Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. would look in each of the verticals. How does product development differ in communications hardware versus enterprise software, etc.

Vertical 122

Vertical Silicon Valley RSS Marketing 122

The Startup Magazine

JUNE 29, 2021

All the platforms use the current software versions with up-to-date security measures and enhanced protection capabilities. Vertical Scalability. Vertical scaling websites are acquiring hardware with increased capabilities. Mostly vertical scaling has problems of its own. At OpsWorks Co., Horizontal Scaling.

Vertical 121

Vertical Hosting Bandwidth Security 121

abovethecrowd.com

NOVEMBER 13, 2012

You must also organically aggregate demand. Aggregating demand is much harder and more critical. oDesk’s presence increases the number of first time software outsourcers. In this latter case the marketplace appears as an expense, and it’s easier for the supplier to view it is a “tax” versus a distribution relationship.

Aggregator 101

Aggregator Marketing Software Review North America 101

abovethecrowd.com

APRIL 17, 2013

eBay recently launched an aggressive campaign attacking Amazon’s rate table on a vertical-by-vertical basis ( those percentages can be found here ). Because most of the developers building on these platforms make software, the developers do not experience immediate pain when they share 30% of top-line revenue.

Europe 101

Europe Social Network Technical Review IPO 101

View from Seed

AUGUST 30, 2017

The cars on the road may be familiar to him, but now, he can also magically hail a car on-demand or pay ludicrously low prices to get from place to place by sharing rides with one or two other passengers. These are industries that have been relatively untouched by software until recently. Construction & Renovation.

Denmark 244

Denmark Vertical eCommerce Internet 244

ConversionXL

NOVEMBER 10, 2021

Influencer Marketing defines it as: “…creating content that will be promoted through paid distribution channels like sponsored placements, advertisements, and pay-per-click campaigns. By splitting the photo to look like a before and after, Adobe shows how its software can transform a photo in the simplest way possible.

Advertising 131

Advertising Cost Customer PR 131

David Teten

DECEMBER 3, 2019

Tim Friedman, Founder, PE Stack , said, “If I could offer one piece of advice to today’s managers, it would be to take the time to understand the demands of the modern institutional LP. Some technology vendors are providing options to limit distribution of confidential information from GP reports. The VC Software Stack?—?the

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Both Sides of the Table

FEBRUARY 12, 2017

https://medium.com/media/cc969482e7abf6b75d3c0958c8ee409d/href I moved to Los Angeles in 2007 and as a VC who had built his career as a programmer, database designer, program manager, CEO then VP Products at Salesforce, I wanted to build a portfolio of software investments. An obvious vector for me would be software for the media industry.

Media 210

Media Los Angeles Russia Viral 210

Startup Lessons Learned

AUGUST 24, 2009

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Lightspeed Venture Partners

OCTOBER 5, 2013

When the problem space is complex you arrive at solutions fastest through a mix of software and people engineering. Palantir has been able to repeatedly pair it’s core analytics platform with human investigators who unlock business value across a variety of vertical domains. Algorithms alone don’t cut it.

Cofounder 167

Cofounder Vertical Algorithm Government 167

Lightspeed Venture Partners

APRIL 13, 2015

One look at any of the market maps for marketing tech, sales productivity apps, HR tech or other functional areas within enterprises would tell you how crowded these traditional enterprise software landscapes have become… Is there another billion dollar company to be built in some of these areas?

Sales Cycle 60

Sales Cycle Government Demand Distribution 60

Steve Blank

AUGUST 31, 2009

customers aren’t buying it, the cost of distribution is too high, etc.) As a result the young company is now saddled with an expensive, scaled-up sales organization frustrated trying to execute a losing sales strategy and a marketing organization desperately trying to create demand without a true understanding of customers’ needs.

Customer Development 238

Customer Development Developer Customer Silicon Valley 238

Both Sides of the Table

JUNE 18, 2010

Reportedly, Softbank and Zynga have discussed jointly distributing games through Softbank’s mobile-phone service in Japan and other countries. Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.; first vertical to launch by 2010 Holiday Season. Offers cloud-based web analytics software provider.

Venture Capital 225

Venture Capital Non-Compete Vertical Europe 225

The Next Web

DECEMBER 8, 2013

it’s really a software business, not liquidity driven) and that B2C marketplaces could not be built under the giant momentum of eBay’s “ network effect. The only way many e-commerce verticals can grab the attention of some of the very best VCs is to build a marketplace, not an e-commerce storefront.

B2C 136

B2C B2B Demand Vertical 136

Austin Startup

FEBRUARY 20, 2020

The Governor of Colorado was there promoting Colorado as a hub for blockchain and distributed ledger technology. There’s an increasing desire to solve real-world problems, and the demand is only going to grow as we see more use cases, funding and innovation within the industry. ETHDenver , which took place Feb.

