View from Seed

MARCH 3, 2015

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Around the same time we were doing those webinars, we launched our first ebook, and that did much better in terms of conversions — click-through-rate on emails, conversions on landing pages, and so on.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

Duct Tape Marketing

OCTOBER 17, 2018

John Jantsch: We all want to go out there and chase that new customer, get those new leads but the truth of the matter is for most businesses, some existing assets, existing traffic, existing customers, existing email list, that’s where the money is. I can send you that 2014 report and you can see it.

Marketing 55

Marketing Social Media Analytics Software 55

ConversionXL

NOVEMBER 29, 2018

You may agonize over the decision to choose one path over the other, but you can save that strategic energy for figuring out how to transition more free users into paying customers. A freemium or free-trial approach impacts the micro-conversion of an unpaid product sign-up. Benchmark conversion rates: freemium vs. free trial.

Customer 119

Customer Conversion Acquisition B2B 119

Hearpreneur

OCTOBER 10, 2018

However, we have found our name to be a valuable asset in the world of SEO; the name itself is a keyword that our customers search for, making it easy for us to rank in the search engine results. Agency I started back in 2014 and still run, is named Neparno 10, which on Serbian language means Odd 10. 4- Considered a few things.

Naming 102

Naming LLC Entrepreneur Macedonia 102

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. This is the model my customers referenced when I was selling them demand-gen software in 2014. I also liked the DemandGen Framework because it considered customer expansion revenue in addition to the acquisition side , which is covered by the SiriusDecisions models.

Demand 101

Demand Revenue SQL B2B 101

YoungUpstarts

MAY 22, 2015

Your customers are online and so are most of your competitors. billion in 2014. Bringing customers to your shop is much easier on the internet than physical world. Moreover you are spared of the customer service calls informing the customers on their order or complaint status (unless required). High Accessibility.

eCommerce 100

eCommerce Internet China B2B 100

Duct Tape Marketing

NOVEMBER 10, 2016

Done correctly, successful marketing automation will increase your number of leads and conversions. In a VentureBeat survey of over 700 marketers, 80 percent of marketing automation users saw their number of leads increase, and 77 percent saw their number of conversions increase. Get your lists in order. percent higher than non-users.

Sales Cycle 68

Sales Cycle Marketing Nashville Social Media 68

Spencer Fry

JULY 29, 2014

Around the time we released the new version of Uncover at the end of April 2014, I knew it was time to refocus our work around sales and increasing customers. We''d been focused on product for months, but now it was time to scratch and claw our way to more customers. If you''re a B2B business, then that''s a landing page.

Sales 56

Sales B2B Email Design 56

Duct Tape Marketing

NOVEMBER 10, 2016

Done correctly, successful marketing automation will increase your number of leads and conversions. In a VentureBeat survey of over 700 marketers, 80 percent of marketing automation users saw their number of leads increase, and 77 percent saw their number of conversions increase. Get your lists in order. percent higher than non-users.

Sales Cycle 61

Sales Cycle Marketing Nashville Social Media 61

conversionxl.com

FEBRUARY 4, 2014

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. Join my private newsletter and get the Complete Guide to A/B testing: Jan 31, 2014. We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. 1:1 Consultations.

Analytics 98

Analytics Software Review Conversion Video 98

Eric Friedman

JANUARY 25, 2017

We didn’t want to rely on what others had done, instead coming up with a set of Founder First Principles gathered from interviews, discussions, and founder conversations with people who have created products, managed teams, been through programs and more. Launching also quiets the naysayers — nothing speaks louder than actions.

Programming 60

Programming B2C Equity Incubator 60

Duct Tape Marketing

FEBRUARY 6, 2024

Our conversation covers the intriguing realm of digital marketing, exploring the shift from traditional Search Engine Optimization (SEO) to the evolving landscape of Recommendation Engine Optimization (REO). [06:56] 13:15] How do you see search changing, would it be through conversational information? [16:09] The term is not new.

Engineer 62

Engineer SEO ChatGPT Channel 62

ConversionXL

FEBRUARY 3, 2017

Affiliate marketing is “a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts” Think of affiliates as an extension of your in-house marketing team. An impressive 23.63% became affiliates in 2014.

Affiliate 48

Affiliate Programming Marketing PPC 48

Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. Transactions, Revenue and Ecommerce Conversion Rate. Mobile has much lower conversions and conversion rate than tablets or desktop.

Analytics 141

Analytics Metrics Mobile DC 141

Occam's Razor

JUNE 11, 2014

The You May Also Like has a $50 Converse shoe and a Sperry Top-Sider Angelfish for $63. Zappos has great return conditions and very good customer service. That gets it xx million customers. From B2C to B2B. Empower customer reviews that are actually helpful. In early 2014 that number is 2 hours and 51 minutes!

