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First Impressions Matter: Why Great Visual Design Is Essential

ConversionXL

Shows you how to create a visual design to improve first impressions. Users form design opinions in 17 ms. In fact, according to their study, some opinions develop within 17 ms, though the effect was less pronounced on some design factors. Diverting from those is a risk, no matter how imaginative or striking the design.

Design 132
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Guide to Website Navigation Design Patterns

sixrevisions.com

Guide to Website Navigation Design Patterns. In web design, there are certain common design patterns that are used for interaction. Site navigation has a wide variety of common and familiar design patterns that can be used as a foundation for building effective information architecture for a website. Subscribe: RSS Feed.

Design 83
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How One Woman’s Flat Tire Inspired A Global Trucking Movement

YoungUpstarts

The conversation screeched to a tense halt. In 2008, Ellen founded Women in Trucking: an association designed to be a resource and encouragement to transportation leaders. Keith Martino is head of CMI, a global consultancy founded in 1999 that customizes leadership and sales development initiatives. Two hours?”.

Global 113
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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. Similar Products. Similar product boxes can be based on very different logics.

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Two Overlooked Aspects Of Your Site Design That May Be Hurting Conversions

ConversionXL

Normally, I dig into massive amounts of data, but today, I think we should talk about something that’s a little bit more subjective & open to interpretation – design. Do you purposefully try to communicate that through typography , images , and design as quickly as possible when a visitor lands on your website?

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Brand-Owned Terms: The Power—and Process—of Naming a Movement

ConversionXL

Conversational marketing. Drift “conversational marketing” 0.70 While the term was new, many of the ideas aligned with “ permission marketing ,” which Seth Godin brought into marketers’ consciousness in 1999 and contrasted with “interruption marketing.” Drift and “conversational marketing”. Inbound marketing. March 2016.

Naming 119
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When to Use Tabbed Navigation and How to Optimize It

ConversionXL

He wrote: “Life is conversational. Web design should be the same way. Thus, well structured navigation and content organization goes hand in hand with having a good conversation.” One of my favorite UX quotes comes from Chikezie Ejiasi , UX lead at Nest. ” Can tabbed navigation be clear and precise?