Duct Tape Marketing

FEBRUARY 15, 2024

Duct Tape Transcript Email Download New Tab John (00:08): Hello, and welcome to another episode of the Duct Tape Marketing Podcast. There's material on things like page speed and core web vitals or three different metrics and core web vitals. So that's where the experience of a human really differentiates. This is John Jantsch.

SEO 59

SEO ChatGPT Technical Review Search 59

ConversionXL

MARCH 5, 2019

After you’ve persuaded recipients to open your email, you need to deliver high-quality content to differentiate your email from everything else in their inbox. If you’ve sent them a link to a whitepaper, don’t make them fill in all their details to download it. Examples: Download your ebook. Offer value to the recipient.

Email 130

Email Campaign Reputation San Diego 130

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. It's as simple as that, and that is what metrics are to me. Click on over and give us a review on iTunes, please!

Community 52

Community Kuwait Cofounder Bootstrapping 52

Duct Tape Marketing

MAY 18, 2023

[07:00] How do you differentiate your content based on somebody who is in a potential buying situation? [09:42] 14:58] What are some of the metrics that show you’re doing things right? Maybe explain kind of how you differentiate your content based on maybe where somebody is in a potential buying situation. Like this show?

ChatGPT 91

ChatGPT Advertising Email Viral 91

Both Sides of the Table

MAY 14, 2018

They probably think it’s efficient because they don’t have to download a big file with tons of graphics. VCs like to measure your strategy & progress over time I like to download the decks I receive. No amount of tracking when she read your deck is going to truly help you get inside her head so those benefits are oversold.

IP 239

IP Differentiation Salary Sales 239

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

Startup Lessons Learned

NOVEMBER 27, 2013

You can also listen to any of the webcasts, which, at the suggestion of a webcast attendee, we’ve turned into podcasts you can stream or download (from iTunes or SoundCloud ). As a counterpart to the question of how to create and test an MVP, Steven and Diane discussed how to use metrics to measure progress. It''s humanly impossible.

Lean 165

Lean San Francisco Cofounder Programming 165

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win. Then, compare any change in the awareness metrics you’re measuring in that region with other markets.

Framework 102

Framework Marketing Acquisition Retention 102

Occam's Razor

SEPTEMBER 29, 2009

Remember: Engagement is not a metric, its an excuse. ]. The ideal metrics for this desired outcome are Visitor Loyalty & Visitor Recency. You can compute two important metrics: Likelihood to Recommend / Brand Lift. There are a number of wonderful metrics you can use to measure online success of such marketing campaigns.

Campaign 128

Campaign Analytics Metrics Search 128

Brandanew

JUNE 13, 2015

On the surface level, paid likes have far worse conversion metrics compared to paid adverts. Social media and content marketing will drive trust and discoverability : Research shows 52 percent of app downloads are driven by word of mouth. People often do not see “hard” results. Consumers are a part of the brand.

Social Media 100

Social Media Media Valuation Differentiation 100

ConversionXL

MAY 27, 2022

A blog post covering the ins and outs of cold calling scripts (content that sits within the demand generation domain) is immediately backed up by lead generation content: a downloadable list of customizable cold calling scripts. Differentiate free and gated content. Step into those shoes again and ask, “How close am I to purchasing?”.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

Up and Running

MAY 28, 2015

Start your lean business plan today: Download our Free Lean Plan Template one-page-pitch-download.pdf. We’re looking at our lean business planning is about strategy, tactics, concrete specifics including milestones, metrics, tasks and schedule, and essential numbers to run a business, all of which lead to managing cash flow.

Lean 60

Lean Business Plan Video Software Review 60

ConversionXL

AUGUST 21, 2019

When a prospect downloads your lead magnet , their journey to paying customer has only just begun—it may never finish. Benchmarks for download-to-customer conversion rates are scarce. Additionally, most B2B marketers aren’t nurturing lead-magnet downloaders properly. Guide download confirmation from Iterable. Or at all.

