YoungUpstarts

APRIL 22, 2016

Or Software as a Service for the enterprise, such as Salesforce? Salesforce does the same thing in the B2B world. There are elements of vertical integration and franchising , classic business strategies for achieving operational efficiency and scale. Is there other software that does this? Customer intimacy.

Japan 100

Japan Global Asia API 100

View from Seed

JANUARY 11, 2018

We dove deep into how this investment thesis extends to major verticals of consumer spending like entertainment , clothing , and home. We think there are two main categories of Everyday Economy B2B startups: enabling layers and pervasive tools. Types of B2B Everyday Economy Companies. Let me explain. 1) Enabling Layers.

B2B 120

B2B B2C Vertical Portfolio 120

Agile VC

FEBRUARY 5, 2014

But B2B startups need to take a different tack. We invest in internet enabled companies at NextView and our portfolio is roughly equally split between consumer and B2B businesses. Business facing companies typically provide software or an online service for which their customers pay a fee.

Revenue 234

Revenue Product B2B Marketing 234

ConversionXL

MAY 22, 2017

A Brief History of Marketing Technology Software. launched a contact management software. Siebel took off the most important features from the Database Marketing Systems and combined them with contact management solutions software. Is it a B2B or B2C email?” , “What is the company where this contact is working at?”

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

Transformify

JULY 4, 2018

v) B2B Freelance Marketplace. (vi) An advanced recruitment software addresses all these challenges. Our clients source candidates across all geographies and verticals. Transformify Recruitment CRM comes with B2B Freelance Marketplace equipped with billing, self-billing and payment functionality. ii) Candidate Sourcing.

Technical Review 40

Technical Review Software Review Database Algorithm 40

Version One Ventures

JUNE 5, 2019

Is it vertically integrated? Could the toilet be like a smartphone (hardware) with a software platform where people can build “apps” (assays) to test for particular diseases? What about a B2B model? And what might a smart toilet business look like? Should the company be B2C so that it can completely own the data?

B2C 164

B2C Vertical B2B Software 164

Version One Ventures

NOVEMBER 6, 2013

This makes it laboriously difficult to identify rising stars and make comparisons within a specific vertical. At Version One, we have 6 investment themes (and more to come – stay tuned): Vertically integrated commerce. Vertical SaaS. B2B marketplaces. We are interested in platforms that power this space.

Vertical 153

Vertical B2B B2C Venture Capital 153

OnlyOnce

FEBRUARY 21, 2018

But in a B2B environment with smaller numbers of customers and smaller numbers of SKUs, this comment makes a lot more sense. IT or Marketing departments don’t exactly go to the grocery store twice a week to buy data or software solutions! But in a B2B environment, there’s always at least some friction around switching products.

B2B 74

B2B B2C Vertical Reputation 74

David Teten

SEPTEMBER 23, 2017

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Sebastian Soler recently launched Knowledge.vc , which uses software and machine learning to enhance deal sourcing and diligence for VC firms.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

David Teten

AUGUST 19, 2019

Investment Criteria: B2B SaaS or tech-enabled services with proven, recurring contracts. Manuge continues, “Corl connects to a business’ bank accounts, accounting software, payment processors, and other digital services to collect 10,000+ historical data points that are analyzed in real-time. ARR of $500K+. ScaleWorks. “We

Revenue 60

Revenue Technical Review Software Review Equity 60

OnlyOnce

FEBRUARY 21, 2018

But in a B2B environment with smaller numbers of customers and smaller numbers of SKUs, this comment makes a lot more sense. IT or Marketing departments don’t exactly go to the grocery store twice a week to buy data or software solutions! But in a B2B environment, there’s always at least some friction around switching products.

B2B 48

B2B B2C Vertical Reputation 48

Hippoland

OCTOBER 16, 2016

Disclaimer: all of this really only applies to software investors. Super high tech companies I think a lot of software companies would like to think they belong in this category, but the reality is that most software products are pretty easy to build. You don’t see a lot of “self-taught” folks in this category.

