YoungUpstarts

FEBRUARY 29, 2016

According to Google, the number of mobile search queries overtook desktop queries in 2015. You can also share your content on social media, thereby attracting a new online audience. The most important metric should be the number of targeted website clicks an ad is sending to your website. Provide A Mobile Responsive Experience.

Sales 100

Sales Technical Review SEO B2B 100

Up and Running

JUNE 21, 2017

Back in 2015 when we only had about $2,000-$3,000 worth of marketing budget to spend each month, getting the most out of our buck was fundamental—not only for growth, but for survival. You can further “educate” your Google Analytics metrics by using UTM parameters on your links. UTM (Urchin Tracking Module) Parameters.

Marketing 98

Marketing Analytics Campaign Metrics 98

ConversionXL

MARCH 4, 2016

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. The two aren’t disconnected, though. Image Source.

B2B 48

B2B Sales Technical Review Software Review 48

A Crowded Space

SEPTEMBER 18, 2015

Any time you have Techcrunch publishing articles like, “ Our 9 Favorite Startups From Y Combinator Summer 2015 Demo Day 2” , you’re going to get some hyped companies. Notice the distinct absence of little things like revenue, customers, engagement metrics, or gross margin. Many investors pride themselves on that ability.

San Diego 60

San Diego Software Review San Francisco Silicon Valley 60

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. At this stage, simply list your primary revenue streams and your key expenses. At this stage, simply list your primary revenue streams and your key expenses.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

DECEMBER 7, 2016

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. This is a very important metric when evaluating a recommender system.

Conversion 48

Conversion Product Technical Review Widget 48

crowdSPRING Blog

MAY 1, 2015

We just love sharing articles about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! Why Revenue Isn’t the Most Important Financial Metric for Startups – buff.ly/1DhyQo4. 30 Startup Lessons – buff.ly/1DIXcZy.

Small Business 48

Small Business Design Social Media Startup 48

ConversionXL

JULY 3, 2020

Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. This explains more: [link] Whether something has a cost doesn't change how our systems work.

SEO 122

SEO HTML Technical Review Caching 122

ConversionXL

MAY 25, 2017

Andrew Anderson (@antfoodz) January 6, 2015. In addition, these sorts of correlations turn up all the time in popular media. So if you’re starting your work at the bottom of a peak, it’s very like that any action will make it look like it’s increasing your metrics: Image Source. Pro Tip: Be Skeptical.

Conversion 103

Conversion Metrics Salary Jordan 103

Austin Startup

MAY 29, 2019

This lesson was first shared at Lucky7 on January 15, 2015. In contrast, our definition of social commerce meant social media, or word of mouth, applied in a commerce environment. It is going to make writing this chapter a little more difficult as I can only unveil so much about data.world at this time, but I’ll do my best!

Networking 48

Networking Fractional CTO CTO Hire B2C 48

Austin Startup

FEBRUARY 12, 2019

For much of 2014 and 2015, I banged my head against a plane window flying back and forth between Austin and Silicon Valley while trying to raise institutional VC money for Localeur. I never did find a VC to lead a round of funding for Localeur, but two things happened by the end of 2015. but it’s true.

Silicon Valley 48

Silicon Valley Technical Review Venture Capital San Francisco 48

Up and Running

FEBRUARY 17, 2016

As of November 2015, there were 4,144 breweries in the U.S.—more Nonetheless, their 10-barrel brewery came online in December 2015, and they began pouring beer locally and in their tasting room in early 2016. “We In 2015, Ninkasi brewed 105,000 barrels. Part 1: Planning, Location, Equipment and Relationships.

Oregon 60

Oregon Jordan SBA Cofounder 60

Occam's Razor

SEPTEMBER 15, 2014

Here's a graph that shows how US adults consume media, it shows time in hours. They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Media-Mix Modeling/Experimentation. Tag your mobile website.

Analytics 141

Analytics Metrics Mobile DC 141

Startup Professionals Musings

APRIL 20, 2015

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses? Of course, that has be a repeatable event, with enough revenue to sustain the business. Plan for a real revenue model. Marty Zwilling First published on Entrepreneur.com on 4/10/2015.

Business Model 120

Business Model Angel Investor Startup Bootstrapping 120

Startup Professionals Musings

NOVEMBER 14, 2015

Is revenue per customer or transaction size increasing? Are you reviewed positively by online media and industry analysts? It’s never too early to build relationships with industry analysts, influential blogs and the media. Marty Zwilling First published on Entrepreneur.com on 11/04/2015.

Acquisition 120

Acquisition Valuation Angel Investor Stock 120

ConversionXL

APRIL 11, 2016

In 2015, another study found that marketers ranked video as the second most effective type of content. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. Wistia shows which metrics can be used to help you measure various factors (e.g. Example: Vidyard. Engagement?

