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  • YOUNGUPSTARTS  |  THURSDAY, OCTOBER 2, 2014
    [Media] Bridging The Gap Between Content And Marketing Automation
    Our focus is on helping marketers create and manage a responsive content Hub that gives them real insight into how their audience engages with a content experience instead of separate media channels or content silos alone before funneling that data into marketing automation software like Hubspot, Eloqua, Marketo or MailChimp.
  • FORCE OF GOOD: A BLOG BY LANCE WEATHERBY  |  TUESDAY, FEBRUARY 15, 2011
    [Media] The Local Nut
    The point being that most forms of local advertising that used to be available via traditional media are going away. "We cracked that local ecommerce nut, and it’s a serious nut. There wasn’t even a good form of customer acuiqsition (sic) before the Internet, for local businesses. believe Mr. Mason is partially right. Yellow pages? Coupons. Display.
  • CONVERSIONXL  |  WEDNESDAY, MAY 29, 2013
    [Media] 21 Ways You’re Screwing Up Your Landing Pages (And What To Do About It)
    Social media sharing widget? You need to figure out who your audience is , what they want, how they talk, what drives them and what turns them off. #20 You focus on social media sharing. So you have a landing page – or maybe 87 of them. Too bad you’re screwing them up. Landing pages are easy – in theory. Submit?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 20, 2012
    [Media] Who Are Your Online Competitors? Find Out for Free
    Finally, ensure that you are first to market by promoting your value-add content on social media platforms and industry websites. Discover opportunities that online competitors haven't yet found by using these free analysis tools. Follow the steps below to find opportunities to outperform your competition using free analysis tools. 1.
  • DUCT TAPE MARKETING  |  THURSDAY, SEPTEMBER 13, 2012
    [Media] How to Make an Impression in 8 seconds
    Business people are constantly chatting on their cell phones, email, blogs, texting or using whatever social media tools they can find.  Thursday is guest post day here at Duct Tape Marketing and today’s guest is from Barry Moltz – Enjoy! This is a world of talkers. But, can anyone really understand them? In fact, is anyone really listening?
  • THEBAREFOOTVC  |  MONDAY, DECEMBER 5, 2011
    [Media] NYC 3.0
    NYC 2.0:   Post 2001 crash, the NYC tech community rallied, the tech meetup got started, as did a number of companies utilizing NYC’s domain strengths in financial services, advertising, media and mobile.  Given the state of the economy and dwindling resources, these mechanisms are more crucial than ever for future growth. NYC 3.0:
  • YOUNGUPSTARTS  |  WEDNESDAY, OCTOBER 19, 2011
    [Media] 50 Great Ways To Use QR Codes In The College Classroom
    Connect on social media. QR codes were first created by Toyota to track vehicles in manufacturing, offering a small barcode that can be quickly decoded. That was 1994, and now, almost 20 years later, QR code technology is experiencing a revival — but not in the automotive industry. Contact. Vcards. Office availability. Polls and feedback.
  • ACTIVE GARAGE  |  MONDAY, JUNE 4, 2012
    [Media] Thought Readership #7: How to Create a “Blue Ocean” Book
    Instead of the usual bio blah, blah, you can find an infographic depicting her communications career here , as well as social media links. Daniel Markovitz’s A Factory of One. Imagine you’re a performance coach or consultant who wants to write a book. What would you do when faced with that challenge? Throw in the towel? Not necessarily.
  • YOUNGUPSTARTS  |  THURSDAY, APRIL 26, 2012
    [Media] 31 Great Ways Universities Are Using Google+
    Social media resources like Google Plus offer a great opportunity for growth in education through collaborative work, communication, and camaraderie. Many of today’s universities have recognized this incredible potential, and have put G+ to work on campus. Hangout office hours. Don’t feel like heading to campus in the middle of a snowstorm?
  • ONSTARTUPS  |  THURSDAY, NOVEMBER 8, 2012
    [Media] How A 17-Year-Old In India Bootstrapped To $7M In Revenue
    And then we went to the mass media with the story. The following is a guest post written by Sanket Nadhani. He previously headed Marketing and Sales at FusionCharts and just launched an eBook on the complete journey of the company on its tenth birthday. But that's not the interesting part. Also, brevity is good. It's not even sexy.
  • ACTIVE GARAGE  |  FRIDAY, JUNE 18, 2010
    [Media] Author’s Journey #26: Speak your way to book publishing success
    Press and media. When appropriate, post a draft of your speech in your site’s press, or media, center, along with your photograph and a photograph of your book’s front cover. Speaking is one of the best ways you can promote your book while planning and writing it. Speaking builds anticipation for your book’s publication. Networking.
  • DSHEN  |  TUESDAY, FEBRUARY 21, 2012
    [Media] The Case for Hardware + Software + Internet Startups - DShen's Blogs
    betaworks - next generation media company. The Advanced Marketing & Media Group - helping marketers manage their data. Cucina Media - and its publishing platform, Public Square. Lotame - social media behavorial targeting. The Web and the World of Business. Observations on doing business in the world of Web 2.0. Yahoo!