Startup 48

Startup Vertical Early Stage Bootstrapping 48

abovethecrowd.com

JULY 8, 2010

“It’s funny how fallin feels like flyin, for a little while…” - Jeff Bridges, Crazy Heart Soundtrack On July 1st, Google announced its intention to acquire ITA Software. ITA owns a primarily B2B airfare search and pricing system called QPX.

Vertical 51

Vertical Revenue B2B Search 51

Lightspeed Venture Partners

MAY 3, 2016

But X-men are not easily deterred, and Vincent responded by using his mathematics background to build a software system that combed the web and applied algorithms to uncover investment prospects. With this new platform, the B2B marketer defines a segment (i.e. Vincent thrived and had a very successful career at Summit.

Architecture 60

Architecture China B2B Sales Cycle 60

Hearpreneur

JUNE 24, 2022

We talked about how moving the ball side to side was good for control, but to achieve that yearning score, we needed to move the ball vertically down the field. So, the word vertical is what I have been looking for. I was coaching my son’s football team, and it was at a practice that the business's name popped up in my mind.

Naming 115

Naming Entrepreneur South America Social Media 115

Duct Tape Marketing

APRIL 14, 2022

So yeah, I, there there's some confusion around these terms, partner, marketing partnership, marketing affiliate market, and you have influencer and B2B. So I just consider affiliate marketing, part of this greater ecosystem of partnership marketing now, which includes influencer and B2B and aspects of business development.

Marketing 90

Marketing Affiliate Channel Software Review 90

Hippoland

JUNE 19, 2016

1) The investor doesn’t / no longer invests in your vertical / space. Similarly, within software, there are lots of nuances between say mobile apps and B2B software. Or even within B2B, say adtech and HR SaaS. E.g. Glitch was a game that pivoted into a B2B communication software platform called Slack.

B2B 48

B2B Angel Investor Portfolio Vertical 48

ConversionXL

OCTOBER 25, 2018

It starts with having the right data in the system,” noted Kamil Rextin, who wrote about B2B attribution. As Tom Tunguz explains : The early and late majority segments comprise 68% of the market, and these buyers don’t buy software the way early adopters buy software. What is the spend on the people, software and media?

Demand 132

Demand Vertical Campaign Channel 132

Cracking the Code

JANUARY 25, 2021

The first time I met Matan, the founder of Melio, he told me that his mission was simple: he wanted to “help small businesses stay in business” by making B2B payments fast, simple and flexible. More than 40% of B2B transactions in the US, which is roughly a $25 trillion market , are still made with paper checks compared to 5-7% for consumers.

B2B 62

B2B Cloud Europe 62

The Startup Magazine

JUNE 26, 2018

Depending on your vertical, total cost of business name change can run into millions of dollars like the attempt to change UTA to TDU. What happens when “London Glass Company” needs to expand to Montreal or broaden into leather or software production? Source: Pixabay. Are there any copyright or trademark issues? .

Naming 70

Naming eCommerce Startup Database 70

ConversionXL

JULY 14, 2020

Mobile B2B customers are just browsing and don’t intend to purchase anyway, right? On the opposite end of the company-size spectrum, I included lesser-known software in niches like HR, product tracking, and expense management. The back-and-forth vertical scrolling to compare just two plans is already challenging. Conclusion.

Mobile 77

Mobile Design B2B Differentiation 77

ConversionXL

NOVEMBER 5, 2020

Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. Most B2B buyers know this. Choose to expand vertically or horizontally. A dramatic example of this is a software development agency offering UX and UI services. Image source ).

PR 120

PR B2B Lean Audience 120

ConversionXL

APRIL 7, 2021

If you’re selling B2B, you know it’s a wide and competitive market. Compared to selling sophisticated software bundled with professional services to large enterprise companies (Fortune 500) which involves navigating a lot of complexity in the buying cycle. They won’t magically show up at your doorstep and sign a $100K cheque.

IP 98

IP Marketing Technical Review Software Review 98

Brandanew

MARCH 24, 2016

If you’re wondering whether your B2B company need to prioritize social media, this is for you. Most B2C businesses have gone totally social , with major consumer brands investing a good amount of their time and money on social media, but is it of any worth for B2B companies? Why Do B2B Companies Need To Prioritize Social Media.