B2B 131

B2B Technical Review Email Sales 131

ConversionXL

MAY 27, 2022

They’ll be heading up the team to develop new strategies, create new market segments , and define and measure metrics to demonstrate ROI to stakeholders. A dedicated content team creates the assets, and Sibley’s team launches the campaigns and manages the promotion to drive traffic and downloads.

Demand 95

Demand Management B2B Campaign 95

ConversionXL

MAY 1, 2019

Trend lines aren’t impressive if they track metrics that appear distant from business goals. Focus offline conversations on high-value points of differentiation. If your professor lectures, you study notes; if you take an online course, you rewatch videos or download slide decks. Speak to multiple stakeholders simultaneously.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

Up and Running

MAY 23, 2016

Free Subscription Sales Forecast Template [DOWNLOAD]. Step 3: Brand and differentiate yourself. Whether you’re looking to stand out in an already-crowded marketplace, or to simply be a memorable company, figuring out how to brand and differentiate yourself is key. Branding Checklist: 10 Essentials Before Launch [Free Download].

Software Review 74

Software Review Software Delaware Forecast 74

ReadWriteStart

OCTOBER 6, 2020

Display Your Competence with Downloadable Written Material. Having this content on your landing pages and social media accounts will help you differentiate your ideas and solutions to those of other brands. Pay attention to your metrics and data to gauge response and interaction with the content positioning as well.

Marketing 156

Marketing Entrepreneur Social Media Startup 156

Duct Tape Marketing

JULY 26, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by HubSpot. Does it differentiate you from your competitors? (04:55): There's like 20% of the people out there, uh, that are very into tracking and metrics and data. (09:24): Like this show?

Marketing 56

Marketing Artificial Inteligence Retention Audio 56

Duct Tape Marketing

NOVEMBER 15, 2023

17:30] How deep into financials and metrics do you get before taking a client on? [19:01] Duct Tape Transcript Email Download New Tab John: Hello and welcome to another episode of the duct tape marketing podcast. Is like acquisition metrics. John: Well, and I suspect that you've discovered that's a huge differentiator, right?

Channel 65

Channel Acquisition Framework B2B 65

Duct Tape Marketing

JULY 6, 2022

16:25] Number nine — using metrics to understand what works and what doesn’t – if you don’t have a plan to measure, you’ll be guessing. [18:02] 16:25] Number nine — using metrics to understand what works and what doesn’t – if you don’t have a plan to measure, you’ll be guessing. [18:02]

SMS 90

SMS Retention Metrics Networking 90

ConversionXL

MAY 27, 2022

The metrics. Vanity metrics are less important. Someone who prefers to read might download an ebook after reading a blog post. If differentiation is a contentious issue for you, try this: create a list of three qualities that differentiate your brand. Which channels have the best engagement?

Demand 115

Demand Affiliate Audience Leadership 115

Up and Running

MAY 1, 2014

Milestones and Metrics. Investors will want to know what advantages you have over the competition and how you plan on differentiating yourself. How do you plan on differentiating from the competition? Milestones and Metrics. Metrics are the numbers that you watch on a regular basis to judge the health of your business.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

Duct Tape Marketing

JULY 26, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by HubSpot. Does it differentiate you from your competitors? (04:55): There's like 20% of the people out there, uh, that are very into tracking and metrics and data. (09:24): Like this show?

Marketing 43

Marketing Artificial Inteligence Retention Audio 43

Duct Tape Marketing

JUNE 20, 2023

Rodney highlights the significance of selecting the right areas for transformation that can deliver a differentiating value, plus the importance of upskilling and reskilling existing talent within digital changes. But there isn't actually a top down roadmap of how to do it with real milestones and metrics and uh, around it. (07:01):

Technical Review 64

Technical Review Silicon Valley Generative AI Arizona 64

Occam's Razor

DECEMBER 9, 2013

Invest in the site experience now to differentiate yourself from the competition, and create irrational loyalty. Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. If you open your copy of Google/Adobe Analytics or CoreMetrics or Webtrekk you'll notice that every single report has a gigantic number of metrics in it.

Analytics 165

Analytics Marketing Channel Metrics 165

Occam's Razor

FEBRUARY 3, 2014

the look, the feel, whether there are comments or not, do you want to have store-locators, coupon downloads, and a whole slew of other things you can have in there. For display ads, standard web analytics metrics apply: Click-through rate, % Assists (this is glorious!), I'm not a fan of compound metrics. Keep things simple.

