Agile VC

JUNE 5, 2011

They’ve grown from nothing to >$2B in revenue in 30 months time, making the company among the fastest growing businesses in the histroy of the world. How They Do It: Build email list of consumers interested in local deals (mainly via paid search & social network ads), sell coupon programs to merchants via telesales.

North America 100

North America Chicago Boston Silicon Valley 100

Up and Running

JULY 15, 2015

It’s a precious commodity; your investment into your own company stock. 50% of B2B companies find it difficult to attribute marketing activity directly to revenue results. Some people prefer to track Gross Revenue, instead of (or along with) the lifetime value of the client. Acquisition Cost of a New Customer.

Marketing 60

Marketing Social Media Campaign Acquisition 60

Hearpreneur

JANUARY 19, 2022

Especially during challenging times, retention is significantly more crucial than acquisition. Although our in-person services were put on hold, our eCommerce products, including virtual services tripled in revenue. Due to that, we decided to widen our client base to increase our revenue. Thanks to Gavin Johnson, Evking ! #3-

Entrepreneur 119

Entrepreneur Metrics Technical Review North America 119

YoungUpstarts

DECEMBER 5, 2013

The fact that we can get stuck at this level of soul searching is something that is rarely seen in other industries. Search for “social CRM” and “social loyalty” and you’ll find lots of examples of companies linking Facebook and Twitter to their loyalty programs. Stocking up is the traditional way of converting cash into commodities.

Programming 150

Programming Turkey Social Media Redemption 150

ReadWriteStart

JULY 18, 2011

These people are like shopkeepers trying to stock their shelves with goods they can sell to other people. They want to stock their shelves and they have nothing. Every company has a forecast for how it will get to an arbitrary $100 million in revenue and they all hit it on year five. Think about when LinkedIn went public.

Investment Bankers 153

Investment Bankers Technical Review Cofounder Due Diligence 153

ConversionXL

MARCH 3, 2016

If you go into Google Analytics without the right questions in mind, you’ll get lost after hours of unguided searching. You should have acquisition metrics, behavioral metrics and result metrics no matter what. Acquisition Custom Reports. Visitor Acquisition Efficiency Analysis Report.

Analytics 48

Analytics Customer PPC Metrics 48

This is going to be BIG.

FEBRUARY 26, 2010

Our revenues have increased every quarter for the past two years. Knewton's Online Marketing Director is the key partner to the VP, Online Marketing and is responsible for helping the team drive customer acquisition and revenue growth through SEM (paid search), SEO, Affiliate Marketing, and Email.

San Francisco 92

San Francisco CTO Hire Developer EC2 92

Steve Blank

JUNE 23, 2016

Here are four reasons: First, companies bought into the false premise that they exist to maximize shareholder value – which said “keep the stock price high.” Intel under their last two CEOs delivered more revenue and profit than any ever before. Its acquisition of Android may have been the biggest bargain in corporate history.

Architecture 227

Architecture IRR Balance Sheet Liquidity Event 227

Up and Running

JULY 6, 2021

Research published by Statista in March 2021 showed revenue from eCommerce in the United States reached $431.6 It’s a business type that minimizes risk and allows you to operate a business remotely without needing to manage stock. Check what’s available on Amazon, Etsy, Wish, eBay, and other websites by checking search engines.

eCommerce 163

eCommerce Startup Business Model Demand 163

Steve Blank

JULY 15, 2010

VC’s invested their limited partners’ “risk capital” in a portfolio of startups in exchange for illiquid stock. Until 1995 startups going public typically had a track record of revenue and profits. Suddenly there was a public market for companies with limited revenue and no profit. Netscape’s 1995 IPO changed the rules.

Venture Capital 297

Venture Capital IPO Liquidity Event Entrepreneur 297

Austin Startup

APRIL 25, 2017

Revenue needs to grow 20x, and margins must expand dramatically. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. Global smartphone revenue is about $420B.

Valuation 48

Valuation Technical Review Forecast Social Network 48

Up and Running

AUGUST 29, 2014

A study co-sponsored by Crawford International and HR.com in Palo Alto, California in 2006 found that “companies that create adaptive corporate cultures outperform companies with non-adaptive cultures by a factor of 900 to 1 as measured by long term net income and stock price growth.” How can a business owner assess their company culture?

