensions!

Management 48

Management Analytics Software Review Metrics 48

Startup Lessons Learned

MARCH 25, 2010

Heres an excerpt: The Startups Rules of Speed - The Conversation - Harvard Business Review Every startup that achieves success eventually faces a critical moment — whether to speed up or slow down. Read the rest of The Startups Rules of Speed - The Conversation - Harvard Business Review.

Software Review 141

Software Review San Francisco Lean Continuous Deployment 141

ConversionXL

MAY 19, 2020

Throughout the rest of the article, I’ll give you 15 questions to use as brainstorming prompts. The great news is that it doesn’t have to be your salespeople leading these difficult conversations—your content can do it for them. Case studies, for example, can contribute to both the Evaluation and Purchase stages. Show your work.

Differentiation 129

Differentiation Sales Email Metrics 129

ConversionXL

SEPTEMBER 1, 2020

Meaning: T = Traffic CR = Conversion Rate AOV = Average Order Value G = Growth. Meaning: C = Customers (traffic x conversion rate) CLV = Customer revenue – (CAC + cost of serving that customer) CAC = Customer Acquisition Cost G = Growth. The key is not to get bogged down by short-term metrics at the expense of long-term growth.

Customer 132

Customer SMS Retention Acquisition 132

Occam's Razor

JUNE 25, 2012

My hope is to simply help you internalize the impact of these decisions on reports, which metrics might be impacted and which will be fine, as well as what types of decisions you can still make with confidence and which decisions you might make with a grain of salt. Implication on the Visits metric: You get the best case scenario of a Visit.

Analytics 130

Analytics IP Web Metrics 130

Up and Running

AUGUST 21, 2014

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. It’s hard to understand how many people will you actually attract, what is it going to cost, what’s your conversion rate, how long will people stay. Those things are all really hard to just get.

Metrics 84

Metrics Startup Churn Rate Forecast 84

Startup Lessons Learned

FEBRUARY 8, 2010

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

ConversionXL

JUNE 8, 2017

In the rest of this article, I will share with you a basic process you can use to build upon. This information is crucial in maintaining scent from the creative to the landing page and rest of the customer journey. This is a correlative metric – a behavioral cohort used as a heuristic for growth. Google Adwords?

Programming 97

Programming Revenue Analytics Software Review 97

The Next Web

SEPTEMBER 15, 2013

The majority of the non-technical conversations in the API industry seem to be focusing on terms like “API strategy” and “API economy.” In other words, the API is the target of a distinct business and opportunity (with its own metrics), which will then have a range of tactics to support it. The problem: “API Strategy”.

API 135

API Audience Dividend Programming 135

Startup Lessons Learned

JUNE 2, 2010

The Five Whys for Start-Ups - The Conversation - Harvard Business Review Root cause analysis and preventive maintenance are concepts we expect to see in a factory setting. Read the rest of The Five Whys for Start-Ups. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much?

Technical Review 132

Technical Review San Francisco Lean Continuous Deployment 132

ConversionXL

NOVEMBER 15, 2016

When we talk about conversion optimization , much of the strategies remain the same across industries. After all, the goal is to systematically improve the success of a business, whatever that means metric-wise. That said, there are some key differences in how experts approach SaaS conversion optimization.

Conversion 48

Conversion Churn Rate Retention Metrics 48

The Startup Magazine

AUGUST 21, 2023

Data: Monitoring essential metrics that depict an organization’s health and performance. Facilitating Candid Conversations EOS promotes a culture of transparency and open dialogue. The choice rests with the leadership and their commitment to integrating EOS wholeheartedly into their operational fabric.

Nebraska 134

Nebraska Framework Leadership Operations 134

YoungUpstarts

JANUARY 7, 2014

If you do, rest assured that employee’s problems with accountability will become other employees’ problems with accountability. If you’re interviewing a candidate for a leadership position, you might say, “Summarize a difficult conversation you had with an employee who had failed to meet a commitment.” Hire accountable people.

Leadership 145

Leadership Employee Metrics Hiring 145