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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them.

B2B 150
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Streamline Your Sales Process With These Five Proven Techniques

YoungUpstarts

A lot of startups fail within the first few months due to some commonly acknowledged culprits – picking a bad time to scale, running out of operating capital, lack of a steady customer base, high customer acquisition cost, and low to nonexistent repeat business. Which one takes longer and which one costs more?

Sales 171
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How to Successfully Approach Trade-Offs as an Entrepreneur in 2021

Up and Running

When you’re starting or growing a business , a major trade-off you’ll ultimately have to consider is the efficiency of your operations versus finding, winning, and keeping customers (revenue versus expenses). Technology tools such as a CRM system can also help you get a strong understanding of your sales cycle and pipeline.

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Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

Selling into this market requires the traditional enterprise sales approach, comprised of a large ‘boots on the ground’ field sales team that works with key decision makers (e.g. These are long sales cycles, often with multiple departments and stakeholders involved. CTO, VP of HR) in the customer organization.

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The Benefits of Starting a B2B Company Right Now

The Startup Magazine

This rational buying process can lead to more predictable sales cycles and less whimsical decision-making from your clientele. These ongoing relationships not only provide consistent revenue but also reduce marketing and sales costs over time. B2B customers, however, are a different breed.

B2B 149
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How to Measure Ecommerce Customer Acquisition Cost (+ Tips to Reduce it)

ConversionXL

Customer acquisition cost (CAC) is an important metric for any ecommerce business. Put simply, you need a healthy customer acquisition cost for your business to succeed. In this article, you’ll learn what ecommerce CAC is, how to calculate it, and how to keep costs down to maintain profit health. Your business is unique.

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5 Tactics To Ensure Your Solution Is Customer Driven

Startup Professionals Musings

Exciting new technologies these days range from the niche social media software platforms I see almost every month, to new transportation models, like consumer space travel and driverless autos. More features usually means more complexity in operation and support. Limit the features and complexity.

Customer 276