Duct Tape Marketing

APRIL 30, 2019

Transcript of How Reducing Friction Increases Revenue written by John Jantsch read more at Duct Tape Marketing. John, just a few years ago, my loyalty to Amazon was tested because up to that point, in Texas, they were not charging sales tax. ” They’ll show you that it’s got four and a half stars from 2000 reviews.

Revenue 58

Revenue SEO Texas Minnesota 58

ConversionXL

FEBRUARY 27, 2019

In consumer packaged goods, the benchmark for a “highly successful” product launch is no easy feat: $50 million in first-year sales. Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. Image source ). His solution?

Product 110

Product Campaign Acquisition Social Media 110

ConversionXL

JANUARY 18, 2022

Jeff Bezos’s private space technology company Blue Origin was founded back in 2000. And yet, revenue went up by 45% YoY. If you spam the non-buyers with sales CTAs, you’ll only annoy them. Marketing: Which channels are they active on? They show original sales intelligence data and they post relatable memes.

Marketing 109

Marketing Social Media Non-Compete Audience 109

ConversionXL

MARCH 19, 2020

The HBR study contrasts Office Depot and Staples during the 2000 recession: Office Depot cut 6% of its workforce, but it couldn’t reduce operating costs significantly. Their recommendations derive from sales and EBITDA (earnings before interest, taxes, depreciation, and amortization) for the companies in their study: ( Image source ).

Marketing 121

Marketing Campaign Non-Compete Lean 121

Brandanew

DECEMBER 2, 2015

Content driven, subtler approaches are sought after as opposed to direct sales pitches. This may differ based on the channel – ranging from National Geographic photographs to recipes from the Food network. Brand stories are hybrid, multi-channel and spread across various media platforms. Brand storytelling is not new.

Curation 100

Curation Mobile New York Advertising 100

Hearpreneur

DECEMBER 15, 2017

I have been working with my Partners since November 2000. The company that employed us began putting profits above people and new sales above client retention. They recognize the average lifespan of a client is 3-6 months, so they implement a strong sales team to consistently search for new clients. 10-Passion.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

Duct Tape Marketing

JANUARY 25, 2023

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. Questions I ask Matt Briel: [1:29] Could you tell us about the origin story of Lulu and how did it come to be? [2:25]

Audience 89

Audience Revenue Distribution Differentiation 89

Steve Blank

JANUARY 4, 2012

from box-office revenue. But the total movie industry revenue was $87 billion. From sources that the studios at one time claimed would put them out of business: Pay-per view TV, cable and satellite channels, video rentals, DVD sales, online subscriptions and digital downloads. Where did the other $57 billion come from?

Silicon Valley 336

Silicon Valley Distribution Washington Channel 336

SVPG

SEPTEMBER 30, 2016

Even worse, DVD sales were starting to lag, and a Hollywood backlash further muddied the situation. To be specific, AdWords is currently 16 years old, and last year alone it generated well over $50B in revenue. The year was 2000, and the hardest part about the AdWords project was simply getting agreement that they could work on it.

Product 60

Product Technical Review Software Review Engineer 60

Duct Tape Marketing

OCTOBER 17, 2018

He is the president and founder of Revenue & Associates and the creator of The bullseye marketing framework and we’re going to talk about a book built on that called Bullseye Marketing: How to Grow Your Business Faster. They have a website, they probably have a sales team, is that kind of where it ends? John Jantsch: Yeah.

Marketing 56

Marketing Social Media Analytics Software 56

Seeing Both Sides

AUGUST 16, 2012

Last week, I wrote about Akamai , a company with strong network effects that successfully transitioned from a single product to build a platform that garners over a billion dollars in revenue and is now a core part of the Internet’s fabric. Big Data meets travel…in 2000. Magical, really. TripAdvisor’s History: Two Big Pivots.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Startup Lessons Learned

MAY 25, 2020

Carl was also worldwide head of stores at Home Depot when Hurricane Katrina hit, running sales out of the backs of trucks and accepting IOUs for payment. I think about this in customers and protecting your employees and customers, always protect your P&L, your revenue. So, how are you investing in being even better? Go get them.

