Up and Running

MARCH 7, 2018

On average, it costs nearly three times an employee’s salary to replace them. It is important to develop a retention plan right off the bat to keep employee turnover in your small business from becoming a very costly and aggravating expense. Since benefits and salaries account for such a large portion of employers’ costs, it’s O.K.

Employee 91

Employee Startup Salary Hiring 91

Austin Startup

JULY 8, 2017

A COO / CFO wants to justify his salary, and an easy way to do that is by claiming to ‘save’ you legal fees via DIY legal work. What’s his/her starting salary?” Last time I checked a solid software developer will cost you six figures in salary; ignoring equity. You’re not saving anything. Me: “Great. CEO: “What?

Startup 48

Startup Salary Early Stage Software 48

Hearpreneur

JANUARY 19, 2022

Especially during challenging times, retention is significantly more crucial than acquisition. For instance, to avoid the problem that arises with customer self-service, we used a strong conversational AI representative combined with AI-powered searching capabilities to align with the constantly changing product catalogs.

Entrepreneur 122

Entrepreneur Metrics Technical Review North America 122

Austin Startup

AUGUST 13, 2018

Sample @ Hypergiant Over the past five years, the tech industry has pushed the implementation of conversational intelligence, but actual execution presents several challenges. This will no doubt be a lively conversation that fiercely debates diverse investment approaches. From Basic Bot to Extraordinary AI” with C.K. Technologist C.K.

Austin 48

Austin Technical Review Cofounder Texas 48

David Teten

DECEMBER 16, 2015

For early stage companies, the metrics that matter might typically center around activation, engagement and retention. Conversion to Sales %. A better metric is a combination of number of unique visitors and conversion rate. Net Income (Loss). Available Cash. Remaining Runway. Users/Customers. Customer Acquisition Cost (CAC).

Metrics 60

Metrics Analytics Balance Sheet .Net 60

Duct Tape Marketing

APRIL 24, 2023

According to salary.com, the average CMO salary ranges from $208,000 to $375,000, which does not include implementation costs. Get the Steps The Scaling Challenge The role of a fractional CMO can be quite lucrative, requiring only a small number of clients to earn a salary comparable to that of a full-time CMO.

Marketing 62

Marketing Salary Retention Campaign 62

Up and Running

DECEMBER 1, 2015

More often than not, equity compensation is an attraction and retention tool, rather than a replacement to salary. While some companies may use it as a means of paying employees a lower salary upfront, it’s very rarely offered as a complete replacement to receiving a regular compensation package. Then Lead Them.

Equity 60

Equity Employee Stock Options Vesting 60

crowdSPRING Blog

DECEMBER 11, 2011

Most companies use the evaluation process to determine bonuses and salary increases and December is the perfect time to sit with each member of the team and spend some time discussing their performance, contribution to the company, and personal/professional development. R eview the team.

Small Business 90

Small Business Startup Chicago Retention 90

Hearpreneur

OCTOBER 1, 2023

From behavior management, and having difficult conversations to the workings of the mind and links to students’ effort and achievement. I was made to spam journalists, pick up the slack for other departments, and work crazy amounts of hours for a low base salary. Thanks to Aileen Day, Aileen Day Advisory ! #8-

Entrepreneur 139

Entrepreneur ChatGPT PR Leadership 139

Hunter Walker

MAY 11, 2021

Employees are going to vote with their feet and I feel for People Ops teams who are going to be having a tremendous number of emotional conversations. Hiring a ‘bird in hand’ just a quarter or two earlier is typically a rounding error when it comes to incremental salary for a high performing venture backed company.

Hiring 109

Hiring Matching Early Stage Retention 109

Steve Blank

APRIL 1, 2020

” Board members gave her a wakeup call: there was either going to be a much more realistic assessment tomorrow based on her first-hand customer conversations, or a new CEO. How can you shift focus to customer retention versus acquisition? Before layoffs, cut all salaries by 20%. Cut CXO salaries by at least 30%.