Small Business 87

Small Business CPA Government North America 87

Steve Blank

MARCH 18, 2011

VC’s worked with entrepreneurs to build profitable and scalable businesses, with increasing revenue and consistent profitability – quarter after quarter. With Netscape’s IPO , there was suddenly a public market for companies with limited revenue and no profit. 1970 – 1995: The Golden Age. Thus began the 5-year dot-com bubble.

Internet 334

Internet IPO Silicon Valley Agile 334

ConversionXL

JUNE 27, 2016

When they’re browsing, are they using search? For example, an old blog post that gets a lot of organic search engine traffic because it ranks well for a popular keyword. You can find these in your “Behavior” reports (search for page titles that contain “Page Not Found”). Are error messages being recorded?

Analytics 72

Analytics Web Technical Review Conversion 72

Cracking the Code

NOVEMBER 10, 2009

While poised with a limited number of transactions this year, the world of public Cloud Computing and SaaS companies has been marked by two events in the past few months: the acquisition of Omniture by Adobe and the high profile IPO of LogMeIn, a leading provider of PC remote access and support with a very interesting freemium model.

Software Review 48

Software Review Technical Review IPO Cloud 48

Agile VC

MAY 26, 2011

Online social networking is a concept still being evangelized even in Silicon Valley… Friendster is in private beta (wasn’t until Oct 2003 they received Google acquisition offer which they turned down for Kleiner/Benchmark round). And obviously all the liq prefs went away in the IPO when pref stock converted to common.

Term Sheet 178

Term Sheet Silicon Valley Technical Review Social Network 178

Up and Running

JANUARY 5, 2018

acquisition of Jet.com in August 2016 transformed the company beyond the addition of the Jet platform. Jet.com founder Marc Lore ascended to CEO of Walmart’s US e-commerce operations, and since joining has taken the company on an e-commerce/apparel acquisition spree. POTENTIAL ACQUISITION TARGETS. Walmart’s $3.3B

Acquisition 94

Acquisition Hawaii Partner Non-Compete 94

Occam's Razor

MAY 2, 2017

There are Search people and Content people and Landing Page Optimizers and Cart fixers and Attribution Specialists and more. tearsofpain One way of removing silos and focusing on the entire business is to leverage Acquisition, Behavior and Outcome metrics. Every ecommerce site has to obsess about Revenue.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

YoungUpstarts

NOVEMBER 7, 2018

Once you have collected the appropriate data, build a profile that includes a stock image as well as a name. If you want to increase your annual revenue and grow your customer base, you might need to find a new sales channel. Turn to Pay-Per-Click Advertising to Rank in the Search Engines. You need to know your customers’: Age.

Customer 127

Customer PPC Startup Advertising 127

Both Sides of the Table

MAY 23, 2012

There are obvious reasons the industry has had less-than-desirable returns, including: massive over-funding of the sector, huge increases in inexperienced venture capitalists that took a decade to peter out, and the massive correction in the value of the public stock markets that closed many exit opportunities for half a decade.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

Agile VC

FEBRUARY 2, 2012

How They Make Money : Facebook’s primary revenue stream is of course selling advertising on Facebook.com, which in total accounts for 85% of revenue. The next chunk comes from Facebook’s platform, in essence “taxing” the revenues of app developers like Zynga, which represents 15% of revenue.

IPO 100

IPO South Korea Venezuela Revenue 100

ConversionXL

MAY 27, 2022

And they put a lot of stock in them. The responsibilities from this DGM role at SaaS company Datto show how embedded demand gen managers are in marketing: • “Build strong, integrated marketing programs using a mix of content marketing, digital marketing, email marketing, and webinars to drive new business opportunities and revenue.

Demand 95

Demand Management B2B Campaign 95

ConversionXL

JULY 10, 2014

In the end, they decided not to highlight their 250,000 customers & decided to stick with stock photos of fake customers to keep with the more standard “professional” feel. (competitors, window-gazers, people doing research, etc). Realistically though, gathering competitive intelligence isn’t difficult at all.

Software Review 72

Software Review Lead Generation Design Campaign 72

Occam's Razor

JULY 24, 2018

A quick search query will illustrate that that looks something like this…. Impressions can be used in real-time for decision-making by your display, video and search platforms (e.g., There is one clear outlier (Nonline Direct Revenue – a very difficult metric to compute, so hurray!). via automation).

Analytics 93

Analytics Framework Metrics Algorithm 93

VC Adventure

OCTOBER 4, 2011

This morning Federated Media announced that it has acquired Lijit Networks in a private stock deal. All the while, Lijit has been rapidly growing the list of publishers they work with by providing not only an advertising channel, but search, analytics and insight tools to help Lijit publishers better understand and engage with their audience.

