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The Future of Ad Tracking: Navigating the Google Analytics Landscape

Duct Tape Marketing

Key Takeaway: During this episode, we discuss the transition from Google Analytics to Google Analytics G4 and its significant differences from the previous version. Questions I ask Julian [00:54] What are the differences between Google Analytics and the new Google’s platform? [04:41] Julian (01:35): Yeah, sure.

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5 Essential Spreadsheets for Social Media Analytics

mashable.com

5 Essential Spreadsheets for Social Media Analytics. Social media analytics and tracking can be very time-consuming and expensive. Here, we’ll share a few ready-made spreadsheets you can copy (navigate File + Make a copy ) and use for social media analytics. Social media analytics. ©2005-2012 Mashable, Inc.

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Does Fintech Disruption Break The Investment Banking Model?

YoungUpstarts

The speed and accuracy of research will be vastly improved with the application of big data and analytics. Think of big data-driven research as the backend of analytical information processing, and Robo Advisors as the front end delivery mechanism to salespeople and their clients. Research and Trading.

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Spiceworks Uses Data and Analytics Powered by AI to Connect IT Professionals to Brands

SiliconHills

In 2005, Jay Hallberg, founder, and chairman of Spiceworks met with three friends in Austin to create what has become Spiceworks. The post Spiceworks Uses Data and Analytics Powered by AI to Connect IT Professionals to Brands appeared first on SiliconHills. Recently, Ziff Davis acquired Spiceworks. The company just held […].

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Is Click Fraud Devouring Your Ad Budget?

ConversionXL

Click fraud first came to light in 2005, when several major cases were taken to court. Everything seemed very easy to work around, and, ultimately, Google’s response to us was, “It’s probably just poor targeting,” even though the analytics and data we had proved otherwise.

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The Top 10 Duct Tape Marketing Podcast Episodes for 2020

Duct Tape Marketing

Kara Goldin is the founder and CEO of Hint Water, a flavored water brand founded in 2005. Solo Show – Google Analytics Simplified for Small Business. Biggest takeaway: You’ll learn why you should care about Google Analytics, how to set it up, and what goals you should have when you set it up.

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GA4 Is Here: Here’s What You Need to Know

ConversionXL

Google Analytics 4 (GA4) officially launched in October 2020. What makes GA4 so different compared to the current version of Google Analytics? A brief overview of Google Analytics 4. GA1 : Urchin, 2005. Most notably, compared to older versions of Google Analytics, GA4 places a heavy focus on the event-driven data model.

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