Design Related Topics 
A Smart Bear: Startups and Marketing for Geeks
JUNE 13, 2011
We recently underwent a Cinderella-like transformation: A total redesign of the WP Engine website from despicable steaming pile of hideousness to a designed, thematic — dare I say artistic? If our website design was repulsive — literally — the bounce rate should now diminish. Was it the design that gave us that edge?
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 5, 2013
You’re a builder, a creator — whether a back-end programmer, a Linux hacker, a Javascript ninja, a UX magician, a designer. Most startups fail, despite excellent coding and/or design skills. You’ll also do coding and design and that’s fine of course. You make stuff.
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A Smart Bear: Startups and Marketing for Geeks
JANUARY 10, 2011
Here’s a simple question, often asked when designing software but more useful when you’re designing your marketing and sales pitch: How are people doing this today without you? Here’s how this gets your marketing and software design off the ground. Example and pattern. What’s the HTML5 tag for sarcasm?)
A Smart Bear: Startups and Marketing for Geeks
MARCH 27, 2012
This is a guest post by Sacha Greif – a designer and entrepreneur who recently sold thousands of copies of a self-published eBook that shows how to design a user interface step by step. He’s worked with multiple startups and is also the founder of Folyo , a service that helps companies find vetted freelance designers.
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 5, 2014
Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). Price is not an afterthought, it is essential business design. Rather, it fundamentally determines the nature of the product and the structure of the business that produces it.
A Smart Bear: Startups and Marketing for Geeks
APRIL 5, 2010
Still, every article I read turns the creative process of business and product design into Vulcanian objectivity. Tags: Essays design fun metrics persona philosophy productivity. Sometimes, you should do something just because it's cool. But sometimes it's your job to fill the screen with j o y o u s w i n.
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2019
Sometimes that’s product design so thrilling that every customer spreads the word to five more. Design is important, yet many of the $1B+ SaaS public companies have poor design. (HT Mike Maples Jr ) Corollary: A startup has to be so excellent at one or two key things, that they can screw up everything else up and not die.
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