View from Seed
JANUARY 24, 2018
Fareed led the first customer growth team at Instacart, with responsibility for pricing, referrals, SEO, and subscriber growth. He was previously VP Product at Runkeeper (sold to Asics), a General Manager and Director of Product at Zynga (IPO), and Director of Product at Conduit Labs (sold to Zynga). Back to Top). by Tapjoy).
Duct Tape Marketing
SEPTEMBER 29, 2022
Questions I ask Mike Evans: [1:46] Could you give us a high-level overview of the startup of Grubhub to IPO to what you’re doing now? 7:52] Was there competition that you had to buy up, and/or what type of acquisitions did you feel like you had to make? [9:19] What type of acquisitions did you feel like you had to make.
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This is going to be BIG.
DECEMBER 2, 2018
Over the last five years ago, a disproportionate amount of venture capital funded paid acquisition on Facebook. Companies are reporting that acquisition costs are trending up, and optimization is increasingly feeling like squeezing blood from a stone. Not since it’s pre-IPO days has the company looked so vulnerable.
View from Seed
MARCH 3, 2015
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. NextView Ventures: Thinking back to before anyone knew HubSpot or the company was headed towards an IPO, where did you even start to market the company? How did you address that? EM: We had waves of topics.
venturebeat.com
JULY 12, 2012
Acquisition. Additionally, he’s looking for companies that have a long-term potential to be Microsoft partners or acquisitions. It was fiercely independent, and was, until its HP acquisition, one of the few PC makers still assembling computers in North America. SEO Software. From $1.5B Editor’s picks.
Both Sides of the Table
APRIL 8, 2010
We covered the following and much more: - FourSquare ( rumors of both an $80m pre money or a $100 million acquisition ). Q&A delivers amazing SEO juice that I’ve seen at several recent companies so I get that. And SEO juice of sites with no value makes searching for real product feedback suck. IPO market is back.
Startup Lessons Learned
SEPTEMBER 22, 2008
is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)
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