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A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

We’ve been remarkably consistent on this dimension as well: five of the recent 13 investments were B2C, five were B2B, and three you could categorize as B2B2C. More interesting, however, is reflecting on what “rhymes” across multiple investments within our portfolio. BUSINESS-FOCUSED (B2B). Network Effect B2B.

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How To Get Ready To Participate In An Acceleration Program

YoungUpstarts

However, it is important to check the portfolio of the program and see how many companies from your industry have participated. On the other hand, if the program’s portfolio demonstrates that they worked with quite a few companies in your field, you are good to go. Contact accelerator staff. It was all hypothetical.

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Why Investing in the Everyday Economy Isn’t Just a Consumer Strategy

View from Seed

More than a third of our investments at NextView is B2B, and here’s why: We want to invest in companies that directly affect how people experience the world in any context , and even if they’re not directly interacting with or purchasing from the startup. Types of B2B Everyday Economy Companies. Let me explain. 1) Enabling Layers.

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How to Radically Stand Out with Brand Marketing

ConversionXL

Studies show that only 5% of B2B buyers are ready to buy. It helps them audit existing content portfolios (blog posts, landing pages, etc.) What: Wynter helps marketers to improve their copy with a panel of engaged B2B professionals. There’s only so much you can say about B2B panels in a way that nobody else has.

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

VCs tout themselves as frontier technology investors, but most are using the same infrastructure tools they have used for the past 20+ years: Excel and recent college grads searching Google. Many tools designed for B2B marketing in general are also relevant to investors. But beyond that, not much. 1) Market fund. 6) Negotiate deal.

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Build a Competitor Profile for Clues to Delivering Better Value

Up and Running

Like most B2C product categories these days, your product may compete in a very crowded environment. Probably too many to count; beverage giant Coca Cola has a portfolio of more than 3,500 beverages: diet, regular, sparkling, still, fruit juice, fruit drinks, waters, sports and energy drinks, soy-based beverages, etc.

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Simple But Powerful Tips for Naming Your Business or Startup

The Startup Magazine

1) Make it Flexible and Extendable: A good business name should be flexible and extendable: able to accommodate a growing portfolio of additional products, services or territories. A Google search for your business name may place you in page 3 with alternative or similar suggestions in pages 1 and 2. Any known negative connotations?

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