As it turns out, app retention & conversion are hard
Austin Startup
OCTOBER 24, 2017
The report offers engagement, retention, and monetization insights from 572 Financial Services, SaaS, eCommerce, and Media/Entertainment apps, with 1.3b unique users, and 50b events, from June 1st through August 31st, 2017. Spoiler : user retention and conversion are hard. On the other side, though, ugh.
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