  • JEFF HILIMIRE  |  MONDAY, JANUARY 6, 2014
    [Media] My top blog posts from 2013
    This blog is very much a journal of what I’m currently doing and thinking, which lines up nicely as you look at this list: 2009 – Social media and digital dominated my posts. 2010 – Still very much social media content, but more entrepreneurship popping in. Because – pinch me – that’s what my career is now.
  • JEFF HILIMIRE  |  WEDNESDAY, JANUARY 22, 2014
    [Media] The truth about the broken relationship between advertising agencies and clients
    Consumers are using new technology and media constantly. Yesterday I was on a panel at an AMA (American Marketing Association) event with Del Ross , Mike Racic, and Rick Radermacher, moderated by the great Glen Caruso. The topic was (and I’m paraphrasing), “Why is the advertising agency and client relationship so screwed up?!”
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, NOVEMBER 27, 2012
    [Media] Make Your Business Meaningful
    That works in a couple of ways: One: Because the human race descends from Africa, we focus on sharing courageous stories about our common homeland that are less frequently told in the media and may even be new information to many. Here's how. don't get many opportunities to relax and watch TV. What Good Do You Do?
  • YOUNGUPSTARTS  |  WEDNESDAY, FEBRUARY 15, 2012
    [Media] How Websites Are Changing And Why This Is Good News For Small Businesses
    Do you need to be involved in social media etc etc etc. The easiest way to get repeat visits, have people sharing your site on social media, engage with the people you want to reach, and use lots of keywords (all of which helps your Search Engine Ranking) it’s with…. by Jessica Shailes. Where do you start? How much should it cost?
  • SOUTHEAST VC  |  TUESDAY, SEPTEMBER 9, 2014
    [Media] WedPics CEO Shares Investor Email
    New Media Uploaded: M+ (+% growth year to year). Cumulative Media: M+. I referenced WedPics' CEO/founder Justin Miller in my last blog post. He sends a monthly email to us. His emails serve 2 purposes: 1) Keeps Justin and WedPics top of mind. 2) Shows off his continued success as he thinks about his next round.   Hey guys-.
  • STARTUP PROFESSIONALS MUSINGS  |  SUNDAY, NOVEMBER 10, 2013
    [Media] Should Work Relationships Ever Be Friendships or More?
    Work relationships are in vogue, inside a company for collaboration and teamwork, and outside to customers and partners through social media for loyalty and interactive marketing. Yet the 2013 Office Romance Survey by Vault, Inc. So recently I started looking for some expert guidance on the pros and cons on this issue. Aid in self-esteem.
  • ARCTICSTARTUP  |  MONDAY, MARCH 9, 2015
    [Media] Looking for Investments, Piloting or Market Access in Spain? Go With Us to Murcia.
    On Day 1 we’ll have a day full of learning in various workshops, like Go-To- market strategy, Early stage legal challenges, Media relations etc. This is where you get the real value and you’ll be prepared well to meet the investors and media during the next days and in the future. Join us now and grab this special opportunity. Vocento.
  • STARTUP LESSONS LEARNED  |  WEDNESDAY, FEBRUARY 1, 2012
    [Media] The Hacker Way
    The word “hacker” has an unfairly negative connotation from being portrayed in the media as people who break into computers. I don't normally comment on the day's news, but I want to make an exception today to share something from Facebook's S-1 filing. billion (!) in revenue, and their growth rates, too. Kudos to the whole Facebook team.
  • ONSTARTUPS  |  WEDNESDAY, JULY 3, 2013
    [Media] 9 Reassuring Qualities Of The Truly Confident
    They can connect with almost anyone through social media. Note: The original version of this article was published as part of my participation in the LinkedIn Influencers program. The article was very well received. It got 1.1 million views and has generated 4,000 comments. This is v2 of the article with some minor edits. Dharmesh. Swell.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, APRIL 29, 2013
    [Media] Could You Survive a Cyberattack?
    Cyberattacks against large corporations may get the media attention, but small businesses aren''t immune from hackers. The lawsuits that often follow a cyberattack can be just as devastating as the attack itself. Cyberrisk insurance could help. The damage was staggering. The hackers stole information related to 90,000 credit card accounts.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  SATURDAY, JULY 20, 2013
    [Media] Interview with Olivier Baudoux, Founder & CEO for DrivAd, Inc.
    Our first product was targeted toward outdoor advertising (a $7 billion market), before we expanded into online and social media advertising (a $150 billion industry). Banner ads, just like so many advertising media have become very expensive. When would you say you realized that you were meant to become an entrepreneur?
  • YOUNGUPSTARTS  |  MONDAY, SEPTEMBER 2, 2013
    [Media] Team Up Right: Three Tips To Pick The Perfect Partner
    by  Whitney Keyes , author of “ Propel: Five Ways to Amp Up Your Marketing and Accelerate Business “ In the United States, one thing the city of Seattle, WA, is best known for is its coffee, but there’s an innovative partnership happening around another source of caffeine and that’s the cocoa bean. Next: a visit to Fran’s. The result?
