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Gust Blog - Thoughts on startups by investors that fund them

Gust

And in January I saw that digital music overtook physical media for the first time in 2011, something I expected since 1998. And what interests me is who makes the money on timing these trends. . Both were brought out well before the right time. Invested Interests. Who Makes the Money on an Inevitable Shoe Dropping?

Startup 180
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How to Establish an Agency Content Strategy When Outbound Stops Working

ConversionXL

The most successful agencies are beginning to invest more time and money in content marketing to establish expertise in their industry and, more importantly, generate inbound appointments. Many agencies invest as little time and energy as possible into their content efforts. Cold email and referrals have often been quite effective.

Audience 127
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product. You have a pretty good idea of why they’re on LinkedIn—to improve their career or company. You have a pretty good idea of why they’re on LinkedIn—to improve their career or company. Image source ).

Video 129
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Speed in Sales at Startups

Austin Startup

Construction started two months later, on September 11 1941, and was finished on January 15 1943, 491 days later. The Ferrari Museum in Modena, Italy The defining characteristic of the Silicon Valley startup is speed. It is so important that not a week goes by without a successful investor/founder extolling the benefits of moving quickly.

Sales 64
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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

Often times, it seems like people are thinking its synonymous with "that guy who gets paid to sit in the corner and think technical deep thoughts" or "that guy who gets to swoop in a rearrange my project at the last minute on a whim." We lack a consistent and clear definition of the job. They might do anything !

CTO 168
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Ardent 1: Supercomputers Get Personal

Steve Blank

I had last been in Chapel Hill on a winter’s day in 1986, traveling with the VP of Sales of our new supercomputer startup, Ardent. We just turned on the rental car radio as we entered campus and heard the mid day BBC news – the space shuttle Challenger had just exploded. It would be the company where I actually earned the title.

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Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

See part one for the first time it happened. This time it was serious. The initial hypothesis for Epiphany (from my much smarter partner Ben ) was that as departments in the enterprise (manufacturing, finance, customer support sales) became automated, the marketing department would eventually get its turn.