YoungUpstarts

OCTOBER 15, 2018

Many senior executives and CEOs tend to focus more on what other departments, such as sales and production, can do to move the business forward. Good marketing can bring a company immense value, but first a CEO must learn to value the marketing team for more than sales leads generated and stop second-guessing their decisions.

LLC 168

LLC Marketing Lead Generation Equity 168

www.kalzumeus.com

AUGUST 13, 2012

Posted on May 31, 2012. The Thirty Second Sales Pitch. A few percent survive all those hurdles and result in thousands of dollars of sales at the margin. I have probably told a hundred anecdotes like “I just did an A/B test and increased software sales by 70% with 99% statistical confidence. Greatest Hits.

Email 54

Email Software Review Software Campaign 54

Occam's Razor

OCTOBER 15, 2012

They have a smattering of microsites that their Agency put together once in a campaign rush a number of years ago. The question they'll ask: But how do we know our $250,000 investment in digital (ads plus sites/apps) will drive offline sales? One common scenario is this: Company PJ spends $250 million on traditional advertising.

Global 136

Global Czech Republic Russia Norway 136

ConversionXL

MAY 6, 2014

In 2012, I launched a kind of ‘Groupon deal for musicians’, where I gave away $1,250 worth of products, including recording time, iTunes distribution, and a guitar string endorsement deal for just $69 for 100 hours only. I had invested a lot into this campaign. How I Increased Sales By 332% Using Scarcity & Urgency.

Sales 132

Sales Conversion Stock PPC 132

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? You see, microcopy is practically everywhere, and in many scenarios, might influence a user’s decisions more than the big headline or body copy, simply because it’s closer to the point of conversion. image source.

Conversion 112

Conversion eCommerce Software Review Green 112

ConversionXL

NOVEMBER 4, 2015

Understanding what consumers want, what consumers need and why is a crucial part of conversion rate optimization. Department of Commerce, online sales were up 15.4% Joanna Lord , Growth Marketing Expert : “To me, conversion rate optimization is a way in which I can rework experiences to best serve the customer.

eCommerce 48

eCommerce Conversion Mobile Design 48

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? You see, microcopy is practically everywhere, and in many scenarios, might influence a user’s decisions more than the big headline or body copy, simply because it’s closer to the point of conversion. image source.

Conversion 105

Conversion eCommerce Software Review Green 105

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? You see, microcopy is practically everywhere, and in many scenarios, might influence a user’s decisions more than the big headline or body copy, simply because it’s closer to the point of conversion. image source.

Conversion 101

Conversion eCommerce Software Review Green 101

ConversionXL

SEPTEMBER 28, 2017

For websites, this can include “sales volume,” “number of visits,” “average cart value,” and a variety of other metrics. Macro conversions vs. micro conversions. Macro conversions vs. micro conversions. Your metrics are either leading to “macro conversions” or “micro conversions.” No question.

Metrics 121

Metrics Acquisition Conversion Revenue 121

ConversionXL

APRIL 28, 2020

To have the future we wanted, we needed to shift away from monetizing our open-data community and toward enterprise sales. While they knew that—and that might seem weird—I did start my career as a sales development representative (SDR) selling demand generation SaaS products. SiriusDecisions Rearchitected Demand Waterfall (2012).

Demand 101

Demand Revenue SQL B2B 101

uxdesign.smashingmagazine.com

SEPTEMBER 5, 2012

UX Study The State Of E-Commerce Checkout Design 2012. September 4th, 2012. All the top 100 e-commerce websites plotted with checkout usability score moving up the y-axis and online sales moving out the x-axis (logarithmic scale). User Experience. UI Design. E-Commerce. WP Word Press. Essentials. Techniques. By Christian Holst.

Design 98

Design Software Review HTML Technical Review 98

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. Here, your focus should be to earn new sales from fence-sitters and consider new revenue streams.

Product 96

Product Social Media Audience Software Review 96

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? You see, microcopy is practically everywhere, and in many scenarios, might influence a user’s decisions more than the big headline or body copy, simply because it’s closer to the point of conversion. image source.

Conversion 84

Conversion eCommerce Software Review Green 84

Tim Keane

JUNE 21, 2011

How to prepare a sales forecast for a business plan.  If the conversation goes in that direction it can be a bit of a problem.   Think about having the same discussion in a different way - by preparing your sales forecast by making your assumptions explicit. Sales to segment A will be $500 per customer.

