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Lean Business Planning with Tim Berry [VIDEO]

Up and Running

We recently had Tim Berry, Palo Alto Software founder and business planning expert, present our Bplans audience with his latest advice on lean business planning. Start your lean business plan today: Download our Free Lean Plan Template one-page-pitch-download.pdf. I’m going to start with what’s a lean business plan.

Lean 60
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. To truly differentiate your brand, center your growth strategy around creating unique and personalized customer experiences. Failing fast is different from failing often. Image source.

Marketing 115
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Structured customer dev – not to be missed.

The Equity Kicker

Let me use the Jobs To Be Done (JTBD) framework for product development to explain why. Reams have been written about the JTBD framework. Part of the art of using the JBTD framework well is picking the right level of detail to work at. The work I’ve described so far is a desk exercise. An example from Photobox.

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Why SWOT Analysis Belongs in Your Business Plan

Up and Running

If you’re holding regular business plan review meetings , SWOT analysis is a good framework for thinking through how you need to adjust your business strategy to meet your goals. Just like the Lean Planning approach to business planning, less is more. Brainstorm together. Our SWOT sessions took only an hour or two.

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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

Growth marketing borrows a concept from the lean startup methodology. Growth hacking is a term that emerged from the Silicon Valley tech community and the lean startup methodology. Codecademy designed an experiment to understand the impact of pricing differentials between monthly and annual subscriptions. Image source.

Framework 102
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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The Lean Startup Intensive is tomorrow at Web 2.0.

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How To Use Immersion To Create Amazing Experiences

Duct Tape Marketing

Zak about his framework for transforming nearly any situation from ordinary to extraordinary. 11:30] Is there a way to use this framework to create better digital experiences or automated experiences? [13:07] Is there a way to use this framework or this thinking to create better digital experiences or automated experiences?