ConversionXL

JUNE 5, 2014

Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. image source. And yet…Forrester found that 70% of(.)

Retention 98

Retention Customer Developer Programming 98

The Equity Kicker

JUNE 1, 2015

With this slide in her Internet Trends deck Mary Meeker is making the point that as internet penetration passes through 10-20% in India companies matching the scale and significance of Netscape, Yahoo, Amazon, Tencent and Alibaba will be created. We are investing heavily in these verticals.

Technology 60

Technology eCommerce Vertical India 60

ConversionXL

AUGUST 19, 2016

Marketers should also be looking at acquisition (visits, unique visitors, pageviews), behavior (pages per visit, time on site, bounce rate), and revenue (if you’re eCommerce). According to Criteo, 40% of eCommerce transactions involve multiple devices along the path to purchase. Cross-Device Attribution. Mobile RTB. Social RTB.

Mobile 48

Mobile Technical Review Software Review Metrics 48

Occam's Razor

OCTOBER 14, 2014

Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., Clean measures of conversion rates require a clean and standard implementation of the ecommerce tags. Even if they give you conversion rate benchmarks.

Analytics 133

Analytics Vertical Metrics Web 133

www.pakman.com

SEPTEMBER 27, 2012

But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. General news carries the lowest CPCs whereas specific verticals like healthcare and finance command higher CPCs. You say Google spends $10B on traffic acquisition. Andres Moran.

Social Media 47

Social Media Vertical Advertising Distribution 47

VC Cafe

JUNE 22, 2010

ForNova provides a B2B turnkey solution to enable building aggregation solutions for classifieds eCommerce, travel and many other specific content verticals. The platform supports multiple verticals such as real estate, cars, travel, hotels, flights, jobs, events, products, eCommerce and more.

Media 145

Media Social Network Flash 145

Austin Startup

JULY 5, 2017

Rather, Tesla will be a full stack, vertically integrated clean energy company. This was the basis of Tesla’s recent acquisition of Grohmann Engineering. But instead, Bezos executed towards a much larger vision: to generate revenue on every ecommerce transaction on the Internet. In other words, it’s building the factory.

Nevada 66

Nevada Global eCommerce Engineer 66

Rob Go

DECEMBER 10, 2012

As the first wave of the internet has come into some level of maturity, we’ve seen that most of the opportunities that have gotten us excited have been in “High Friction Categories.” These are areas that have historically seen much slower adoption of technology and much less leverage from the internet. Ubiquitous computing.

B2B 62

B2B Internet Vertical Early Stage 62

Occam's Razor

MARCH 7, 2016

Basically everyone with internet access. But, some common KPIs for ecommerce websites can be CPA, Conversion Rate, Unique Pageviews, Time Lag and Path Length, Task Completion Rate etc. PS: If you love anything as a KPI for an ecommerce site or a non-ecommerce site (sorry, that's all the context you get :)), would you please reply?

Analytics 60

Analytics Marketing Metrics Audience 60