ConversionXL

OCTOBER 11, 2022

In this article, you’ll learn how ecommerce customer retention boosts long-term revenue and the strategies you can use to keep customers coming back. Table of contents What is ecommerce customer retention (and why does it matter)? Incentivize shopping with a customer loyalty program 7. How to measure customer retention.

Retention 111

Retention eCommerce Channel Community 111

Hearpreneur

DECEMBER 14, 2022

It could be more revenue, hiring clients, or launching a new product or service, but every new year is an exciting time because it’s ripe with opportunity. As a co-founder of the company, my main goal for 2023 is to build a successful and sustainable business that will bring value to our customers, team members, and investors.

Entrepreneur 105

Entrepreneur Retention SEO Employee 105

ConversionXL

NOVEMBER 23, 2022

Gavin Braman, Co-Founder @ Drifting Creatives. Salesforce, for example, increased its revenue market share to 18.4% Just like Peep, other marketers from hypergrown products, such as David Cancel (founder at Drift) argue that product-based differentiation is vanishing. The small group roundtable discussions were amazing.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

JUNE 3, 2019

Has your company’s customer retention rate increased, decreased, or maintained the status quo over the past five years? Are you actively working on retention? Have you outlined and initiated a formal customer retention strategy? Evaluate whether a loyalty or rewards program will drive repeat business. Email performance.

Retention 82

Retention Developer Customer Programming 82

ReadWriteStart

OCTOBER 2, 2023

It’s disheartening, but sadly, this is one experience that many startup founders face. I understand the struggles that come with being a startup founder. A SaaS UX design that is intuitive, efficient, and enjoyable can significantly impact user satisfaction, retention, and overall success.

Design 105

Design Product Churn Rate Architecture 105

YoungUpstarts

DECEMBER 2, 2014

Making this switch will allow companies and employees to save up to $12,000 per employee per year, while offering a better employee health benefit program for recruiting and retention purposes. And the sooner, the better. This is a massive savings and it will happen nationwide — there’s no arguing with that.

Software Review 224

Software Review Employee Retention Government 224

YoungUpstarts

SEPTEMBER 1, 2015

by Eliot Burdett, co-founder and CEO of Peak Sales Recruiting. Generating revenue through sales, especially as start-up capital diminishes, can make or break a company’s success. These should include not only revenue goals but also the sales activity required to achieve the revenue. Don’t build too soon.

Sales 100

Sales Cofounder Sales Cycle Revenue 100

YoungUpstarts

JUNE 2, 2015

by Richard Milam , the Founder and CEO of EnableSoft Incorporated. With the end of the 2015 fiscal year nearing, businesses may be reviewing their consolidated revenues and thinking of ways they can increase their profit margin as they enter the new fiscal year or second-half of the calendar year.

Software Review 100

Software Review Database Technical Review Community 100

crowdSPRING Blog

NOVEMBER 30, 2012

The Founders Lie About Comfort Zones – [link]. Investors Need to Lose Their Egos and Founders Need to Gain Some Confidence – [link]. Interesting to see Y Combinator revise funding portion of its program … The YC VC Program – [link]. The Biggest Problem in Mobile: Retention – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

Hearpreneur

JANUARY 3, 2021

It could be more revenue, hiring clients or launching a new product or service, but every new year is an exciting time because it’s ripe with opportunity. 3- Double our revenue. It’s a big goal, especially because our original goal for Anvil was 2in2, meaning double our 2019 revenue in 2021, but COVID delayed that target.

Entrepreneur 153

Entrepreneur Wiki Jordan LLC 153

Guy Nirpaz

DECEMBER 13, 2011

Have a Client Lifecycle Program – Especially important for SaaS businesses that need to ensure customer retention and recurring revenue. Make client retention a corporate mantra – this is not only the concern of your Support group – have the entire company focus on client retention and reducing churn.

