A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 14, 2012
Freshman Salesman writes: I’ve read somewhere in your blog about how you had a very large organisation as the first customer for your software. How did you reach out to your first customer? It’s rarely true that your first customer will be big. It’s rarely true that your first customer will be big.
ConversionXL
FEBRUARY 19, 2020
Decades later, in 2002, Dutch marketing professor Ale Smidts coined the term “neuromarketing.” At a tactical level, companies can improve their customer segmentation and personalize marketing and sales experiences. Bernays believed that people could be influenced via crowd psychology and psychoanalysis. Image source ).
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Both Sides of the Table
JUNE 22, 2011
I know that most people who are close to them tend to deny their existence, as we saw in the great housing bubble of 2002-2007 and the dot com bubble of 1997-2000. That happened a lot in 2002 and again in 2008. customers who paid for services often get burned. That asset class need not represent the broader market.
ConversionXL
JANUARY 18, 2022
In 2002, Elon Musk created Space X. In this article, you’ll understand how to build a memorable brand that your customers want to buy from. Learn how to identify what your customers want from your brand, how to build momentum with content, and then explore some brands that excel at brand marketing. Brand is your strongest asset.
ConversionXL
MARCH 19, 2020
In 2002, McKinsey published a study of 1,000 U.S. They do more of the same with less, often lowering quality and customer satisfaction. Companies in this category add features when customers desire greater value. Knowing your customers—and how they may change—is key. What the big studies have shown. Promotion. Pragmatic.
Growthink Blog
MARCH 28, 2011
Try this on for size – an analysis of over 300 patents acquired between 2002-2008 found an average price per patent of $383,000 ! And oh yes, it is very hard to “clean up” a business at the time of sale – to do it right the work must be done in real time and / or started years before a sale is contemplated. #1. They Are Lucky.
Both Sides of the Table
FEBRUARY 23, 2015
Even when you do sign-up initial customers it’s still not clear that your company will be a success and you’re still likely paying yourself under market rates. Maybe they were in their 20s in 2002 when being a startup CEO wasn’t really available to most? ” (Warren Buffett).
Expert insights. Personalized for you.
231 
Let's personalize your content