The Startup Magazine

APRIL 24, 2020

Whether you’re interested in selling a website you built from scratch, or want to sell your Amazon-based B2C brand, there are many different baseline factors that go into determining an appropriate website valuation number. but we do cover the rudimentary metrics (along with tips for improving your own site’s value). mailing lists).

eCommerce 120

eCommerce Valuation B2C Revenue 120

VC Cafe

NOVEMBER 3, 2022

For example, take into account these ‘scorecards’ for series B startups in both consumer (B2C) and Enterprise Saas (B2B). Source: The Metrics to Raise a Series B (Downturn Edition). Keep in mind that to raise up rounds these days, the bar has gone up. Never let a good crisis go to waste.

B2C 109

B2C B2B Security Metrics 109

Austin Startup

JUNE 26, 2019

With the help of advisors Ada Ryland and Wayne Lopez, we set up data-driven operation to get clarity on what and why we measured?—?and Related: when people say that execution is the most important metric of who will win, keep in mind that executing a fundraise is almost paramount. you win on 50% + 1 or you don’t…). and the outcomes. “If

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

ConversionXL

NOVEMBER 22, 2022

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105

Metrics Analytics Marketing Acquisition 105

SoCal CTO

NOVEMBER 10, 2009

It was also beneficial because I got some good experience with both B2B and B2C business models. This is a novel user interaction that embeds casual entertainment directly into the operating system experience, based on some fairly interesting underlying technology. After BITSource was successfully acquired, I moved to L.A.

Management 150

Management Product Entrepreneur Silicon Valley 150

David Teten

DECEMBER 3, 2019

I walk through below how progressive investors are using technology and analytics throughout all of their operations. Many tools designed for B2B marketing in general are also relevant to investors. We are also seeing technology evaluation as an increasingly important part of LP operational due diligence. 1) Manage the firm .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

View from Seed

MARCH 3, 2015

Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute. When do you start to double-down or evolve the playbook into a way of operating? NVV: What about all the various tactics available to you even with the broader style of marketing fitting yourself?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

ConversionXL

MAY 22, 2017

All manual operations. Is it a B2B or B2C email?” , “What is the company where this contact is working at?” But when it comes down to dealing with product metrics, traditional Marketing Automation platforms have multiple handoffs that lead to communication gaps, data blind spots and inability to scale the process.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

Seeing Both Sides

JULY 11, 2013

Across our portfolio and in my own entrepreneurial experience, I have seen three main sales models work successfully in scaling B2B sales: 1) Enterprise; 2) Telephone; and 3) Developer-driven. To that point, a well-run telesales operation will be super metrics-driven. I''ll discuss each one below. 1) Enterprise Sales.

Sales 50

Sales Technical Review Software Review B2B 50

Duct Tape Marketing

JUNE 7, 2023

Tiffani emphasizes the need for a balanced approach to company strategy that involves all stakeholders, including IT, Marketing, Sales, Operations, and HR. Every year inbound brings together leaders across business, sales, marketing, customer success, operations, and more. That's right. Is the paper bamboo? Is the price fair?

Employee 75

Employee Technical Review Advisory Board Sales 75

David Teten

SEPTEMBER 23, 2017

An investor had few hard metrics other than the actual financials, and little technology to make the process scaleable. Over the past few decades, better metrics became available, and investors could take a more analytical, data-driven approach. Many tools designed for B2B marketing in general are also relevant to investors.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

crowdSPRING Blog

APRIL 6, 2015

Most small businesses and startups follow some version of this rational approach to operating and marketing a business. But when it comes to measurement, many managers struggle with developing and tracking the metrics specific to their strategy. Every business, whether B2B or B2C has to bring in customers. Simple right?

Metrics 48

Metrics CPA Lean Marketing 48

Occam's Razor

SEPTEMBER 15, 2014

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Mobile content consumption, behavior along key metrics (time, bounces etc.) If you have ecommerce you will see key metrics related to money making.

Analytics 141

Analytics Metrics Mobile DC 141

Women Entrepreneurs Can

OCTOBER 7, 2020

Whether a business operates in a B2B or a B2C environment, it can benefit from a strong content marketing strategy. Focus on keywords, back-end SEO, and metrics to give your content the best possible chance for success. Content marketing has become one of the most popular strategies adopted by businesses everywhere.

Marketing 40

Marketing B2C SEO B2B 40

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. Choose the model that aligns best with your business: How complex is your marketing and sales operation? It helps to have a strong marketing operations or sales ops person help you figure this out if you’re not well-versed. Takeaways on demand funnel selection.

Demand 101

Demand Revenue SQL B2B 101

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

Mucker Lab

APRIL 6, 2023

If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. Can you see POC operating in conjunction with a freemium or free trial PLG motion for a particular company? Can you grow a B2B company utilizing PLG without ever having the need for a sales team? I do that a lot.

Product 78

Product CTO Hire Startup Fractional CTO 78

Up and Running

JULY 2, 2014

I don’t have to quote any fancy statistics to show you that B2B and B2C clients come from the web now more than ever. If they see a website that looks 3-5 years old, they think: “This business can’t possibly be operating anymore”. You’ll want to check out metrics like bounce rate and average time on page.

Audience 77

Audience B2C Sales Web 77

Occam's Razor

FEBRUARY 28, 2017

At a previous employer customer service on the phone was a huge part of the operation. To ensure customer delight was delivered in a timely manner, it was also decided that Average Call Time (ACT) would now be The success metric. The success metric, ACT, did go down. Metrics matter. What do you think happened?

Metrics 60

Metrics Analytics Acquisition Naming 60

VC Cafe

JANUARY 16, 2011

i-nigma was successfully deployed by hundreds of enterprises, among them operators, advertisers, integrators and solution providers. Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

ConversionXL

AUGUST 27, 2019

These customer values are recorded as dimensions and metrics (as you can see in our tracking plan example below). Clearly naming the dimensions and metrics across your stack will help you integrate tools, train new team members, and analyze data without hiccups. B2B or B2C. Buying too many tools. Image source ).

Analytics 124

Analytics Naming Metrics Campaign 124

Occam's Razor

NOVEMBER 18, 2014

You can hover over each box to get a sense of the key metrics. The core performance of the current website look like this… While we are applying it to a B2B case, it could just as easily be applied to a B2C / Ecommerce scenarios. Worldwide Smartphone Sales by Operating System , in thousands. So sad about Symbian.

Analytics 143

Analytics Sierra Leone Channel Conversion 143

Duct Tape Marketing

AUGUST 31, 2017

1 Because of the collective push for well-curated and highly targeted content in both B2B and B2C markets, skillful young writers have ample opportunity to break into the workforce through the art of copywriting. Social media metrics such as likes, follows, shares and impressions. And today, it really is an art form.

Demand 48

Demand B2B Curation SEO 48