Retention 44

Retention Software Review Sales Revenue 44

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

ConversionXL

JANUARY 12, 2021

We now live in The Retention Economy. . For too long businesses have focused on short term wins chasing revenue over long term value. As a result VC’s now value businesses based on customer retention rather than multiples of revenue. Because customer retention is a better way of working out the true value of a business.

Retention 71

Retention Atlanta Metrics Cofounder 71

Duct Tape Marketing

MAY 28, 2021

John is the founder of The Ruhlin Group, a gift logistics company. He’s also the author of Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention. More About The Certified Marketing Manager Program Powered by Duct Tape Marketing. Check it out here.

Retention 91

Retention Channel Networking Revenue 91

Guy Nirpaz

DECEMBER 12, 2011

In a successful Client Lifecycle program, the leaders in departments such of Sales, Marketing, Product Management and Client Services all have a role to play at some point. Market and Promote your client lifecycle program. Have a designated owner who acts as a “quarterback” of Client Lifecycle program.

Retention 54

Retention Merger Programming Sales 54

Both Sides of the Table

OCTOBER 17, 2019

It proved to be fortuitous because it allowed me the time & space I needed to get to know tons of founders and VCs and to hone my craft. I mentioned that we sold our position in Kyriba for > $1 billion but when we invested it had virtually no revenue. Over the past 2.5

IP 223

IP Intellectual Property IRR Cofounder 223

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

OCTOBER 13, 2015

Iterative testing is a core component of an optimization program, and therefore, someone who joins this year will not have the same experience as someone who joins next year. Average Revenue Per Customer. How does retention differ among different acquisition channels? Total Customers. You can’t learn much from the above table.

Conversion 48

Conversion Retention Acquisition Metrics 48

The Startup Magazine

AUGUST 2, 2018

The Startup Magazine caught up with Tsewang Wangkang and Frederick Szydlowski , co-founders of the Embargo App, an app that helps both venues and patrons enjoy their bar and restaurant experiences with an effective loyalty and customer engagement program. TSM: Who are the founders of Embargo App?

Technical Review 25

Technical Review Startup Revenue Cofounder 25

Duct Tape Marketing

OCTOBER 17, 2018

He is the president and founder of Revenue & Associates and the creator of The bullseye marketing framework and we’re going to talk about a book built on that called Bullseye Marketing: How to Grow Your Business Faster. You can tell without ever talking to someone, do they have a marketing automation program?

Marketing 56

Marketing Social Media Analytics Software 56

ConversionXL

FEBRUARY 3, 2022

No changes were made to the customer journey, and it had nothing to do with revenue lift. It isn’t about finding quick hacks to boost short-term revenue. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

OCTOBER 20, 2016

There are various ways to measure the above outcomes, and there are varying levels of correlation with revenue, retention, and whatever, but they’re all generally good signs. For the sake of simplicity, and because we’re seeking to optimize websites, let’s measure revenue and conversion increases as a proxy for “liking,” deal?

Revenue 48

Revenue Social Media Retention Metrics 48

Seeing Both Sides

FEBRUARY 25, 2016

Growing revenue and profits is a core objective of most companies, and it is the responsibility of every function to contribute to the pursuit of this goal. The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

Growing revenue and profits is a core objective of most companies, and it is the responsibility of every function to contribute to the pursuit of this goal. The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell.

Management 20

Management Analytics Technical Review Framework 20

Austin Startup

AUGUST 20, 2017

Compensation decisions obviously affect hiring and retention. Kalanick, former investor BFF turned highly disappointed by founder behavior. Usually the founders duke it out among themselves as to titles and responsibilities and relative shareholdings. Many founders assume any flat surface is a filing and storage area.

Technical Review 48

Technical Review Software Review Cap Table Securities and Exchange Commission 48

ConversionXL

OCTOBER 7, 2022

customer retention ). Customer lifetime value (LTV or CLV) measures how much revenue you’ll make from a customer for as long as they purchase from you. Calculate LTV as: Average revenue per customer / churn = Customer lifetime value. Referral programs are built on incentives. Factoring this in, CAC looks low.

