Steve Blank

MARCH 18, 2011

The New Bubble : (2011 – 2014): Here we go again…. (If Tech IPOs were a receding memory, and mergers and acquisitions became the only path to liquidity for startups. Rules For the New Bubble: 2011 -2014. Startup exits in the next three years will include IPO’s as well as acquisitions. 1970 – 1995: The Golden Age.

Internet 334

Internet IPO Silicon Valley Agile 334

Duct Tape Marketing

FEBRUARY 6, 2024

Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. And by the way, this term was coined in 2014, so it's not new. Earned media, yes, traditional pr, but also digital. The term is not new.

Engineer 63

Engineer SEO ChatGPT Channel 63

View from Seed

JANUARY 24, 2018

Before joining Artsy, Fatma led Partner Experience at Jet.com, where she built products for Jet’s retail and brand partners ahead of the company’s launch and scaled them through its hyper-growth phase and post-acquisition by Walmart. Reforge provides master classes for experienced practitioners around growth and customer acquisition.

Operations 176

Operations Cofounder Technical Review Angel Investor 176

Duct Tape Marketing

OCTOBER 17, 2018

I can send you that 2014 report and you can see it. And then the third thing about the customer is to focus more on customer retention and growth and not so much on new customer acquisition. Louis Gudema: Yeah, absolutely. I’ll send you a copy of the report. I haven’t put out the update yet.

Marketing 56

Marketing Social Media Analytics Software 56

crowdSPRING Blog

FEBRUARY 7, 2014

Amazon is surprisingly quiet/inactive when it comes to acquisitions | Re/code – crowdspring.co/1dhwOrm. Bruce Clay’s 2014 SEO Industry Predictions – crowdspring.co/1ehtr8n. What’s new for designers, January 2014 | Webdesigner Depot – crowdspring.co/1dvCDkJ. What’s up with the Series A?

Social Media 95

Social Media Small Business Design Media 95

Hearpreneur

OCTOBER 29, 2017

In 2014, I saw that influencer marketing was growing in importance but not getting more sophisticated. I had a PR firm in midtown and was tired of being everyone’s Jewish mother. The model and the timing were good. A decade later, we’ve worked with many of the biggest brands in the world. Thanks to Leo B, RoofCalc ! #10-

Entrepreneur 77

Entrepreneur Social Media Liquidity Event Private Equity 77

Hearpreneur

JULY 20, 2018

A family is very important to me, so when it came time to select a name for my marketing/pr agency, I wanted something that was a quiet connection to the two people I love the most – my husband and son. Thanks to Robyn Lanci, Owl PR ! #12- So the Owl is a nod to my son, whose bedroom is Owl themed. 18- From a personal experience.

Naming 76

Naming OTC Entrepreneur PPC 76

ConversionXL

FEBRUARY 9, 2016

PR and publicity drive attention…to drive sales. June 2014 – Sean Ellis and Morgan Brown write Startup Growth Engines: Case Studies of How Today’s Most Successful Startups Unlock Extraordinary Growth , which defines growth strategies as growth engines. Ads drive awareness…to drive sales. It is simply getting customers.

Retention 48

Retention Metrics Acquisition Conversion 48

Duct Tape Marketing

JANUARY 11, 2023

Now, the science that you're talking about, there was a study at a warden, which I think is so fascinating, it was 2014, they decided to see if they could identify what, what is the underlying, you know, consequence of anyone not actually having a plan B, but simply comp contemplating a plan B. (10:01): And a lot of people don't do that.

Networking 76

Networking Audio Cofounder Marketing 76

Hearpreneur

MAY 9, 2018

Thanks to Rebecca Oatley, Cherish PR ! #6- My business specializes in helping coaches and consultants upgrade and automate their client acquisition process, so that they can spend their time focusing on what they do best – helping their clients. Thanks to Davis Lin, Client Acquisition Lab ! #8- Cherish was born.

Naming 88

Naming Entrepreneur Vermont PR 88

ConversionXL

JULY 10, 2019

My SaaS content marketing study found that PR-style content received twice as much organic traffic as blogs that focused on educational content. Some events that earned links were intentional—acquisitions and funding announcements, for example. That statistic won’t hold true for mom-and-pop shops. Why did it succeed? Example 2. “

Marketing 125

Marketing Acquisition Software Review Aggregator 125

Duct Tape Marketing

JANUARY 8, 2015

In Hubspot’s 2014 state of inbound report , we find evidence to support the position that inbound marketing has the potential to deliver better results than outbound marketing. Here are 4 key reasons that inbound marketing is the right investment for small businesses who are looking for an effective marketing method for customer acquisition.

Marketing 28

Marketing North America Lead Generation B2B 28

crowdSPRING Blog

FEBRUARY 27, 2014

Famous tech acquisitions, cost per user – crowdspring.co/1gAC3Wp. Lots of insight in this value vs. price analysis on Facebook’s WhatsApp acquisition – crowdspring.co/NptepI. Measurable Metrics for Your PR Team – crowdspring.co/1fsgR2k. How to Get a Job at Google – crowdspring.co/1mBHZpw.

Social Media 96

Social Media Small Business Design Media 96

Hearpreneur

AUGUST 9, 2019

I saw five years ago that the traditional form of marketing and PR was going the way of the dinosaur if digital weren’t a huge component and direction of the business offering. Why digital marketing? So in a way, the renaissance of my 16-year-old business was started to keep on-trend.

Entrepreneur 117

Entrepreneur LLC San Francisco Mexico 117

Occam's Razor

NOVEMBER 2, 2015

The way it works is that you compute the total cost of your Social Media program: SM employee salaries and benefits, agency fees, content acquisition/production costs, analyst salaries, executive time invested etc. Toyota's SM team / agency / PR entity continues to use Facebook to primarily pimp. MoR test outcome? Apparently not.

Social Media 60

Social Media Media B2C B2B 60