article thumbnail

Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them. So what does it take?

B2B 150
article thumbnail

How to Make Sure Professional Services Don’t Take Over Your Software Company

Both Sides of the Table

I think it’s important for enterprise startups to layer in professional services into your revenue stream. deliver profitable revenue that while on gross margins of 50% vs. software at 85-95% it is still profits to help you cover fixed costs. Often your sales engineers can do the customizations without bugging the core eng team.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Someone Stole My Startup Idea – Part 3: The Best Defense is a Good IP Strategy

Steve Blank

Early on in my career I took a “we’re moving too fast to deal with lawyers” attitude to patents and Intellectual Property (IP.) Type of IP. _. within one year of sale, offer for sale, public disclosure or public use. Offer for sale in the U.S.:Red For some of these assets, you get protection automatically.

article thumbnail

How does a Real Estate Software Development Company Work?

The Startup Magazine

The usage of CRM – systems in real estate is beneficial: a 29 per cent boost in revenue. a 34 per cent boost in sales productivity. Improve sales accuracy by 42%. We have collected statistics to prove this. up to a 300 per cent boost in deal conversions.

article thumbnail

The Modern Approach To Account Based Marketing

ConversionXL

The book dedicates quite a few pages to the ‘customer-centric stack’ and argues that because you’re now able to know when someone is in the market for a solution like yours [via IP lookup or 1st or 3rd party intent data], you don’t need to “spam” them. In those days we just called it sales.

IP 98
article thumbnail

Startups and IP Ownership Issues

Scott Edward Walker

For many startups, intellectual property (IP) is their most valuable asset. Below are the three most common IP-related mistakes that startups make — the first of which I discuss in this brief video with Jason Calacanis. Mistake #2 – Not Assigning to the Company Any IP Created Pre-Incorporation. www.youtube.com/watch?v=BqL3Xm5iUCY

IP 40
article thumbnail

I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

Next we teach Distribution Channels (how are you going to sell the product) and Customer Relationships (how do you Get/Keep/Grow customers) and Revenue Streams (what’s the Revenue Model strategy and pricing tactics.) You get an introduction to reimbursement early here, while the details are described later in the “Revenue” lecture.).