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Twitter Link Roundup #235 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Small Business Tips: 5 More Great Online Tools (Have I Mentioned These Before?) – crowdspring.co/1y6EixS. The video above is from Megan MacKay. Nicely done, Megan.

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30 Entrepreneurs Share Their One Prediction for Business in 2022

Hearpreneur

For businesses, cyber-fraud is an unavoidable reality. To prevent hackers from gaining access to your business's checking account, use low-cost software and dual controls to strengthen your payment processes. Small firms should strive to capitalize on the new stimulus package, which includes a new PPP [credit].

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30 Entrepreneurs Reveal The Industry With The Most Optimist Future

Hearpreneur

In light of the COVID-19 pandemic, it is more important than ever to devote more resources to the development of vaccinations and other methods of protecting humans from viruses like this. Digital transactions are now moving beyond B2C transactions & venturing into B2B, P2P, cross-border remittances, & more.

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The How – and Why – of Event Marketing for Small Businesses

Women Entrepreneurs Can

In case you are wondering, this is huge, and B2B marketers are investing 20-30% of their budgets on event marketing each year. The only problem with this is that while most marketers say that event marketing is their top strategy, businesses are still struggling to leverage profits and gain conversions post event. Have Intent.

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

79% of consumers trust an online review as much as they would a recommendation from a friend. And 94% of shoppers state that just one bad review has convinced them not to buy from a company. Start with an aggressive reputation management strategy for personal and business growth. This is a part of doing online business.

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Everything You Need to Know About Invoice Financing Platforms

Women Entrepreneurs Can

To qualify for invoice financing, a business needs to meet several criteria, including having a trading history and being able to produce an accounts receivable aging report. The lender will also review the business’ clients and their payment habits to assess the level of risk involved.

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Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

This preference isn’t necessarily due to market size, but rather the structure of the market: are there only a few dozen customers that might buy your product or are there thousands, or even tens of thousands of potential customers? How do we differentiate between B2B start-ups that sell to many vs. sell to a few? Final thoughts.