  • ARCTICSTARTUP  |  MONDAY, NOVEMBER 24, 2014
    [Media] Sayduck raises €350,000 to augment your reality
    This latest round of funding should bring some good connections to the company, led by Arteel Ventures as well as Finnish media house A-lehdet, Finnish Design Shop founder Teemu Kiiski and Matteo Alessi among others. If you don''t like that sofa, you could then swap through all the other ones available through the brand or retailer''s app.
  • VENTUREWOODS  |  MONDAY, MARCH 31, 2014
    [Media] Lead Generation Strategies for Start-ups
    Social Media: Make sure you have a good digital marketing strategy, which includes promoting your product or service in all social media platforms like Facebook, LinkedIn, Twitter, Google+ etc. Being a young enterprise, you have a product and you have your first set of paying customers. This is where start-ups usually hit a road block.
  • ESCAPE FROM CUBICLE NATION  |  MONDAY, DECEMBER 31, 2012
    [Media] Check out the wonderful things my clients shipped in 2012!
    Andre Blackman part of the Mayo Clinic’s Center for Social Media Advisory Board, has been featured in the first publication from the Center: Bringing the Social Media Revolution to Health Care with a chapter dedicated to social networking. Debbie Weil is publishing the first short business book under the Voxie Media imprint.
  • DUCT TAPE MARKETING  |  THURSDAY, MARCH 5, 2015
    [Media] Building Relationships Through the Customer Loop
    Capitalize on customers’ social media connects with mobile messaging by embedding ‘click to tweet or post’ within your message copy. Building Relationships Through the Customer Loop written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Today’s Guest Post is by Sam Balter – Enjoy!
  • LOS ANGELES STARTUP NEWS  |  WEDNESDAY, MAY 11, 2011
    [Media] BorderStylo Releases New Mobile App | The Startup Cafe
    While other applications can push individual pieces of content within one social network, Retrollect allows users to pull content from multiple sources and networks to create a &# social media narrative.&# “Sharing photos is great, but sharing a social media narrative via Retrollect is even better,&#  said Adam Sexton, CMO of Border Stylo.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, FEBRUARY 15, 2013
    [Media] Scaling Up: 6 Tips to Avoid Growing Pains
    Whether you manufacture toasters or provide social media consulting to other companies, your business's No. When your company growth doubles every week, there's plenty of room for error. Cloudfare co-founder Michelle Zatlyn explains how to survive it. The company saw more than 720 million unique IP addresses and an estimated 1.3 Ta-dah!
  • CROWDSPRING BLOG  |  THURSDAY, JULY 15, 2010
    [Media] Crowdsourcing The Indian Rupee Symbol
    The new symbol will be included in the “Unicode Standard&# to ensure that it’s easily displayed in electronic and print media (this process can take up to two years). A few years ago, the British Royal Mint crowdsourced the design of new coins. That competition attracted 4,000 entries from 500 people.
  • CROWDSPRING BLOG  |  THURSDAY, JULY 15, 2010
    [Media] Crowdsourcing The Indian Rupee Symbol
    The new symbol will be included in the “Unicode Standard&# to ensure that it’s easily displayed in electronic and print media (this process can take up to two years). A few years ago, the British Royal Mint crowdsourced the design of new coins. That competition attracted 4,000 entries from 500 people.
  • IMMERSIVE WEB  |  FRIDAY, NOVEMBER 30, 2012
    [Media] Mobile Measurement Failure: Comscore, Moody’s and the Tyranny of Standards
    The web is supposed to create transparency and be far more accurate in terms of audience engagement than traditional media. Immersive Web The news release that Comscore now includes mobile measurement is plain and simply embarrassing. Mobile usage has been around since 2008 and  growing exponentially since then. Please.
  • STARTUP MUSINGS  |  MONDAY, NOVEMBER 16, 2009
    [Media] Burger flipping – a real life example
    Category Cloud Customer research Engineering leadership mobile Product Development Product Management Small business Social media Software startup Top Posts Where should product management live in an organization? And guess who was at the end of the human chain? Click here to view my full profile. Blog at WordPress.com.
  • STARTUP MUSINGS  |  SATURDAY, FEBRUARY 6, 2010
    [Media] iPhone, FINALLY
    Category Cloud Customer research Engineering leadership mobile Product Development Product Management Small business Social media Software startup Top Posts Where should product management live in an organization? Am I: In the early majority for smartphone technology, or In the laggards category for iPhone adoption? And the apps!
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, APRIL 24, 2013
    [Media] 3 Leadership Tips for a Particular Kind of Entrepreneur: the Successor
    Notice how he''s a little more media-friendly than the old man? North Korea''s Kim Jong-un may be a despot, but his succession problems probably look a lot like yours. Kim Jong-un? know how he feels. Really, I do. The young ruler of North Korea has been getting a lot of bad press. His birth date is unsure. Was it 1982? Was it in Switzerland?
  • ARCTICSTARTUP  |  WEDNESDAY, MARCH 16, 2011
    [Media] Bonnier Expands Its Reach And Research Into Digital Products
    Bonnier has been one of the Nordic front runners amongst the media companies, researching and trying to put together pieces on how to best harness new technology for the media industry. Back in 2009 and 2010 the Bonnier R&D department came out with a concept called Mag+ , a new way to experience media on a tablet.