Forecast 68

Forecast Business Plan Sales Wisconsin 68

YoungUpstarts

DECEMBER 11, 2012

With a little focused thought, the last month of 2012 can also be the most valuable one. Here are eight “must-dos” to tackle before the end of the year: Hold a 2012 post-mortem. Review your marketing campaign. Sometimes the business world pauses to catch its breath in December. Don’t neglect your other big “asset”: employees.

Small Business 239

Small Business Entrepreneur Leadership Employee 239

www.usatoday.com

JULY 16, 2012

Entrepreneurs have also tapped sharing platforms to directly market their goods and services, somewhat blurring the line between unadulterated peer-to-peer co-ops and direct sales channels. Airbnbs (move) quieted a lot of conversations," Shapiro says. To find out more, read the FAQ and Conversation Guidelines. . . Most Popular.

San Francisco 105

San Francisco Technical Review Zimbabwe New York City 105

www.huffingtonpost.com

MAY 10, 2011

He is a broad, strategic business thinker, has a deep understanding of engineering talent, has very high standards, and is someone I can always have a real conversation with. S&P 500 NASDAQ NYSE Gainers Losers Most Active Wikinvest data is provided as-is, delayed, and subject to Terms TOP VIDEO PICKS 1 of 13 Unimpressive growth for U.S.

CTO 43

CTO CTO Hire PHP Cofounder 43

Both Sides of the Table

JULY 13, 2012

Here’s some other things you might find interesting: There are around 20 billion in-bound sales calls in the US each year. Online conversion of purchases drop considerably when the value of a product is above $150. Online conversion for any complex product (insurance, home alarm systems, mortgages) are also very low.

New York 311

New York Mobile Technical Review Software Review 311

ConversionXL

JULY 5, 2013

Combined with CRM retargeting (detailed later) they were able to create an average order of $40/ checkout and achieved 195 conversions with a 390% ROI. ” According to the 2012 Channel Preference Survey by Exact Target, 77% of people prefer to receive promotional materials over any other channel. image source.

Email 123

Email Networking Widget Acquisition 123

ConversionXL

JANUARY 16, 2019

Conversational marketing. Drift “conversational marketing” 0.70 Drift and “conversational marketing”. For Drift, founded in 2014, that was easier said than done: Drift didn’t go all-in on “conversational marketing” until 2018. Inbound marketing. The subscription economy. Growth hacking. The phrases have defined brands.

Naming 119

Naming Conversion Flash Cofounder 119

ConversionXL

NOVEMBER 11, 2015

Whether you’re a conversion optimization agency, consultant, or in-house at a startup or enterprise, investing in the right conversion optimization tool is a big decision. You can, for example, isolate the conversion rate for all visitors who played the video you’re testing. It opens the door for detailed analysis.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Duct Tape Marketing

JANUARY 30, 2015

If they share it with their networks, then they found something truly useful that advances the conversation. Conversion rate: Measuring how many readers took a tangible action is a telling indicator of success. Always ask, “What can my team do to increase engagement and conversions through content?”.

Metrics 28

Metrics Marketing B2B Analytics 28

ConversionXL

JULY 19, 2013

in Q4 2012). “Free shipping” becomes even more important when you learn that “Free Shipping Week” -started in 2012- increased online spending by 16% during the period of November 1st to December 21st with significant lifts (up to 53%!) The truth is, from $1.2 on major shopping holidays. Source: comScore, Inc.

Software Review 129

Software Review Technical Review Email Architecture 129

conversionxl.com

APRIL 29, 2014

Conversion Optimization Services. Conversion Research. UX & Conversion Design. Nope, this was made very clear in MarketingSherpa’s 2012 report that shows 65% of companies do not have a lead nurturing program in place. This is the stuff that back in 2012, over 75% of marketers said they weren’t doing.

Email 67

Email Software Review Technical Review Campaign 67

ConversionXL

APRIL 3, 2013

We’ve talked about creating email drip campaigns before , and if you want to get the basics covered, you should really read this post to give yourself a primer on what an autoresponder is, and steps you should take to get one set up. Look at your existing auto-responder campaign. Re-Optimize Your Subject Lines FIRST.