Social Media 100

Social Media B2B Media Vertical 100

Rob Go

DECEMBER 10, 2012

B2B and especially SMB SaaS: We see B2B and especially SMB software to be a large and attractive category. Some of these dynamics are changing, and many of the disruptive and valueable software categories that large enterprises have found benefit from for years are making its way to the SMBs.

B2B 62

B2B Internet Vertical Early Stage 62

View from Seed

JUNE 22, 2016

So all of us have seen both “horizontal” functions — things like mapping, scheduling, and some of the visual processing — and also “vertical” plays, like managing golf courses and other large amounts of real estate, use cases for insurance companies, for news and entertainment, and so on.

Technical Review 159

Technical Review Startup Software Review B2B 159

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. PEStack.com : a comprehensive database of private equity focused software, data and marketplace providers. Private Equity Software and Services Directory.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Steve Blank

NOVEMBER 9, 2009

This required convincing software vendors to move their applications to our unique machine architecture. I had hired the VP of marketing from a potential software partner who was responsible to get all this 3 rd party software on our computer. His real job – the action – was to get the software moved onto our machine.

Silicon Valley 327

Silicon Valley Software Review RSS Technical Review 327

aweissman.com

JUNE 14, 2016

Stemming from a combination of user desires (driven by the mobile transformation of the last 10 years) and software and device capabilities, the reordering can be seen acutely in some conflicts that are now occurring. This user-centric approach to medicine is also occurring in more b2b oriented services too.

API 20

API Vertical B2B Social Media 20

Steve Blank

NOVEMBER 4, 2021

Anthony Ulwick and Ted Thayer of Strategyn have a set of unique and valuable insights: Rather than defining markets as existing, adjacent or new markets – or by verticals, technology, demographics, et al. Others define markets around verticals, e.g. the financial services market or the healthcare market.

Customer 421

Customer Marketing Lean Vertical 421

Mucker Lab

MAY 1, 2013

The global trend for software powered innovations to permanently impacting every part of our lives and every part of our work is unstoppable and just at the beginning. Instead of funding or founding enterprise software companies – these new startups are increasingly hybrids. Software is eating industries.

Software 107

Software Silicon Valley Los Angeles Columbus 107

Duct Tape Marketing

APRIL 7, 2022

So all the salaries and payroll that's allocated to the delivery function in your business, and then what we like to call, share delivery expenses, which would be some of the software or tools that you're paying for that aren't necessarily for one specific client, but you need to do the work. The software sucks, whatever cool.

Cofounder 77

Cofounder Hosting Networking Software Review 77

ConversionXL

JUNE 2, 2022

If leads-based B2B marketing is fishing with a net, ABM is using a harpoon. How do you sustain growth that precedes the highest IPO in history for a software company? Snowflake decides which channels to use according to industry verticals and where their buyers are likely to be. Keep doing what works. Conclusion.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

ConversionXL

JUNE 2, 2022

To achieve this level of synergy, Dialpad partnered with Demandbase, an account-based marketing software platform. Use a combination of internal processes and external software solutions (like Demandbase) to stimulate sales and marketing alignment and drive an integrated ABM campaign.

Marketing 100

Marketing Campaign Email Sales 100

ConversionXL

APRIL 10, 2019

Or, at the very least, narrowly targeted verticals.). Still, if you’re targeting a narrow vertical rather than a specific company (or don’t have the data for a true company- or target-specific ABM campaign), Similar Audiences can be useful. This is also where LinkedIn is an ABM powerhouse for enterprise-level B2B marketers.

PPC 131

PPC Campaign Marketing Sales Cycle 131

The Next Web

DECEMBER 8, 2013

By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. The prevailing consensus at the time was that B2B marketplaces were too hard (e.g. During the first dot com era, marketplaces were all the rage – with eBay leading the charge. Support series of one-to-many relationships.

B2C 136

B2C B2B Demand Vertical 136

ConversionXL

DECEMBER 3, 2018

Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. Articles, case studies, and eGuides, like this analytics whitepaper written by, you guessed it, a company offering call-center analytics software.

B2B 133

B2B Marketing SEO Search 133