  • RECENT BUZZES - VC EXPERTS, INC.  |  MONDAY, FEBRUARY 28, 2011
    [Media] Venture Capital Deal Buzz - OnLive Inc.
    Investors, including AT&T Media Holdings Inc., By Erin Griffith, Contributing Editor. Gaming has come a long way since the days of plastic Atari boxes and Oregon Trail floppy disks, but delivery methods for both the television and computer games still face a great deal of transformation. OnLive, Inc., In October 2007, OnLive raised $16.5
  • STARTUPSTUDENT.COM  |  MONDAY, AUGUST 24, 2009
    [Media] What’s your idea that won’t work?
    Someone came up with the simple idea of creating a site that sold individual pixels on a page for $1 a piece.  There were 1 million pixels… so the site was worth 1,000,000 dollars.  Through purely viral methods the site exploded and many people bought the pixels for ad space. Is it time that you started your online Ethiopian cooking channel? 
  • ARCTICSTARTUP  |  MONDAY, FEBRUARY 23, 2015
    [Media] Crowdfunding Lithuania - Takeaways From The Event
    Be brief, straightforward and brave ­ present your product to journalists, bloggers and industry influencers in reality, it will bring your product out to the light of global media. Your crowdfunding campaign will not only open the doors to the media curiosity but will also shape your target market of the future customers. and P?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, JULY 26, 2012
    [Media] Best Way to Protect Your Brilliant Ideas
    Check out other articles in this series: The secret to outstanding customer service Shake Shack's CEO on how not to sell out The basic social media marketing mistake most businesses make The best way to learn to be an entrepreneur Red Hat's CEO on how to inspire your team Debate: Does social media marketing even makes sense for a small business
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, OCTOBER 26, 2012
    [Media] Are Online Ads Getting Too Expensive?
    As a recent survey shows, many small businesses market on social media without paying , primarily using Facebook, Google+, and Twitter. A recent report suggests the days of cheap online advertising are dwindling. But a look at the numbers reveals a more complicated picture. Are the days of cheap online advertising dwindling? Time to panic?
  • TIM BERRY'S BLOG - PLANNING STARTUPS STORIES  |  TUESDAY, FEBRUARY 23, 2010
    [Media] Will Your Business Sink in a Technology Ocean?
    Where are you in social media? Geology is fascinating. If only we could speed up time, we could see mountains rising and being eroded into peaks and valleys, oceans ebbing and flowing, continents breaking up and moving around. Earthquakes. Volcanoes. Glaciers. Landscape in action. Great spectacle. Or it would be, if we could speed up time.
  • DUCT TAPE MARKETING  |  WEDNESDAY, SEPTEMBER 14, 2011
    [Media] Letting Your Customer Define What You Sell
    Related Posts: Natural Way to Run a Business Oddly Correct Way of Doing Business – Local Color Video The Power of Focus Riding With Niner Bikes Using Social Media to Drive Offline Behavior. Letting Your Customer Define What You Sell This content from: Duct Tape Marketing. HP kigo footwear minimalist shoes natural running
  • UP AND RUNNING  |  WEDNESDAY, JANUARY 29, 2014
    [Media] Why You Need to Understand ‘The Age of the Customer’
    I admit, when I started reading this book I was skeptical. I’m a social media pro. thought I knew all about it. But no, as it turned out, I really had to read Jim Blasingame’s new book The Age of the Customer. And, if you’re running a business, or thinking about business, so do you. . As I got into it I discovered that I couldn’t put it down.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 12, 2013
    [Media] Best Marketing Tech Conference You've Never Heard Of
    These Indiana natives will discuss their experiences and the future of tech, marketing and media. Over the past decade, Indianapolis has quietly shifted from a center of manufacturing and shipping to a marketing technology hub. Check out this conference. New Software Demo Stage Are you looking for technology from leaders in the industry?
  • STEVE BLANK  |  THURSDAY, DECEMBER 17, 2009
    [Media] Building a Company with Customer Data – Why Metrics Are Not Enough
    You assemble this view by gathering information from a variety of sources: web sites, social media (Facebook, Twitter, blogs, et al) sales data, win/loss information, market research data (i.e. Gathering real-world feedback from customers is a core concept of Customer Development as well as the Lean Startup. But what information to collect?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, MAY 1, 2014
    [Media] 10 Silly Things Entrepreneurs Say
    CEO Ben Smith and SVP of Business Development Mark Menell of Wanderful Media , a startup that re-imagines the digital circular through FindnSave.com and a suite of mobile apps, like to collect silly things entrepreneurs say. And more importantly, what to say instead. Some people keep lists of overused phrases and verbal tics. We can do both."
  • UP AND RUNNING  |  THURSDAY, OCTOBER 2, 2014
    [Media] The 22 Best Blogs to Help Grow Your Business (That You May Not Be Reading)
    When Pamela Wilson isn’t busy as the Director of Special Projects at Copyblogger Media, she’s offering solid tips to improve your brand design and marketing strategy, often at the same time. Take a look at who made it on the list below, and if you have any more to suggest, I’d love to hear from you in the comments. Dig deep.
