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Conversion, retention and churn benchmarks

VC Cafe

They encompass the effectiveness of marketing (the startup’s ability to reach and resonate with target customers) and stickiness (the product’s ability to deliver value to customers over time). In this post, we’ll take a closer look at the benchmarks on conversion, retention and churn for the key business models.

Retention 109
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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

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The Entrepreneur’s Essentials #17: On failure and resilience

Austin Startup

Who says Austin can’t do B2C now ? the business was the same and through acquisitions it became to be worth $1.33 It had a gut-wrenching pivot as the first business model didn’t work and today is thriving with its new one. Our pivot wasn’t a business model pivot?—?it It is just four-years old?—?for

B2C 51
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Is Your SaaS Go-to-Market Strategy Tsunami-Proof?

ConversionXL

The Three Tidal Waves Coming for Your SaaS Business. This isn’t limited to the B2C space. As a result, argues Andrew Chen , it’s becoming more expensive to acquire customers. A go-to-market (GtM) strategy is an action plan that specifies how a company will reach target customers and achieve a competitive advantage.

Marketing 289
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The Courage to Monetize

Austin Startup

What seems to be the best way to create customers and revenue may result in a business model that is out of vogue with the investment world and shortchanges you on enterprise valuation. If you deliver exactly the same results at the same net cost to the customer via a SaaS product, you may get a tech multiple 10X higher.

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The Secrets Behind Determining the Value of eCommerce Sites

The Startup Magazine

If you’re interested in selling your eCommerce website but are unsure of how to go about determining the actual value of your business, you’ve come to the right article. EBITDA, which admittingly is quite a mouthful of an acronym, is the method that’s used for businesses doing over $10 million per year in revenue. mailing lists).

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Pitch Deck Month: “Is It Working?” (aka the “Traction” Slide)

View from Seed

You’re obviously not showing charts of user growth, number of customers, or revenue. But even as a concept stage company there are ways to show progress with your business. For consumer companies this is usually around user acquisition, engagement, and retention. B) Post-Product Companies.