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9 Effective Strategies To Upscale Your Business 

The Startup Magazine

This also helps to establish trust among your staff, who will be much more motivated to stay and grow with the firm, keeping your talent retention levels high, which is especially crucial in every sector. Moreover, a customer referral program allows you to express appreciation to your existing clients.

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30 Entrepreneurs Reveal the Pivots They Are Making in Their Business in 2023

Hearpreneur

20- Client retention. In the next year, I will be pivoting my business to focus more on client retention. In the past, I have focused on lead generation and getting new clients. 22- Customer retention. One area that you may want to focus on next year is customer retention. Photo Credit: Kader Meroni.

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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Use referral programs to attract new customers and reward your current ones 7. Vague, high-level goals (such as “improve lead generation,” “increase online sales,” or “attract more customers”) are not specific or measurable enough to define marketing success. Set your sights on Google’s Popular Products 4.

eCommerce 129
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How to Turn First Time Customers Into Repeat Customers in 2021

Up and Running

According to research conducted by Bain & Company, an increase in customer retention of a mere 5% can potentially increase a brand’s profitability by nearly 95%. Instead, start simply and leverage lead generation forms and collect contact information for your email communications. Start a loyalty program.

Customer 154
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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Product should be your main channel for customer acquisition, retention and expansion. Gaetano DiNardi: “Outdated B2B vs. Modern B2B” Gaetano delivered his insights on which indicators you should use for your demand gen program. He explained how lead generation uses a short term, sales-focused strategy.

B2B 94
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

For example, a SaaS company that primarily caters to marketing teams could employ related diversification by creating a new program for CFOs. Your brand website, product demonstrations and videos, free trials, push notifications, email marketing, targeted ads and campaigns, live chats, content marketing ; Retention. Image source.

Marketing 115
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Why Employer-Sponsored Health Insurance Is A Thing Of The Past And What You Should Do About It

YoungUpstarts

Making this switch will allow companies and employees to save up to $12,000 per employee per year, while offering a better employee health benefit program for recruiting and retention purposes. And the sooner, the better. This is a massive savings and it will happen nationwide — there’s no arguing with that.