  • YOUNGUPSTARTS  |  TUESDAY, AUGUST 20, 2013
    [Media] Beyond SEO: How To Bring People To A Business Site
    Here are some more suggestions for making a website site more attractive: Social Media, Used Strategically. common tactic is combining that with linking up with an influential social media site or personality for additional promotion. by Aaron Hollobaugh, VP of Marketing & Communications at Hostway Corporation. Build A Mobile Site.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, DECEMBER 23, 2013
    [Media] How Flipboard is Tackling the Web
    But at the end of the day we work in the media industry and are also in the business of helping publishers monetize and distribute content. The digital magazine startup, which just closed a $100 million funding round and passed the 100-million-user milestone, is consumed with solving the problem of curating online content.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, APRIL 24, 2014
    [Media] How to Score Billionaire Ted Leonsis's Cash
    But then the ISP calls itself a new media company with subscribers bringing in recurring revenue. The venture capitalist and sports-team owner explains what he looks for when he''s considering investing in a startup. What does every company founder need to be successful? You need to be curious and social at the same time," Leonsis says.
  • THE PRODUCT GUY  |  SUNDAY, JULY 14, 2013
    [Media] The Deal with Agile
    The Deal is a media company owned by The Street (of Jim Cramer fame) that reports on M&A, Private Equity, regulatory issues, and restructuring. Guest Author: Jay Fox. Big week! Post-agile : No spec docs, just weekly product development meetings in which daily scrums between business and dev side were summed up and discussed. Any thoughts?
  • DUCT TAPE MARKETING  |  SATURDAY, MAY 14, 2011
    [Media] Weekend Favs May Fourteen :: Small Business Marketing Blog from.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Steps to Successful Fac.
  • UP AND RUNNING  |  TUESDAY, FEBRUARY 19, 2013
    [Media] Hangout with an Ecopreneur: Caroline Cummings on Feb 19, 4 pm EST
    Caroline is regularly invited to participate as a judge for several business plan competitions, as well as speak on topics including entrepreneurship, angel investing, social media, and authentic self promotion. We hope these inspiring stories and lessons learned will encourage you to dream big and do good. Join us on Tuesday!
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, AUGUST 22, 2012
    [Media] Is Your Company an IT Company at Heart?
    government is expected to invest about $518 billion in upgrading its IT infrastructure over the next five years, according to a report released by Market Research Media. IT companies dominated the 2012 Inc. 500 list, making up 14% of honorees. But that number could have even been higher. Here's why. 5000 list: IT companies are hot. 5,000!
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 9, 2012
    [Media] B2B Marketing on Facebook, Simplified
    ClearRisk isn't using many Facebook ads, but Kipp Bodnar, inbound marketing strategist at HubSpot and co-author of The B2B Social Media Book said doing things that feel natural on Facebook is tricky for a lot of small businesses. "A lot of SMBs are struggling with getting the organic side of Facebook right. Simple. Johns, Newfoundland.
  • ARCTICSTARTUP  |  THURSDAY, DECEMBER 19, 2013
    [Media] Finnish Publishing Platform Dimcos Leaps Abroad: Major Partnership with Latvian Book Giant
    The company provides new, as well as experienced, writers a place to publish and sell their productions in an interactive platform that supports social media visibility. What makes Dimcos appealing is its wide array of functionality for both readers and publishers coupled with social media recommendation options. Laiho adds.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, MAY 21, 2012
    [Media] Big Data Saved My Company (and Gave Me a Second Shot at Google)
    Turn's "media platform" then helps the client create marketing campaigns based on the data and deploys ads across video, Web, and mobile apps. Using data, Turn is revolutionizing the way marketers advertise. In the process, it has to head off Google. The start-up enjoyed moderate success. Three years later, however, sales were flat.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, DECEMBER 21, 2011
    [Media] How IdeaPaint Makes B2B Marketing Fun
    It is aggressive in social media. Who says marketing to other businesses must be dull? Here's how one small company shakes things up. There’s usually a world of difference between b2c and b2b marketing. The former can be inviting, entertaining, engaging, and fun. The latter? Four-letter words such as dull and yawn come to mind. link].
  • THE MOGUL MOM  |  THURSDAY, NOVEMBER 10, 2011
    [Media] Product Development Tips from a Mom Who’s Gone from Idea to Expo
    Related posts: Building a Community with Social Media: 3 Things You Must Know. This is a guest post by Ellen McCaleb of GrowthChartArt.com. I ’m on my way to the ABC Expo as a first time exhibitor and Elle Decor magazine just contacted me. They’d like to use one of my growth charts in a nursery feature. Some would say, “You’re here. BUSINES
  • BUSINESS PLAN BLOG  |  SUNDAY, NOVEMBER 25, 2012
    [Media] Common Mistakes Made By Social Entrepreneurs
    As with any entrepreneurial venture, a social enterprise is bound to encounter some challenges in the process of starting up and becoming established.  Below are some examples of mistakes social entrepreneurs have made and how they have learned from these mistakes. Read the whole article. Marketing:   Your product will not sell itself. 