Technical Review 148

Technical Review Balance Sheet Texas Austin 148

Both Sides of the Table

NOVEMBER 4, 2010

In 1999-2000 they weren’t doing enterprise-wide installations at Merrill Lynch, Dell and Cisco. The incumbents have expensive product features to maintain and often expensive sales channels. You can’t take a $5 billion revenue stream and say “Fuck it. Enter Salesforce.com. The incumbents curse.

Vesting 376

Vesting Framework Revenue Technology 376

Steve Blank

NOVEMBER 1, 2010

They made other assumptions about the type of sales channel, partnerships and revenue model they would need. In 2000, new investors bought Iridium’s satellites and network for $25-million, or one half of one percent of the invested capital. All were predicated on the state of the mobile phone industry in 1990.

Business Plan 335

Business Plan Customer Business Model Customer Development 335

ReadWriteStart

SEPTEMBER 24, 2019

Does the photo look like something taken on a mobile phone from 2000? Every E-commerce startup needs to market their website and its products through different channels. Our next step was to find out the best content channels, and identifying the main social networks where our articles and posts had maximum visibility and shares.

Startup 124

Startup eCommerce Audience Widget 124

The Next Web

DECEMBER 8, 2013

It turns out that network effects can be broken – Amazon and StubHub took on eBay in the mid 2000’s. It is essential for marketplaces to focus on creating critical mass in one specific segment of the customer base via marketing and sales. The prevailing consensus at the time was that B2B marketplaces were too hard (e.g.

B2C 136

B2C B2B Demand Vertical 136

Steve Blank

SEPTEMBER 10, 2009

With that implicit assumption, startups hire a VP of Sales with a great rolodex and call on established mainstream companies while marketing creates a brand and buzz to create demand and drive it into the sales channel (web, direct salesforce, etc.) After twelve months Handspring’s revenue was $170 million. End result?

Customer Development 203

Customer Development Developer Customer Silicon Valley 203

crowdSPRING Blog

MAY 1, 2013

But marketing, when planned and executed correctly, can also lead to more sales and revenue. We’ll look at relevant metrics to help you assess whether a specific marketing channel could work for you, and also highlight additional resources to help you get a better understanding of that channel. Direct sales.

Small Business 107

Small Business Marketing Affiliate PPC 107

www.usatoday.com

JULY 16, 2012

The dot-com boom of early 2000 saw a proliferation of similar anything-at-your-service start-ups. Others, such as Loosecubes, are looking for a more consistent stream of revenue by switching to a subscription-based model. Thats real money." Struggling to manage costs, the start-up closed shop as quickly as it opened.

San Francisco 105

San Francisco Technical Review Zimbabwe New York City 105

Duct Tape Marketing

JULY 14, 2022

As a revenue-driven founder specializing in sales and business development, Melissa has learned how to build companies with very few resources — by automating what she could, outsourcing wherever possible, and inspiring talented people to join her team with shared focus and enthusiasm. Melissa Kwan (02:41): Yeah. Everything is real.

Technical Review 85

Technical Review Demand Cofounder Video 85

Occam's Razor

MAY 2, 2017

Outcomes: Revenue | Ideas Funded Behavior: Path Length | Cart Abandonment Rate Acquisition: Assisted Conversions | Share of Search. Every ecommerce site has to obsess about Revenue. B2B / Enterprise Sales: Salesforce. With advertising revenue in a tailspin, it is more important than ever. And, we can do so much for them!

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Up and Running

JUNE 28, 2012

In the 1990’s and early 2000’s it was “You got mail” as made famous by the AOL advertising stable. You need to incorporate a constant monitoring of multiple channels in order to really understand what is going on. As a CEO and an adviser to governments and politicians, I do a lot of listening. ” Or do you?

Social Media 91

Social Media Government Metrics Database 91

VC Cafe

AUGUST 15, 2011

The program is geared to medium to large companies with sales of between 20 and 200 million shekels and annual exports of at least 10% of sales that are interested in establishing themselves in the Indian or Chinese market for the long run. “ Ophir has a history of impressive revenue growth. Share/Bookmark.

China 90

China Cofounder India 90

VC Cafe

NOVEMBER 11, 2010

It took me half a year to find Ophir and Haim [ Haim Pekel , sales and marketing]. VC Cafe: Let’s talk about revenue. VC Cafe: How to you manage new customer acquisition/sales? As you can imagine, Israeli customers pretty demanding, which makes face to face customers a hard channel, but one we can learn a lot from.