South Korea 334

South Korea Salary Business Model China 334

Duct Tape Marketing

APRIL 20, 2022

There is a great experience, you know, component, there is a retention component. And one of the things they found was that putting a number like putting a salary or a wage on the ad was actually beneficial in attracting people, but it doesn't keep people. Conversation. I mean, there is an attraction component. Absolutely.

Employee 74

Employee Networking Audio Customer 74

Austin Startup

AUGUST 20, 2017

Compensation decisions obviously affect hiring and retention. They’re looking to be paid properly in the context of the overall salary structure, including cash, benefits, and equity, and to be paid commensurate with performance. Sooner or later everybody in a startup knows what everyone else is getting paid.

Technical Review 48

Technical Review Software Review Cap Table Securities and Exchange Commission 48

Both Sides of the Table

JUNE 17, 2017

If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months. They got a bigger office space so their employees would feel comfortable and they could improve employee retention.

Stock Options 227

Stock Options Startup Dilution Venture Capital 227

Hearpreneur

SEPTEMBER 20, 2023

From behavior management, and having difficult conversations to the workings of the mind and links to students’ effort and achievement. I was made to spam journalists, pick up the slack for other departments, and work crazy amounts of hours for a low base salary. Thanks to Aileen Day, Aileen Day Advisory ! #8-

Entrepreneur 71

Entrepreneur ChatGPT PR Leadership 71

Occam's Razor

AUGUST 22, 2011

" ~ Digital Careers: "How can I get a bigger salary? Six Tips For Improving High Bounce / Low Conversion Web Pages. Multichannel Analytics: Tracking Offline Conversions. Is Conversion Rate Enough? Customer Personas, Customer Value, Customer Retention and Non-line Marketing. What's the best out there?

Analytics 124

Analytics Metrics SEM Web 124

ConversionXL

AUGUST 24, 2021

News declaring it the number one job in sales and marketing, and a median average salary of around $142,000 in the U.S., In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this.

Management 141

Management Marketing Campaign Social Media 141

ConversionXL

JANUARY 8, 2018

You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). Usually the others are related to other marketing channels (paid/referrals) or one of the other parts of the funnel (retention/lifecycle). It all start with Acquisition. How do you prioritize?

SEO 134

SEO Metrics Analytics Search 134

ConversionXL

AUGUST 10, 2017

In this 2017 State of the Conversion Optimization Report, we gave a 26 question survey to 333 people who work in the optimization space. The average salary of conversion optimizers was $64,984.89 (down from $71,340 last year). Lack of Conversion Optimization Experience. Conversion Optimizer. CRO Specialist.

Conversion 90

Conversion Salary Analytics eCommerce 90

ConversionXL

AUGUST 10, 2017

In this 2017 State of the Conversion Optimization Report, we gave a 26 question survey to 333 people who work in the optimization space. The average salary of conversion optimizers was $64,984.89 (down from $71,340 last year). Lack of Conversion Optimization Experience. Conversion Optimizer. CRO Specialist.

Conversion 63

Conversion Salary Analytics eCommerce 63

Duct Tape Marketing

JUNE 15, 2023

16:51): You know, John, when we recently hired for someone and on my team and we posted the job description, yes, we put the job duties, yes, we put the salary and benefits information, but we also talked a lot about our commitment to quality of life. That shows up in the data consistently when you look at retention and turnover. (18:43):

Hosting 79

Hosting Employee Framework Networking 79

Hearpreneur

JANUARY 7, 2017

The conversations usually go down the same path, ending with a you’re how old? Something similar happened during a salary negotiation seminar years later. At the same time it seemed that whenever I would have a conversation with a friend, family member, colleague, manager, executive–you name it!–about

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

Duct Tape Marketing

APRIL 7, 2022

So all the salaries and payroll that's allocated to the delivery function in your business, and then what we like to call, share delivery expenses, which would be some of the software or tools that you're paying for that aren't necessarily for one specific client, but you need to do the work. It's the contract structure is time materials.