Video 48

Video Conversion Mobile Search 48

ConversionXL

JUNE 2, 2022

iRidium narrowed their audience into five segments: Best customers; Members of the target account buying community; Thought leaders ; Partners; Media and industry publications. Inbound-call intelligence platform Invoca saw 2015’s Dreamforce event as a great opportunity to meet with key accounts face-to-face.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

Austin Startup

FEBRUARY 1, 2018

Product managers have the exciting responsibility of establishing the goals, roadmap and tracking metrics of their product (among many other duties), and also the less-glamorous but equally-important task of taking care of all the blocking and tackling required?—?from customers, other employees, books, blogs, social media, news?—?and

Management 85

Management Product Technical Review Software Review 85

crowdSPRING Blog

MAY 8, 2015

We just love sharing articles about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! What is the ideal size and make-up of a team for a pre-revenue SaaS startup? The Angel VC: Key Revenue Metrics for SaaS companies – buff.ly/1INSu29.

Small Business 48

Small Business Design Social Media Startup 48

crowdSPRING Blog

APRIL 24, 2015

We so like to talk about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! Signs You Shouldn’t Work With a Customer noobpreneur.com/2015/03/25/12-…. Three Donor Retention Strategies for Social Media bit.ly/1F7JNi7.

Small Business 48

Small Business Design Social Media Startup 48

Up and Running

MAY 28, 2015

We’re looking at our lean business planning is about strategy, tactics, concrete specifics including milestones, metrics, tasks and schedule, and essential numbers to run a business, all of which lead to managing cash flow. You have visits that you assume from clicks through social media. What is our plan for social media?

Lean 60

Lean Business Plan Video Software Review 60

Occam's Razor

JANUARY 31, 2017

There is only one simple message above, and just two metrics that matter. the only one the audience can see is $80 mil lost revenue. My decision was that the most impactful one was the recommendation around the media plan for the six month period. The so what was $80 million in missed revenue. Just effective.

Audience 60

Audience Analytics Green Metrics 60

ConversionXL

SEPTEMBER 28, 2016

Your goal doesn’t have to be “generate $500,000 in revenue” In fact, virality is often too unpredictable for goals of that nature. On January 12th, 2015, Mat Carpenter pushed the site live and went on vacation, expecting the site to raise only a moderate amount of attention from low-level blogs and Reddit.

Viral 48

Viral Conversion Campaign Audience 48

K9 Ventures

OCTOBER 10, 2017

One of the people I respect the most in the VC/PE media ecosystem is Dan Primack. A follow-up post, titled The Seeds Have Changed: An Epilogue , on June 5, 2015, explained this further: Pre-Seed is the New Seed. If the Micro-VCs are looking for Series A-like metrics, what does a company do when it’s just getting started?

Seed Stage 82

Seed Stage Finance Later Stage Equity 82

Occam's Razor

MARCH 25, 2014

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. In this post I want to share that one-page list of the best metrics for digital content, marketing and business success with you. Best Digital Metrics: Own Existences/Strategies. It would not surprise me.

Metrics 155

Metrics Marketing Analytics Channel 155

Duct Tape Marketing

JUNE 27, 2017

That was December of 2015, November, December and around March of 2016 we hired a few people to help build out ZipSprout to do more cities so it would available for more clients and it’s just been growth since then. People were very eager, they were very flexible and they were just fun to work with. Megan: Yeah, it can depend.

Marketing 38

Marketing San Diego Chicago Matching 38

Occam's Razor

JULY 22, 2013

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Are they a lost cause?

Framework 163

Framework Marketing Metrics Audience 163

Occam's Razor

JANUARY 9, 2012

If you are doing lame stuff, why try harder in an analytics context by asking for Economic Value or Visitor Loyalty or Conversation Rate or a thousand other super powerful and insightful metrics ? With every passing day that strategy now ensures we are rejecting tons of revenue and tons of prospective customers. Paid search.

Marketing 140

Marketing Analytics Web Channel 140

ConversionXL

JULY 12, 2017

Conversions at gunpoint are a misleading metric, and it’s almost always a short term tactic that will lead to burnout. As a 2015 research paper put it , “When something is rare, it’s alluring–true whether you’re talking about precious gemstones or a pristine edition of the first issue of Action Comics (which introduced Superman).

eCommerce 100

eCommerce Mobile Conversion Design 100

ConversionXL

JULY 12, 2017

Conversions at gunpoint are a misleading metric, and it’s almost always a short term tactic that will lead to burnout. As a 2015 research paper put it , “When something is rare, it’s alluring–true whether you’re talking about precious gemstones or a pristine edition of the first issue of Action Comics (which introduced Superman).

eCommerce 95

eCommerce Mobile Conversion Design 95

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. I tend to use Hitwise a lot less, or not at all, because it is a very hard to use, it is slow, the UX/UI, metrics and reports have not really evolved over the years. Traffic Trends Key Metrics Analysis. It is 2015.

Metrics 60

Metrics Analytics Non-Compete Search 60

This is going to be BIG.

SEPTEMBER 12, 2022

I imagined a future Wing media arm with a TV channel, a venture capital fund… …and then it all came crashing down. Despite the media narrative, this isn’t what killed The Wing. There’s a metric f**k ton of empty commercial real estate out there—yet landlords continue to try to squeeze existing tenants for every last dime.

Cofounder 121

Cofounder Venture Capital Community PR 121