San Francisco 97

San Francisco Cofounder Colorado Security 97

ConversionXL

JANUARY 14, 2020

It’s more than just a distribution channel. Whether it improves the quality of an existing page (and, therefore, rankings for keywords you’re already addressing) or justifies new page creation (to rank for new keywords), there has to be demand. SEO is a pull channel, and search volume is indicative of demand.

SEO 159

SEO Framework SCRUM Search 159

Steve Blank

MAY 22, 2009

If you’re in markets that still exhibit at them (semiconductors, communications, enterprise software, etc.,) Everyone should have a chance to walk the floor looking for deals, technology, distribution, customers, etc. this may be a useful read. These two posts were amazing. Anyways, here’s one question I have.

Silicon Valley 128

Silicon Valley RSS California Customer Development 128

The Next Web

DECEMBER 3, 2013

Enterprises that have gotten past this reflexive response are struggling with how to integrate all of this new, distributed stuff with their existing stuff. You own the hardware and the software, as well as the long term co-location, support and network contracts. Orders are placed every day to a mix of vendors, based on demand.

Cloud 128

Cloud API Vertical Cofounder 128

VC Cafe

NOVEMBER 6, 2010

The company is focused on re-thinking software advertising, in particular download software and plugins. Since launching in February, AfterDownload has quickly established itself as a significant player in the digital software advertising market, serving over 15 million ads daily, generating over 40K clicks.

Networking 111

Networking PPC Advertising 111

VC Cafe

NOVEMBER 6, 2010

The company is focused on re-thinking software advertising, in particular download software and plugins. Since launching in February, AfterDownload has quickly established itself as a significant player in the digital software advertising market, serving over 15 million ads daily, generating over 40K clicks.

Networking 111

Networking PPC Advertising 111

VC Cafe

NOVEMBER 6, 2010

The company is focused on re-thinking software advertising, in particular download software and plugins. Since launching in February, AfterDownload has quickly established itself as a significant player in the digital software advertising market, serving over 15 million ads daily, generating over 40K clicks.

Networking 111

Networking PPC Advertising 111

steveblank.com

JULY 8, 2011

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

JUNE 20, 2019

But DailyMotion’s geographic distribution of users doesn’t mirror YouTube, especially within the United States. Of course, with Wisita, you must create the audience for your videos—there’s no inherent distribution network (unlike YouTube). DailyMotion reports 300 million active users; they watch more than 3.5 billion videos per month.

Hosting 127

Hosting Video Technical Review Software Review 127

Austin Startup

OCTOBER 13, 2010

StoredIQ has rapidly gained traction with customers across several vertical industries, including financial services, healthcare and oil and gas. Buddy will be a great asset as StoredIQ continues to meet growing customer demand through its channel organization.&#.

Vertical 59

Vertical Early Stage Cofounder Channel 59

Steve Blank

AUGUST 27, 2009

After that there’s a discussion of how the product will reach the customer and the potential distribution channel. The distribution discussion leads to some conclusions about competition: who are they and how they differ. The distribution discussion also leads to some assumptions about pricing. Marketing is at its peak.

Silicon Valley 260

Silicon Valley Product Startup Product Development 260

Hearpreneur

AUGUST 19, 2015

After I left academia (too slow moving) and the consultancy company I worked for (lack of vision), four friends and I applied that puzzle-solving passion to creating software for solving supply chain puzzles. — in a class so high in demand that I had to wait several quarters to take it? It just didn’t make sense.

Entrepreneur 48

Entrepreneur Australia Technical Review Community 48

ConversionXL

JUNE 2, 2022

They also use multi-channel content distribution to improve brand awareness and meet prospects where they already are. For a reasonable return on investment, target higher-value accounts than you would with more conventional demand generation plays. How LiveRamp drove over $50M in annual revenue from 15 target accounts. via 6sense ].

Marketing 100

Marketing Campaign Email Sales 100

ConversionXL

DECEMBER 3, 2018

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. Articles, case studies, and eGuides, like this analytics whitepaper written by, you guessed it, a company offering call-center analytics software.

B2B 133

B2B Marketing SEO Search 133

Occam's Razor

FEBRUARY 9, 2015

In this case, a simple distribution of overall search traffic and the amount that is coming via paid search. It shows Traffic Share and distribution of the share. For just a few dollars a month get VPN software. We will follow the same pattern, start macro, dig a bit, dig a bit more. The metric being displayed is Visits.

Metrics 60

Metrics Analytics Non-Compete Search 60