Denver 100

Denver Acquisition Channel Advertising 100

Agile VC

MARCH 8, 2012

For SaaS or other recurring revenue businesses these figures might be on a bookings basis rather than GAAP revenue, but conceptually they’re similar. Bill Gurley’s post last year does a great job analyzing why some businesses are valued at 10x+ revenue and most aren’t. Zynga – 8x+ trailing revenue.

IPO 100

IPO Silicon Valley Revenue Seed Stage 100

ConversionXL

DECEMBER 12, 2013

Category + Search. Any report that gets you revenue information is going to be very valuable. Our goal with company profiles was to use them as a customer acquisition engine. One of the Favorite reports: Conversion rate for visits with site search. Internal (site ) search is important for conversion.

Analytics 132

Analytics Search Conversion Metrics 132

Software By Rob

MAY 4, 2009

If you want to stock products yourself (I am vehemently against this), you will need a garage or other large space, thousands of dollars in up-front inventory, and you will spend hours packing boxes and running to the post office…this is not work for a Micropreneur. As a result, margins are tight. at 9:58 am [.] 6 Jannik on 05.06.09

Product 35

Product Software Review RSS Software 35

paulgraham.com

SEPTEMBER 23, 2012

Whereas a search engine, for example, is. If you start a search engine you have to compete with the whole world. Larry Page and Sergey Brin wanted to search the web. But as happened with Apple, by the time everyone else realized how important search was, Google was entrenched. A barbershop isnt designed to grow fast.

Startup 111

Startup Technical Review Software Review Acquisition 111

ConversionXL

JULY 29, 2020

Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. The fundamental difference between Amazon and Google search. You run a search. So where do the two search engines diverge?

SEO 113

SEO PPC Algorithm Software Review 113

Both Sides of the Table

MARCH 1, 2011

Mike believes the reason AltaVista didn’t become Google ( despite their market leadership position ) was because they didn’t focus on search. Instead, they tried to use their search position to offer a portal like Excite and Yahoo! Of course, monetization of search became one of the best business models in the history of business.

Semantic 302

Semantic Acquisition Valuation Angel Investor 302

VC Adventure

OCTOBER 4, 2011

This morning Federated Media announced that it has acquired Lijit Networks in a private stock deal. All the while, Lijit has been rapidly growing the list of publishers they work with by providing not only an advertising channel, but search, analytics and insight tools to help Lijit publishers better understand and engage with their audience.

Denver 48

Denver Acquisition Channel Advertising 48

Duct Tape Marketing

APRIL 14, 2022

I, I think about it like stocks, right? Chances are, you won't make as much money open in those stocks over the next decade as finding the next blockchain company or crypto or someone who's gonna, you know, 10 X, I, I think the large digital marketing channels are now bonds. Like that happens in this channel every day.

Marketing 90

Marketing Affiliate Channel Software Review 90

ConversionXL

JULY 20, 2019

Generating revenue via email marketing requires strategy. A few years ago, Custora declared that email accounts for more than 7% of all ecommerce user acquisitions, making it the second-most effective acquisition channel (behind search). Experian took an even closer look, focusing on revenue. Bad example: Airbnb.

eCommerce 90

eCommerce Email Conversion Marketing 90

ConversionXL

AUGUST 12, 2020

Money talks, and if you can show that, by improving the customer experience, it might lead to a 1% increase in conversion, and that could lead to $XXXX more revenue per year, that can help put things into context. Others can actually make things worse for your customers and harm revenue. Share data or insights company-wide.

Customer 74

Customer Conversion Dividend Software Review 74

SVPG

SEPTEMBER 30, 2016

Hate mail started streaming in from everywhere - including emails directly to Bill Gates who would forward them on to the team with messages like "this is depressing MSFT's stock price. To be specific, AdWords is currently 16 years old, and last year alone it generated well over $50B in revenue.

Product 60

Product Technical Review Software Review Engineer 60

Austin Startup

FEBRUARY 1, 2018

At any given moment, they are just as likely to be reading Man’s Search for Meaning or watching Helvetica on Netflix as they are to be watching The Profit on CNBC or discreetly thumbing through their well-worn copy of How to Win Friends and Influence People. One essential element of communication is leveraging data. Be careful, though!

Management 85

Management Product Technical Review Software Review 85