  • DUCT TAPE MARKETING  |  WEDNESDAY, FEBRUARY 8, 2012
    [Media] Turn Your Business Into a Community Building Platform
    Consultants might work with a business owner to build a platform through speaking, writing, blogging and connecting in social media. Turn Your Business Into a Community Building Platform This content from: Duct Tape Marketing. The notion of a platform is one that receives a fair amount of play in various contexts.
  • VENTURE HACKS  |  THURSDAY, MARCH 25, 2010
    [Media] Which angels have taken meetings from AngelList?
    Thomas McInerney (Investor in Mochi Media). You already know about AngelList , our curated list of top tier angel investors. You also know that you can get in touch with these angels by sending us your pitch and, if it’s investment grade , we’ll pass it on to the angels. It’s a pretty awesome list of awesome angels.
  • UP AND RUNNING  |  TUESDAY, OCTOBER 14, 2014
    [Media] How to Manage your Business’s Online Reputation
    Ask your social media followers for a review. You don’t want to be running damage control. ‘A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well’ – Jeff Bezos. The importance of online reputation management cannot be understated. Building a Reputation.
  • VENTURE CYCLIST  |  SUNDAY, JANUARY 15, 2012
    [Media] Venture Cyclist: Why chocolate matters to a smarter planet
    Social Media. (11). Venture Cyclist. Venture Capitalist and Cyclist, hence Venture Cyclist. Pages. Advice for Entrepreneurs. VC:VC. Why chocolate matters to a smarter planet. Why does anyone need to ask? And what does this say about IBM, able to turn even chocolate into something just too earnest? Posted Sunday, January 15, 2012. Newer Post.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, DECEMBER 2, 2011
    [Media] A Different Kind of Valley for Tech Start-ups
    Bozeman is home to social media e-learning platform Wisetail , CRM software provider RightNow Technologies (which Oracle just acquired for $1.5 For a number of tech start-ups, its the Gallatin Valley--not the Silicon Valley--that offers the best environment for growth. For one thing, he really likes where he lives.
  • DUCT TAPE MARKETING  |  MONDAY, MAY 9, 2011
    [Media] Is Someone Getting the Best of You? :: Small Business Marketing.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Steps to Successful Fac.
  • GROWTHINK BLOG  |  TUESDAY, FEBRUARY 22, 2011
    [Media] Is The American Dream Really Just a Mirage?
    In spite of the so-called business media’s fixation on tales of America’s demise, U.S. entrepreneurial activity is at its highest point in 15 years, with over 550,000 new businesses created each month in this country! Never have so many owed so much to so few. But Is This Dream a Mirage? Today, it is over 270 days! So what is one to do?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JANUARY 3, 2012
    [Media] What Would You Do About This Facebook Post?
    Experts weigh in on how to handle this social media pickle. An employee's questionable Facebook post leaves one CEO wondering how to react. Mark O’Donnell thinks he has a problem – and he’s not sure what, if anything, he should do about it. ” Now put yourself in Mark’s shoes. “One is fairly obvious.
  • UP AND RUNNING  |  TUESDAY, MAY 17, 2011
    [Media] Seducing the Guys with the Money: 7 Factors that Create a Desirable Business
    Media and technology companies sometimes have their own rules (especially on the profitability side- the other stuff is fairly standard across the board…). There are a handful of firms that will dip down to $1 million, but very few that want less than that (again, unless you are in the media or tech industries…). Tweet. 3-Cash Flow.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  TUESDAY, SEPTEMBER 3, 2013
    [Media] Promote Yourself: The New Rules For Career Success by Dan Schawbel [Book Review]
    Devotion is quantifiable by engaging with research, social media, and blogging. Dan Schawbel cornered a market before anyone else knew that it existed. He identified an important trend in our economy and informed thousands of people who were just learning about personal branding and helped them educate themselves on the topic.
  • DAVID TETEN  |  SUNDAY, JUNE 12, 2011
    [Media] Monday night: HBS Angels of NY Investor Meeting and Company Presentations
    By giving consumers the experience they want, StyleMusée simultaneously offers a tailored solution for the design industry, which is undergoing a paradigm shift driven by e-commerce and social media. HBS Angels of New York is holding its first full investor meeting Monday night, June 13. Click here to buy tickets. Grovo. IvyDate. REonomy.
  • YOUNGUPSTARTS  |  MONDAY, DECEMBER 9, 2013
    [Media] Ethical Brand Development From The Ground Up
    Google famously stated that their informal slogan was “Don’t be evil,” which has given the entire corporation a slant of goodwill in the media ever since, even at times that they toe the line of ethical behavior. by Chris Garrett. Brand identity isn’t just about having a pithy slogan and an attractive logo. Mission Statement.
  • OCCAM'S RAZOR  |  WEDNESDAY, MARCH 26, 2008
    [Media] Excellent Analytics Tip #13: Measure Macro AND Micro Conversions.
    Social Media Metrics / Blog Success: Social media sites are tricky because many traditional analytics tools and mindset fail at identify first what to measure and then at data capture. We love our conversion rates. :) Really really. Part of me is glad because my book and the Trinity strategy and the Web Analytics 2.0 " ).
