VC Cafe

NOVEMBER 3, 2022

As we established in my post ‘ In Q4 2022 founders face tough choices ‘, we are currently going through a rough patch for many startup founders. For example, take into account these ‘scorecards’ for series B startups in both consumer (B2C) and Enterprise Saas (B2B). Especially on the growth stages.

B2C 109

B2C B2B Security Metrics 109

View from Seed

SEPTEMBER 11, 2019

Pre-launch customer development data is another way, sometimes in the form of user surveys for consumer companies or interviews with potential beta customers for B2B businesses. One of our portfolio investments, a B2B SaaS company, was a pre-product startup at the time of the seed round. B) Post-Product Companies.

Seed Stage 150

Seed Stage B2B Seed Capital Revenue 150

YoungUpstarts

MAY 17, 2017

by Shivankit Arora, founder of MarketingMasala.com. Here’s an example of a B2B buyer persona for a customer who is looking for tools that offer marketing automation and assist him in analyzing the social media activities of his business: Get started with a blog. If you are a B2B business, your first choice should be LinkedIn.

Marketing 133

Marketing Social Media B2C B2B 133

ReadWriteStart

JUNE 13, 2023

I have been a mentor and coach of tens of start-up founders in the past few years through my membership in the BetaBlox-panel. Another marketing-related error that starting entrepreneurs will often commit is failing to measure the right metrics. Not making use of them is a missed opportunity.

Cost 78

Cost Entrepreneur ChatGPT B2C 78

SoCal CTO

NOVEMBER 10, 2009

From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. It was also beneficial because I got some good experience with both B2B and B2C business models. It sounds interesting.

Management 150

Management Product Entrepreneur Silicon Valley 150

Startup Lessons Learned

JULY 5, 2010

I have personally sold many copies of his book, and continue to recommend it as one of the most important books a startup founder can read. Four Steps primarily centers its stories and case studies on B2B hardware and software startups. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.

Customer Development 166

Customer Development Developer San Francisco Customer 166

View from Seed

JUNE 5, 2018

We launched the Hiring Bootcamp to equip portfolio founders and hiring managers with the best practices around building a hiring machine , so they can maximize their chances of getting the best talent into the door efficiently. Intense discussion on what are the right metrics to track around recruiting. Metrics, metrics, and metrics!

Hiring 120

Hiring Portfolio Metrics B2C 120

View from Seed

MARCH 3, 2015

NVV: Lots of marketers are under pressure to come in and generate demand right away, whether because sales is asking for leads or founders are demanding PR or user growth. Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute. Where do you start?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

David Teten

SEPTEMBER 23, 2017

An investor had few hard metrics other than the actual financials, and little technology to make the process scaleable. Over the past few decades, better metrics became available, and investors could take a more analytical, data-driven approach. Many tools designed for B2B marketing in general are also relevant to investors.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Duct Tape Marketing

DECEMBER 23, 2016

Whether you are a B2B or a B2C organization, one thing you already know is that you need to provide quality customer service in order to be successful. Itamar Gero is the founder and CEO of SEOReseller.com, a white-label digital marketing solutions provider that empowers agencies—and their local business clientele—all over the world.

Customer 28

Customer Software Review B2C Social Media 28

ConversionXL

JUNE 8, 2017

Quantitative research with digital analytics tools like Google Analytics , Mixpanel, Amplitude or RJ Metrics will inform you about where your users are coming from, what they are doing during their sessions and where they are dropping off from your conversion funnel or when they churn. Image Source. Which campaigns specifically?

Programming 97

Programming Revenue Analytics Software Review 97

Seeing Both Sides

JULY 11, 2013

Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. Across our portfolio and in my own entrepreneurial experience, I have seen three main sales models work successfully in scaling B2B sales: 1) Enterprise; 2) Telephone; and 3) Developer-driven. I''ll discuss each one below.

Sales 50

Sales Technical Review Software Review B2B 50

Up and Running

JANUARY 18, 2021

That same research highlights the preference extends to B2B and B2C customers, and only 20% of B2B shoppers want to return to in-person sales. However, Amazon’s profits, and those of its founder and CEO, have spurred some conversation about how consumers should spend their money.

eCommerce 150

eCommerce B2B Forecast Demand 150

VC Cafe

OCTOBER 23, 2022

The discussion that ensued was insightful and I thought it would be worth sharing it here for founders who are dealing with a similar issue. ” No one questions the importance of revenue, but asking the question enabled us to start thinking on what would be the right metric.

Metrics 179

Metrics Revenue B2C Portfolio 179

ConversionXL

APRIL 28, 2020

In that unannounced meeting, Brett Hurt, our CEO and co-founder, laid it out for us. It wasn’t quite a flip from B2C to B2B, but it was close. Profitwell says overall Customer Acquisition Cost (CAC) is up nearly 50% over the past five years for B2B and B2C companies. Lesson 2: Make your funnel airtight.

