article thumbnail

How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Research by Zarella at HubSpot suggests that doing so can impact your results pretty drastically: HubSpot Chart Showing Best Day of Week to Send Email for Max Clickthroughs. HubSpot chart showing best time of day to send email for max clickthrough rate. Very often the company your customers keep would also make great customers for you.

Campaign 111
article thumbnail

Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. This article is about how to not sound like a robot and keep that personal vibe even when your content is on auto-pilot. That’s not what this article is about. And then what?

Campaign 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

Though it wasn’t intended, the last two articles I wrote on the PlainFlow blog have formed a series: The Modern SaaS Stack and the Unexploited Amount of Data is a walkthrough that shows how companies use Modern SaaS Stack to cover their Marketing/Support/Sales activities from day-0. All manual operations. Image Source.

article thumbnail

Three Hard Truths About A/B Testing

ConversionXL

You can take those insights about your users and use it across your marketing efferts – PPC ads, email subject lines, sales copy and so on. I liked this tweet by Naomi Niles: Next time I see an article telling people to increase their conversion rate by using one color instead of another, I’m going to cry.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Run a sale or create discount coupons. Everyone loves a sale, and thanks to discount tracking sites like RetailMeNot and browser extensions like Honey , consumers are finding them easier than ever. Was there something newsworthy that happened recently, like your company hit a big sales mark or launched a cool new feature?

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Run a sale or create discount coupons. Everyone loves a sale, and thanks to discount tracking sites like RetailMeNot and browser extensions like Honey , consumers are finding them easier than ever. Was there something newsworthy that happened recently, like your company hit a big sales mark or launched a cool new feature?

article thumbnail

Knowing your customer is key to conversion rate optimisation

The Equity Kicker

The chart above comes from an article I was reading this morning with nine principles for conversion rate optimisation. Speed – Amazon estimates that for every 100ms increase in page load time there’s a 1% decrease in sales, and more generally page load times over 2-3s leads to massive customer drop off.