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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” According to a recent McKinsey survey, 83% of CEOs said they depend on digital marketing to be the major driver of growth. This is the power of SEM marketing.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

When I met my now-wife, I realized that any technology that can find me a spouse is a killer app. I’d argue that the same type of technologies that have revolutionized dating can revolutionize our industry. . I walk through below how progressive investors are using technology and analytics throughout all of their operations.

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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” According to a recent McKinsey survey, 83% of CEOs said they depend on digital marketing to be the major driver of growth. This is the power of SEM marketing.

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15 Steps to Fundraising for Your New Venture Capital or Private Equity Fund

David Teten

Set up the basic marketing toolkit: deck, website, accurate online databases, and social media accounts. . For more on this, see An Investor’s Personal Social Media Tech Stack. The less widely marketed your fund is, the more valuable it is perceived to be. Lastly, gather feedback.

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How We are Investing Through The Covid Correction

View from Seed

We can stay busy by expending time and effort supporting the existing portfolio, which is the right thing to do and a good use of time. Others are just starting out, but the financial safety net they thought they had from a spouse’s job or highly appreciated stock options has disappeared. Wait and see. This is scary.

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DeFi Staking as Supplemental Income for Freelancers

Transformify

DeFi, at its core, leverages blockchain technologies and cryptocurrency to recreate and improve upon traditional financial systems, but in a decentralized way. Freelancers, especially in the field of marketing, are no strangers to the volatile nature of income. Why DeFi Staking for Freelancers?

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The iconic VC-Backed founders are all White & Asian men. So why invest in diversity?

David Teten

We reviewed CB Insights’ global list of “40 of the Best VC Bets of all Time.” This would be easy to detect: among their portfolio companies, do startups with female founders outperform those without? This would be easy to detect: among their portfolio companies, do startups with female founders outperform those without?