Demand 101

Demand Revenue SQL B2B 101

Startup Lessons Learned

MAY 14, 2009

We attempted to use Waterfall and market ourselves as B2C. We changed our model to B2B and adopted Agile around 2002. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Mucker Lab

APRIL 6, 2023

What should an early-stage startup founder focus on if they want to implement PLG? What should the founder avoid if they want to implement PLG? But for early stage founders, I think there are two particular scenarios where PLG can be really helpful. What do you feel like early stage startup founders should focus on first?

Product 78

Product CTO Hire Startup Fractional CTO 78

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. Tim Friedman, Founder, PE Stack , said, “If I could offer one piece of advice to today’s managers, it would be to take the time to understand the demands of the modern institutional LP. It sounds simple; however, very few asset managers actually do it.”

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture.

B2C 148

B2C Generative AI Artificial Inteligence 148

Austin Startup

JUNE 26, 2019

Many people have reached out sharing knowing and kind words about our journey and choice to wind down our venture, as well as their appreciation for my choice to pull back the curtain on what is statistically a common road for many founders. It details a landscape founders like me are excited to sink their teeth into? Of course not!

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

VC Cafe

MARCH 15, 2016

Building on my experience of being part of a team that did exactly that for Dropbox in Europe, I will attempt to demystify the process and hopefully give a starting point, from which any founder can start building a distribution engine that creates happy customers. Online chat. Another way connect with customers is online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

Steve Blank

NOVEMBER 5, 2009

The first step in Customer Development was Customer Discovery ; extracting hypotheses from the business plan and getting the founders out of the building to test the hypotheses in front of customers. Would you modify any of this if you had a B2B product instead of a B2C product, where every potential customer is also a potential competitor?

Customer Development 267

Customer Development Developer Customer Silicon Valley 267

ConversionXL

MARCH 21, 2017

Here’s how Misha Talavera , founder of NeoReach , put it in AdWeek : Misha Talavera: “In fact, we see so many that we’re unconsciously tuning them out, a phenomenon called “banner blindness.” As Mavrck outlined , there are 5 metrics used to track the ROI of influencer marketing: Cost per Impression. Cost per Engagement.

Marketing 78

Marketing B2C Social Media Channel 78

ConversionXL

MARCH 10, 2017

Test your subject lines and measure the right metric. Of course, you’ll also want to be sure you’re focused on the right metric. The study covered various sectors, including B2B, B2C, nonprofit, retail and e-commerce. For Peep Laja, founder of CXL, maybe the opposite is true. Shanelle from CXL.

Email 93

Email Campaign Audience Mobile 93

Startup Lessons Learned

OCTOBER 23, 2009

This is especially useful in situations, like most B2B businesses, where the total number of customers is likely to be small. – Eric Ries In April of 2009 my partner and I had an idea for a web app, a B2C platform that we are selling as SaaS [software-as-a-service].

San Francisco 144

San Francisco Customer Wiki Lean 144

ConversionXL

AUGUST 1, 2017

In larger and more complex purchases (think B2B here), there’s a whole lot more reflection and contemplation. We can say the same thing for B2C products, for example, HeadSpace. There are tons of choices when in comes to some B2C apps, including using none of them. So it comes down to this: how loyal are you to Headspace?

Customer 114

Customer Retention B2C Programming 114

ConversionXL

AUGUST 5, 2015

Use this if you’re marketing B2B software, agency services, etc. Neil Patel , founder of QuickSprout , uses a short-form case study from Ben Huh , a widely recognized name in tech, to encourage conversions. This type of social proof is most effective for B2C products and services, but that doesn’t mean it never works for B2B.

Technical Review 48

Technical Review Software Review Social Media Conversion 48

ConversionXL

AUGUST 1, 2017

In larger and more complex purchases (think B2B here), there’s a whole lot more reflection and contemplation. We can say the same thing for B2C products, for example, HeadSpace. There are tons of choices when in comes to some B2C apps, including using none of them. So it comes down to this: how loyal are you to Headspace?

Customer 91

Customer Retention B2C Programming 91

Austin Startup

MAY 29, 2019

I encourage startup founders or anyone interested in social commerce to read it: [link] When you think about Big Data Applications (a term coined in 2012 by Raj De Datta in this TechCrunch article ), Bazaarvoice is one as Raj points out in his article. B2C startups we’ve invested in like ROIKOI and Thread are tapping into network effects?—?and

Networking 48

Networking Fractional CTO CTO Hire B2C 48

VC Cafe

JANUARY 16, 2011

Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search. Bit2go has launched a breakthrough middleware connecting the WWW and the mobile environment.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

steveblank.com

JULY 8, 2011

I know that in B2B world you are dead in the water without CRM tool… We are using our own stuff – [link] Reply Josh , on February 28, 2011 at 12:12 am said: Thank you for all the great links, how can i get an invite to quora? Reply Jarek , on February 27, 2011 at 11:51 pm said: What about CRM?

Software Review 110

Software Review Startup Silicon Valley Analytics 110