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[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

How can businesses and marketing teams reach customers in the age of COVID-19, respond to lightning-fast changes in the marketplace, and keep up with new consumer demands? Marketing pioneer Jim Ewel has the answer in three words: “With Agile marketing.”. What does this mean? How can it give businesses an edge?

Agile 264
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Why Everyone Wants To Be Agile

YoungUpstarts

If you keep up with the news on project management and business strategy, you’ve probably come across the buzzword “agile” more than a few times. But what does it mean to be agile and do agile as a business unit? But what does it mean to be agile and do agile as a business unit? Defining Agile.

Agile 100
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6 Building Blocks Make Amazon A Global Market Leader

Startup Professionals Musings

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. For example, when delivery costs and delays were still a major online sales hurdle, Amazon Prime membership was invented to offer free next day shipping.

Global 308
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Do You Have The Data Agility Your Business Needs?

YoungUpstarts

If companies are to thrive in a data-driven economy, they can’t afford to be handcuffed to ‘old’ technologies; they need the flexibility and agility to move at a moment’s notice to the latest market innovations. How can your company meet the agility imperative? Integration Approaches for Data Agility. Agile Data Fabric.

Agile 100
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Use agile budgeting to manage your cash

David Teten

Or executives fail to take advantage of a great marketing opportunity with a December 31 deadline because they do not have budget. . So here’s the solution I have recommended to some of my portfolio companies: “ agile budgeting ”, i.e., monitoring a few key variables while giving managers significant flexibility.

Agile 60
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Should Your Startup Be an Agile Company

Women Entrepreneurs Can

These days, one of the decisions that startup owners make (or at least should think about making) is whether to be an agile company from the very start, to try to adopt it later or to do things the more traditional way. Most people are already familiar with agile principles to some extent, but just in case let’s go over the basics.

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Why Startups are Agile and Opportunistic – Pivoting the Business Model

Steve Blank

Each sale requires us to handhold the customer and takes way too long to close. He took a deep breath, looked around the boardroom table and then proceeded to outline a radical reconfiguration of the product line (repackaging the products rather than reengineering them) and a change in sales strategy, focusing on a different customer segment.