Cloud 134

Cloud South America Bootstrapping 134

VC Cafe

NOVEMBER 11, 2010

It took me half a year to find Ophir and Haim [ Haim Pekel , sales and marketing]. VC Cafe: Let’s talk about revenue. VC Cafe: How to you manage new customer acquisition/sales? As you can imagine, Israeli customers pretty demanding, which makes face to face customers a hard channel, but one we can learn a lot from.

Cloud 134

Cloud South America Bootstrapping 134

Mike Michalowicz

JANUARY 17, 2017

Since 2000, the number of IBD shops has almost been cut in half. This could be 4-5 shoppers per day in a typical store and an extra bike sale per day. Tip 6: Focus on the Life of a Cyclist, Not the Initial Sale | Donny Perry. Focus on sales where you create or control the distribution.

North America 68

North America Iowa America Community 68

Mike Michalowicz

JANUARY 17, 2017

Since 2000, the number of IBD shops has almost been cut in half. This could be 4-5 shoppers per day in a typical store and an extra bike sale per day. Tip 6: Focus on the Life of a Cyclist, Not the Initial Sale | Donny Perry. Focus on sales where you create or control the distribution.

North America 60

North America Iowa America Community 60

Mike Michalowicz

JANUARY 17, 2017

Since 2000, the number of IBD shops has almost been cut in half. This could be 4-5 shoppers per day in a typical store and an extra bike sale per day. Tip 6: Focus on the Life of a Cyclist, Not the Initial Sale | Donny Perry. Focus on sales where you create or control the distribution.

North America 60

North America Iowa America Community 60

VC Cafe

JANUARY 16, 2011

. - Spacecom is offering a wide range of Pan African satellite services, including: Cellular backhaul, Rural telephony, Broadband VSAT networks, e-government, e-learning, e- health, Direct To Home (DTH) Multi-channel platforms, DSNG, Video Distribution & Contribution. Craze Productions. GoNet Systems. Logia Group.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

www.chubbybrain.com

SEPTEMBER 28, 2011

spent $20 million to get back to the same revenue that I had when I was CEO. created a vastly higher cost structure; I had 80 people mostly on base salaries under $100,000 and was bringing in revenue at the rate of $20 million annually. spent $20 million to get back to the same revenue that I had when I was CEO.

Cofounder 89

Cofounder Startup Technical Cofounder CTO Hire 89

Entrepreneurs-Journey.com by Yaro Starak

JUNE 19, 2010

I got out of the university in early 2000 and I never went on to a full-time job, so it’s always been an online business for me. The biggest deal I’ve ever done was a sale of a $100,000 website. Adding Ad Revenue. I’ve done some $20,000 and $30,000 deals as well, but I did start with the low-level ones.

Technical Review 90

Technical Review Software Review Prospectus Audience 90

maplebutter.com

JANUARY 8, 2013

I would focus on one product and set a goal to generate $1M in yearly revenue from it. Do that – nothing else but one product / company / focus and get to $1M in sales with atleast $15% net profit. Outsourcing is something a big company, with a known customer / problem (that has revenue & traction) does to save cost.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Hearpreneur

JANUARY 7, 2017

I soon found that yoga taught me 2000-year-old strategies, to be more present with my kids, be more patient with my family and feel more calm and energized at the same time! This is when I realized that I can use my business/sales experience that can and therefore I quit my job on the spot and started BuffetGO. Image Credit: Jen Perry.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

Duct Tape Marketing

DECEMBER 29, 2022

Jason Bay is a leading sales expert, and he talks with other leading sales experts to get you the information you need. When, you know the record labels, who is the manufacturer of the music, they actually were putting in millions of dollars and needed that $20 return on investment for each sale. Really, really eye-opening.

Audio 88

Audio Social Media Naming Networking 88

Duct Tape Marketing

MARCH 17, 2022

When, you know, the record labels, who is the manufac of the music, they actually were putting in millions of dollars and needed that $20 return on investment for each sale. We don't just make a product and get, hire a sales team and send them out there to tell the world about it. I mean, it's so many channels and avenues.

Audio 83

Audio Networking Social Media Framework 83