Design 150

Design Software Review Technical Review Mobile 150

crowdSPRING Blog

SEPTEMBER 5, 2014

5 Ways to Create an Engaging Customer Experience – crowdspring.co/W6LVm2. A Discussion with Jon Bischke of Entelo: On Successfully Switching from B2C to B2B (SaaS) | saastr – crowdspring.co/1tKArlK. How We Increased Landing Page Conversion by 16%: Lessons Learned from Redesigning the Buffer Home Page? 1plK58a.

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

FEBRUARY 14, 2014

The Optimal Average Customer Value for SaaS Startups - crowdspring.co/NrGI59. The Optimal Average Customer Value for SaaS Startups - crowdspring.co/NrGI59. Old School SEO Tests In Action (A 2014 SEO Experiment) - crowdspring.co/1dB0QGP. Email marketing best practices, 2014 edition - crowdspring.co/NeK0bD. 1gj5nCn.

Social Media 94

Social Media Small Business Design Media 94

Duct Tape Marketing

DECEMBER 1, 2022

17:56] Would it be safe to say that if you are going to try to decide on a direction to go, the voice of the customer is always the best direction to go in? [19:30] I mean, would it be, would you, would it be safe to say that if you are going to try to decide on a direction to go, that voice of customer is always the best voice?

Charlotte 86

Charlotte Audience Technical Review Chicago 86

crowdSPRING Blog

NOVEMBER 14, 2013

There’s very useful insight, especially for B2B (business-to-business) marketers in a recently published 2014 Content Marketing Institute/MarketingProfs B2B Content Marketing Benchmarks Study. Content marketing is ineffective for many B2B marketers. Strategy Tip: Make sure that you carefully track conversions.

B2B 100

B2B Marketing Social Media Social Network 100

Occam's Razor

SEPTEMBER 21, 2015

We send out our multi-tab spreadsheets, our best Google Analytics custom reports , our great dashboards full of data , and more to the tactical layer of data clients. You'll tell them in 40 mins, leaving 20 for conversation. It is really 88%. : ). Tom Fishburne's wonderful cartoon is here for another purpose.

Stock 60

Stock Conversion Matching Audience 60

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Meanwhile in the US, B2C startups raised $100 billion in 2022, 40% of the total funding.

B2C 148

B2C Generative AI Artificial Inteligence 148

ConversionXL

MAY 31, 2017

It has always seemed like a given that if your conversion rate is slumping, you could fix it by making some adjustments to your forms (e.g. And while making incremental changes to your forms can boost conversion rates in the short-term, what happens when there’s a fundamental shift in the way people prefer to buy? Image Source.

Lead Generation 91

Lead Generation Channel IP Conversion 91

Occam's Razor

MARCH 10, 2015

The other big reason for Universal Analytics is this, the column in the middle: The data is from the Q4 2014 Quarterly Retail E-Commerce Sales from the US Census Bureau. It is the acceleration of moving from tracking Visits to tracking People to tracking Customers. Regardless of if they are using Adobe Analytics or Google Analytics.

Analytics 60

Analytics Technical Review Software Review Web 60

Duct Tape Marketing

DECEMBER 7, 2015

If you run a company that depends on local customers, then local SEO is vital for your business. Getting your local SEO plan dialed in is important because B2B and B2C consumers depend on the Internet to get the information they need to make purchase decisions. Good Local SEO Means a Great Customer Experience.

SEO 28

SEO Phoenix Arizona Lead Generation 28

Occam's Razor

NOVEMBER 18, 2014

Now I can quite literally follow the path to every conversion. I can find the biggest pools of customers who share a behavior and go back and optimize my campaign strategy, my content strategy and indeed my overall digital strategy. With the first just stop sucking we are predicting that the conversion rate can be moved to 2.5%.

Analytics 143

Analytics Sierra Leone Channel Conversion 143

ConversionXL

MAY 8, 2019

Yet the average ecommerce conversion rate is between 1 and 3%. Product pages will never rank organically for content-related searches,” explains Aaron Orendorff , a B2B content strategist: When someone goes looking for guidance on terms associated with your product—“how to [blank],” “best [blanks],” “who uses [blank],” etc.—it’s

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

Hearpreneur

MAY 18, 2022

After living and traveling around Thailand in 2014 and with other travelers I was desperate to learn Thai. In 2010, I co-founded Community Tax LLC, a tax company dedicated to helping customers nationwide with tax preparation, bookkeeping, and accounting services. Thanks to Laura Spawn, Virtual Vocations ! #2-

Technical Review 141

Technical Review Entrepreneur Software Review Jordan 141

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Conversation Rate (CoR) is a ratio of comments per post (or video or tweet or pin etc.) Is what you are saying interesting enough to spark the most social of all things: a conversation?

Social Media 60

Social Media Media B2C B2B 60