Campaign 116

Campaign Email Sales Conversion 116

ConversionXL

JUNE 24, 2014

We are always striving to boost conversion rates and encourage users to engage more. In fact, 54% of users said they may actually leave a website and go to another rather than complete an individual registration form, according to a 2012 survey conducted by Blue Research. Source: Imagescape.

Social Network 130

Social Network Viral Social Media B2C 130

Duct Tape Marketing

APRIL 9, 2024

Where do we even start the conversation? I don't meet all the criteria, all the usual conversation. One of the people was Dr. Bob Lefkowitz who won the Nobel Prize in 2012, and he shared the Nobel Prizes, usually shared two or three people. Now this offer is limited to new active campaign customers only. Fuel your growth.

Kentucky 73

Kentucky Matching Retention Leadership 73

Duct Tape Marketing

FEBRUARY 17, 2020

But that came out of a conversation that I was having with a buddy and when I started the business, he was asking like, “Who are you really trying to be a hero to here?” I started actually my first podcast, I took inspiration from you back way back in 2012. John Jantsch: Yeah, yeah. And that worked really well.

Conversion 70

Conversion Audio Kansas City Audience 70

ConversionXL

FEBRUARY 3, 2017

Instead of a salary, you pay them for each new lead or sale acquired as a result of their marketing efforts. 2012 was runner-up with just 10.96%, indicating rapid growth in the industry in recent years. The conversion rate of your landing page or offer. Are you aware of your profit margin on every type of sale?

Affiliate 48

Affiliate Programming Marketing PPC 48

ConversionXL

JULY 3, 2014

Patching together actionable information about your customers with gut feelings, good intentions and some duct tape is not a recipe for conversion success. If the above studies aren’t enough to make you start quivering in your boots, take a look at the debacle of JC Penney’s 2012 rebranding. Image via Bigstockphoto.com.

Customer 133

Customer Analytics Conversion Lead Generation 133

www.foliomag.com

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. MediaNext 2012. 07/25/2012. The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. Advertising/Sales. Sales/Business Development. --> ENTER a CITY and/or SELECT STATE.

Social Media 40

Social Media Rhode Island Media South Dakota 40

ConversionXL

OCTOBER 20, 2016

So, in conversion optimization, likability is an important and powerful psychological trigger. This is an important question, and as Conversion Consultant Jeremy Smith mentioned in a blog post , the definition itself is self-referential: “pleasant, friendly, and easy to like.”. Have you ever donated to a Kickstarter campaign ?

Revenue 48

Revenue Social Media Retention Metrics 48

ConversionXL

JULY 15, 2014

You as the merchant decide how big a commission to pay and you only pay me when you have verified that the sale has indeed been made. How Affiliate Sales Have Grown In Recent Years. After that affiliate sales took off. In fact, affiliates accounted for 57% of in-store purchases for that campaign.

Affiliate 111

Affiliate Programming Marketing Software Review 111

ConversionXL

MAY 24, 2013

Continuously testing your hypotheses will not only yield good results for conversion rates, but will also give you a better understanding about your customers – Having a clear idea of what your customers actually like and prefer can do wonders for your branding and marketing in other channels as well. 1) Define your business objectives.

Analytics 131

Analytics Mobile Framework Conversion 131

YoungUpstarts

JULY 18, 2019

The conversation around CRM (customer relationship management) is always shifting. When was the last time you read an article, saw a news item or held a conversation or planning meeting about your business’s CRM needs that focused solely (or even primarily) on contact management? by John Oechsle, President and CEO of Swiftpage.

Colorado 186

Colorado API Vertical Sales 186

ConversionXL

AUGUST 12, 2016

That’s the sound of potential customers leaking out of your sales funnel. After fighting tooth-and-nail to launch your SaaS business, the last thing you want is a leaky sales funnel to undermine all your hard work. They assumed that more features would add more value to the product, resulting in more sales. Drip, drip.

Software Review 48

Software Review Metrics Revenue Acquisition 48

ConversionXL

NOVEMBER 29, 2012

” 46% of them said “improving conversions” Excellent. We were proposing to start with conversion research and usability testing, and then move on to conversion rate optimization based on the findings and do A/B testing. 2012 was the Moneyball election. Data doesn’t lie.

Design 100

Design Analytics Software Review Conversion 100