Cofounder 74

Cofounder Hosting Networking Software Review 74

ConversionXL

APRIL 7, 2016

In this 2016 State of Conversion Optimization Report, we gave a 48 question survey to 722 people who work in the optimization space. Without further ado, here are our findings from the 2016 State of Conversion Optimization Report. The average salary of conversion optimizers was $71,340. Conversion Optimizer.

Conversion 48

Conversion Salary Analytics eCommerce 48

ConversionXL

OCTOBER 30, 2019

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.” joining a user group).

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

OCTOBER 30, 2019

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.” joining a user group).

Retention 48

Retention Metrics Churn Rate Acquisition 48

ConversionXL

AUGUST 12, 2016

However it comes with it’s own set of challenges, like retention and churn. Common acquisition expenses are: paid ads, staff salaries, CRM, marketing automation software licenses, sponsorships, content marketing, and social media. For example, their onboarding flow went from this: To this: According to them , this tripled conversions.

Software Review 48

Software Review Metrics Revenue Acquisition 48

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. At the end of the conversation, ask them if they’d be willing to make an introduction. 1 page website w/ simple checkout, then add things as you feel it’ll help increase conversions.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Hearpreneur

FEBRUARY 16, 2018

Our team in the last five years has gone from five to nearly fifty, however we have amazing retention. I’m supposed to have stability, a salary, and opportunity for career advancement. During those meetings with myself I also take time to focus on defining what I do, and conversely what I do not do.

Entrepreneur 93

Entrepreneur Restful Jordan Revenue 93

ConversionXL

NOVEMBER 13, 2019

Client retention hinges on relationships—and the people who maintain them. A 10% relative increase in conversion rate for a large site makes them millions—but gets you fired with a small client (as that’s nothing for them in absolute dollars). Professional networks are the starting point (and growth engine).

SEO 110

SEO Hiring PPC Leadership 110

Duct Tape Marketing

NOVEMBER 29, 2016

Email is an incredibly important part of your business’s customer activation and retention funnels, so I don’t recommend cutting corners here. Besides the cost of a press manager’s salary, getting media mentions is a low-cost acquisition channel that can have a huge return.

Marketing 28

Marketing Channel Analytics Metrics 28

ConversionXL

NOVEMBER 13, 2019

Client retention hinges on relationships—and the people who maintain them. A 10% relative increase in conversion rate for a large site makes them millions—but gets you fired with a small client (as that’s nothing for them in absolute dollars). Professional networks are the starting point (and growth engine).

SEO 49

SEO Hiring PPC Leadership 49

Hunter Walker

NOVEMBER 25, 2022

That’s what a conversation between a job candidate and a VC are called. Now, I LOVE these conversations with possible new team members, but take a very different approach. Basically, do they think there’s room for promotion and ongoing recognition/retention compensation? ‘Sell calls.’ I don’t sell them.

Salary 56

Salary Burn Rate Dilution Equity 56

Austin Startup

MARCH 7, 2018

SXSW Panel: The Intersection of Co-Working and Wellness barbary (@barbary) | Twitter Jennifer Aldoretta Director of Operations Threatcare Jennifer is the Director of Operations for Threatcare, where she has led the development of radical diversity and inclusion initiatives, including Threatcare’s open salary policy.

Technical Cofounder 48

Technical Cofounder Cofounder Fractional CTO CTO 48

blog.expensify.com

APRIL 24, 2012

Otherwise, for those yet-another-facebook-type social web apps, just hire competent programmers and give them salary and perks that normal professionals expect, and not hope that their compulsion covers for your managerial incompetence and angel investor micromanaging idiocy. Only like minds want to work for someone like that. Bill Beebe.

Java 107

Java PHP Software Review Coder 107

Up and Running

SEPTEMBER 17, 2014

Not just their salary. The average length of employment for all initial hires after two years, if an employee has come from a referral, after two years there’s a 45 percent retention. It starts, and it lays the foundation for a great conversation. Not just their taxes. I’m going to give you a quick stat.

Employee 86

Employee Video Hiring Forecast 86