  • STARTUP HOUSTON  |  MONDAY, NOVEMBER 5, 2012
    [Media] Winning Startup Weekend and Competing In the Global Startup Battle
    We created a one minute video promoting our concept, and spread the word through social media, local news sources , and word of mouth to get votes. Startup Weekend is back in town on Friday at the Houston Technology Center. The At both events that I participated, I attended with Dave Cebrero, a longtime friend and talented designer.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JUNE 21, 2013
    [Media] Getting Press: 8 Tips for Going Hyperlocal
    Become the Local Expert Local media is always looking for local experts to comment on news stories, national events and pop culture happenings. Sometimes the most effective marketing is the kind you do right outside your front door. Here are their best answers. 1. Be relevant by being local in your pitch. -- Eric Koester , Zaarly 2. Period.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, DECEMBER 2, 2013
    [Media] The 10 Dumbest CEO Remarks of All Time
    union of traditional media with the World Wide Web! The accidental corner office utterances that will live in infamy forever. By Geoffrey James Every leader has a bad day once in a while, but these CEOs came up with one-liners that epitomized everything that was wrong with their leadership. Al Dunlap: "You''re not in business to be liked.
  • THE NEXT WEB  |  TUESDAY, FEBRUARY 4, 2014
    [Media] Tools to help you proofread emails (so you never have to scramble to hit unsend)
    But with extra features—links, attachments, video, social media follow buttons—the opportunity for mistakes also becomes greater. You can feel the temperature in your face start to rise. Maybe you were distracted, rushed, or typed the message on the walk to your car – but somehow, you’d messed up. The first email was sent in 1971.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, DECEMBER 1, 2011
    [Media] Jive Software Moves Ahead With IPO
    On Wednesday, Salesforce.com launched software that helps companies create online marketing campaigns, and helps them analyze and act on conversations happening on Facebook, Twitter and other social media. The social networking software company--a perennial on the Inc. 5000--is seeking to raise as much as $117 million. It will sell 8.33
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JULY 9, 2013
    [Media] Viral Videos Suggest Golden Corral Serves Up 'Dumpster Food'
    Now the company is trying to deal with the fallout on social media and finding, as Amy''s Baking and Papa John''s Pizza recently have, that doing so is more difficult than companies often realize. Dealing with attacks and criticism on social media is becoming a common occurrence for restaurants. Here''s what went wrong.
  • DUCT TAPE MARKETING  |  WEDNESDAY, NOVEMBER 13, 2013
    [Media] Do Entrepreneurs Need College?
    They sold it a year later to media giant Condé Nast. They sold it a year later to media giant Condé Nast. Do Entrepreneurs Need College? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing interview with Alexis Ohanian. Alexis Ohanian. Podcast Alexis Ohanian Reddit
  • THE NEXT WEB  |  TUESDAY, DECEMBER 3, 2013
    [Media] Millennials got Mail: 6 ways to successfully target the ‘always connected’ generation through email
    Marc Apple, owner and chief strategist at  Forward Push Media , said that no one is on social networks 24/7, but across generations most people check email every day. “In my opinion, email is the original social media,” Apple said. The U.S. Digital use is not just an action, like jogging or eating; it is a lifestyle. The U.S.
  • WWW.READWRITEWEB.COM  |  TUESDAY, APRIL 24, 2012
    [Media] RWW Recommends: The Startup Toolkit
    social media. ReadWriteStart. ReadWriteWeb. Channels. ReadWriteStart. ReadWriteBiz. ReadWriteEnterprise. ReadWriteCloud. ReadWriteHack. ReadWriteMobile. ReadWriteStart. All Posts. Archives. Featured. White Papers. Case Studies. Twitter. Facebook. The channel is sponsored by TriNet. RWW Recommends: The Startup Toolkit. Tweet. Winner: BaseCamp.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, FEBRUARY 6, 2012
    [Media] When to Share Company Secrets
    Start with developing a friendlier, more accessible, and less corporate-feeling blog or customer conversations on social media channels. There's one simple way to make your customers trust you: be open and honest with them from the start. —when buying a home, which is arguably the most important purchase of their lives?
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, FEBRUARY 27, 2012
    [Media] Budget Time? Don't Miss These 5 Expenses
    Be sure you count these. I had a whiz-bang financial model when I set out to ramp up Kohort, the social media start-up I co-founded. Calculating your annual cost structure? But even the best formatting and niftiest Excel tricks won't overcome the wrong inputs in your expense line. Insurance can add up.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, APRIL 3, 2012
    [Media] 5 Tricks for a Killer Company Blog
    Along the way, I got some great advice on blogging from social media experts that turned this activity into a real business opportunity. When it comes to giving the world insight into your business, nothing beats a great blog. It can also help grow your business. It didn't do a thing for my business. What changed? Who are you writing for?