Acquisition 22

Acquisition eCommerce Cost Customer 22

www.mint.com

MARCH 9, 2010

If the answer to the question centers around “We will achieve revenue soon so our net will improve and give us more runway,” it means the company is in trouble because no product ever ships on time nor achieves the company’s “conservative forecast.” These days revenue is the best source of capital. Who is on your board of directors?

Software Review 68

Software Review Startup Post-Money Valuation Technical Review 68

Startup Lessons Learned

JANUARY 2, 2009

We were even more embarrassed by the pathetically small number of customers we had, and the pathetically low amount of revenue we had earned so far. We’d always cringe as we admitted that, no, we really only had a few thousand customers and a few thousand dollars in monthly revenue. Retention cohort analysis.

San Francisco 60

San Francisco Tampa Continuous Deployment Lean 60

Both Sides of the Table

FEBRUARY 28, 2018

We seed funded a company a few years ago called Parachute Home that has grown 180% CAGR (compounded annually) and is now doing tens of millions of revenue with very little capital raised. The founder of Parachute, Ariel Kaye , had a clear vision for what she wanted to disrupt and how she thought she could do it.

Curation 296

Curation Los Angeles Differentiation Channel 296

Austin Startup

FEBRUARY 1, 2018

family of brands), I was there to source the absolute best talent for the Product Management summer internship program in order to continue to push HomeAway’s agenda to develop a Tier 1 workforce. Hunter Brennick , co-founder and COO of Landing Lion , emphasizes humility and listening for product managers.

Management 85

Management Product Technical Review Software Review 85

ConversionXL

APRIL 4, 2017

There are many who aren’t doing it well , but to me it seems this is a natural extension of any other acquisition channel, and a super important lever for retention and relationship building. Of course, at the start it is anything but scalable – it tends to be the founders cold calling and pitching. Predictable Revenue.

Channel 118

Channel Marketing Viral SEO 118

ConversionXL

MAY 27, 2022

Elevate your founder and employee personal brand. Take SparkToro founder Rand Fishkin. Inside sales CRM Close.io , for example, grew its company to $6+ million in annual revenue with thought leadership-fueled content marketing. Of those, 72% say they directly impact pipeline and revenue. Value creates demand.

Demand 115

Demand Affiliate Audience Leadership 115

Mike Michalowicz

NOVEMBER 1, 2016

The experts include three investor-backed accelerator programs, one investor, an advocate for sustainable seafood companies and a leading industry magazine publisher & editor. Renske Lynde, Co-founder & Managing Director, Food System 6 Accelerator. Bringing in revenue is the hardest part of any business. My best advice?

Balance Sheet 60

Balance Sheet Incubator Cofounder Salary 60

ConversionXL

FEBRUARY 13, 2019

“ Ross Hudgens, Founder and CEO of Siege Media. Earning more resources often requires demonstrating ROI, something far easier for online companies that can tie marketing efforts and revenue tightly together. …are struggling to create a structured training program. So who’s responsible for those programs?

Marketing 128

Marketing Chad B2B Retention 128

Duct Tape Marketing

JANUARY 3, 2023

Sounds like a great program, doesn't it? And what I wanna suggest through this idea of the customer success track and the stages in the customer success track is there's certain things you as the owner, the founder, the head of marketing, whatever your role is, need to start doing differently at each of these stages. (04:08):

Customer 87

Customer Marketing Engineer Advertising 87

ConversionXL

FEBRUARY 3, 2022

Use incentives to optimize customer retention and advocacy through gamification. If people have to jump through hoops, your program will likely fall flat. For example, when ConvertKit began to grow its user base by cold-emailing bloggers , it doubled down on the tactic and scaled it up to include an affiliate program and webinars.

Product 102

Product Marketing Social Media Channel 102

Hearpreneur

JANUARY 7, 2017

I streamlined my program to include family members as support systems to help people truly thrive. This position has made my program instantly successful since it’s the only one of its kind that people know about. I am the founder/coach of Never Settle Coaching, LLC a coaching business. 12 – It was Just Time.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91