Analytics 149

Analytics Marketing Audience Channel 149

Duct Tape Marketing

SEPTEMBER 22, 2022

17:16] Is there a small set of metrics that you rely on? [19:43] Talked about the, the idea of getting your customers, your prospects in the habit of buying from you or listening to you or following you habit based marketing, download, nudge, wherever you get your podcasts. Is there a small set of metrics that you rely on as.

SEO 83

SEO Channel Campaign Audience 83

www.iubenda.com

OCTOBER 25, 2011

If you are not a web designer and you dont even know what a Privacy Policy actually is, you dont signup there, and thats what we want, since your signup would be worthless and confuse both metrics and the way we think the product launch is perceived. for running our metrics. E" Section, email confirmation ? Even this step has a reward.

Viral 47

Viral Bootstrapping Email Web 47

Startup Lessons Learned

FEBRUARY 11, 2009

Identity value - This is the strongest source of value of all, and its a little tricky to differentiate from the preceding two sources. A downloaded movie is a virtual good; theres really no pure functional value (other than lights and sounds). This is the benefit you get from incorporating a product into your self-conception.

San Francisco 102

San Francisco Continuous Deployment Lean DC 102

ConversionXL

MAY 16, 2018

Know the difference between leading and lagging metrics. Revenue, downloads, and sign-ups are all examples of lagging indicators. While it’s always necessary to keep track of lagging indicators to evaluate ongoing performance, as marketers we want to understand what causes those metrics to move either up or down. Why do we test?

Marketing 133

Marketing Metrics Programming Design 133

Startup Lessons Learned

SEPTEMBER 27, 2010

This success was aided by the fact that it did just one thing extremely well – its lack of extra features emphasized its differentiation. No vanity metrics should be looked at. This success was aided by the fact that it did just one thing extremely well – its lack of extra features emphasized its differentiation.

San Francisco 167

San Francisco Lean Continuous Deployment Software Review 167

Duct Tape Marketing

JANUARY 4, 2023

17:16] Is there a small set of metrics that you rely on? [19:43] What's been the challenge of getting, of changing people's thinking that oh no, it's 50 tools and it's, you know, it's a, in fact, I think you even called it an online visibility platform as, as a differentiator. Is there a small set of metrics that you rely on as.

SEO 86

SEO Audience Channel Campaign 86

ConversionXL

NOVEMBER 20, 2020

With “Enhanced measurement,” you automatically collect data on scrolling, outbound clicks, video engagement, file downloads, and more. Downloads, link clicks, form submissions, and video plays are often measured as events. Popular dimensions and metrics such as “medium” and “bounces” no longer exist. Image source ). UI changes.

Analytics 117

Analytics Web Mobile Video 117

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

You can listen by subscribing to my podcast on iTunes , or it’s enclosed in this blog’s RSS feed , or you can just download the mp3 of the first hour. How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). Why listen? Especially if you don’t normally listen to podcasts?

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

The Next Web

AUGUST 21, 2013

All consumer application creators need to focus on three core challenges: A differentiated product experience. Building a differentiated product experience. There are near limitless novel ways to leverage the data in Gmail, call history, web history, and more into a differentiated product experience.

Mobile 137

Mobile Design Differentiation Startup 137

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 21, 2011

You can listen by subscribing to my podcast on iTunes , or it’s enclosed in this blog’s RSS feed , or you can just download the mp3 of the first hour. How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). Why listen? Especially if you don’t normally listen to podcasts?

Widget 204

Widget Cofounder Technical Review Software Review 204

ConversionXL

OCTOBER 25, 2018

For marketers, SLAs typically redefine “leads” from simple metrics like form fills to marketing-qualified leads (MQLs) —those that are a “good fit” and “sales ready.” These are the starting points to strengthen processes in your demand generation campaigns: Create service-level agreements (SLAs). Internal SLAs are common in demand generation.

Demand 132

Demand Vertical Campaign Channel 132