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, OCTOBER 1, 2012
    [Media] Have the Best Trade Show Schwag
    Several people at my company brought back fun items from Dreamforce that gave us a good laugh, like a stuffed monkey that made a screeching noise when you throw it (fun for five seconds), and plastic eyeglasses with blinky lights (apparently a lot of people were wearing them and posting pics to social media). Is it useful? Instant buzz! 3.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 2, 2013
    [Media] Convert Customer Loyalty Into Cash
    Businesses with strong customer service programs can benefit from positive word-of-mouth, advocacy on social media sites and other advantages. You've worked hard to build your company's reputation in the local community. Convert that goodwill to real value as you prepare to sell your business. But undervaluation can be just as problematic.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, FEBRUARY 26, 2014
    [Media] What Google Looks Like Without Link Data
    However, the 1990''s version of the Internet didn''t host the plethora of social media platforms, news aggregators and other websites that generate their own unique digital signals (such as a ''share'' or a ''like'') that may also provide signals of authority. Spoiler alert - it''s ugly! and it''s ugly.
  • UP AND RUNNING  |  FRIDAY, OCTOBER 10, 2014
    [Media] The Beginner’s Guide to Launching a Food Truck Business
    Both Fellows and Tona use social media to let people know where to find them. The food truck craze is sweeping the nation. From thriving cities to rural downtown areas, food-on-wheels is the hip new trend. It’s not just drawing a new crowd of eat-on-the-street customers, it’s bringing in big bucks too. Its twin city, St. Go in with a plan.
  • NEXTWALA  |  TUESDAY, MAY 8, 2012
    [Media] Learning from Slideshare's Founders - NextWala
     All the media hype about the two communities being at loggerheads with each other is overdone. NextWala. VC perspective and analysis from a former entrepreneur. About Me. Dev Khare. New Delhi, India. dkhare at lightspeedvp dot com. www.about.me/dkhare. dkhare. Follow @dkhare. Follow Dev on Quora. Twitter Updates. follow me on Twitter.
  • YOUNGUPSTARTS  |  FRIDAY, APRIL 26, 2013
    [Media] Raising The Bar: What Are You Worth?
    Andrew Collins is the CEO of a multi-award winning social media and technology company Mailman. Andrew was featured as the Top Entrepreneur under 30 in Australia in 2008 and continues to grow a extensive network of online media assets. By Andrew Collins, founder & CEO of Mailman Group?. Personal Values (what is important to you).
  • UP AND RUNNING  |  FRIDAY, JUNE 13, 2014
    [Media] 9 Common Reasons Why People Start a Business
    Being an early adapter to social media and being online has enabled me to stay involved in my industry, stay visible, and identify when to make changes with my products and services. I’ve been able to make great connections and I’ve caught a few fish with this strategy, but I am still fishing to catch that whale.”. Brown with Charles F.
  • YOUNGUPSTARTS  |  MONDAY, JANUARY 5, 2015
    [Media] Hiring Hybrid: How To Use Old-Fashioned And Modern Tactics To Find Talent
    Jake Villarreal is the co-founder and president of Match Relevant , an IT-staffing entity that utilizes social media and innovative recruiting practices to deliver award-winning talent for funded tech startups, SMBs, and Fortune 500 organizations. by  Jake Villarreal,   co-founder and president of Match Relevant.
  • STARTUP LESSONS LEARNED  |  MONDAY, NOVEMBER 26, 2012
    [Media] KQED Forum + conference update + a chance to win tickets
    I've done a seemingly endless stream of TV, radio, podcasts, webinars, hangouts in the past year. And I've mostly refrained from posting about them here, but today I'm making an exception. Plus, I have very cool conference updates (our full conference program + more than 300 simulcast locations!) But I'd like you to make an exception on Wednesday.
  • UP AND RUNNING  |  FRIDAY, MAY 16, 2014
    [Media] 6 Reasons Your Small Business Will Fail (And How to Avoid Them)
    Use social media, word of mouth, cold calling, direct mail, and other tried-and-true marketing techniques. According to Small Business Administration research , only half of new businesses survive for the first five years and only one-third of new businesses are able to survive for 10 years. Six Reasons Businesses Fail: . 1.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, JULY 18, 2013
    [Media] How Michael Dell Could Reinvent His Company
    Part of Dell''s plan was linked to beefing up its social media wing, which monitors the social Web for complaints and reacts accordingly. According to an April 2013 report by Dell''s director of social media, support analysts respond to about 3,000 posts per week--in 11 languages. Acquire, invest, and adapt. Here''s how.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, MARCH 7, 2013
    [Media] Digital Franchises: New Spin on an Old Business Model
    Make sure you really spend the time and money on technology and integrated applications that bring together your email marketing, your CRM tool, your social media and so on," he says. Brick-and-mortar businesses using franchising to scale. Why shouldn't websites? The founder of OrderUp explains how it's done. What's a digital franchise?
  • GROWTHINK BLOG  |  MONDAY, OCTOBER 31, 2011
    [Media] From the Ukraine with Love
    While the media focuses on various distractions - debt crises, currency swings, the price of gold, deficit super-committees - that passes as business news these days, Vladimir is just laser focused on profiting from the new world of opportunity exploding all around him. Does Vladimir have his challenges? Of course. Or one in Shanghai. Or Rio.
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