Remove B2C Remove Conversion Remove Events Remove Founder
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Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 78
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How to Build a Beloved Product Without Email Marketing

ConversionXL

My co-founder and I consider his sister to be a trusted confidant. To give you some context, my co-founder and I operate a website called Solitaired , which ties classic card games to brain training. Recently, we implemented Google Event tracking on all of our buttons and features to understand our most (and least) used features.

Email 151
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How to Navigate the New Era of SEO: Strategies for Understanding Consumer Search Behavior

Duct Tape Marketing

Dale has spoken at industry conferences, led corporate training events, and serves as an entrepreneur in residence at the Harvard Alumni Entrepreneurs Organization. Our conversation covers the ever-evolving landscape of SEO and how businesses of all sizes can adapt to the new era of consumer search behavior.

SEO 69
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Clubhouse put a big bullseye on social audio

VC Cafe

Perhaps it’s boredom, or Zoom fatigue, but there’s something quite appealing these days about having social conversations without turning on a camera. In addition, Twitter plans to experiment ticketed ‘spaces’ events in the coming months. Telegram launched Voice Chat 2.0

Audio 140
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The Entrepreneur’s Essentials #17: On failure and resilience

Austin Startup

Bob Fabbio was the founder and CEO of eRelevance and he was the man in the arena here?—?and For all of us Austin fans, I’m talking about Cotter Cunningham, the founder and CEO of RetailMeNot. Who says Austin can’t do B2C now ? But I digress?—?this and I bet he’ll be back. This wasn’t his first rodeo, as we say in Texas.

B2C 51
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Product Manager Entrepreneur Mark Geller

SoCal CTO

Visible networking is turning into a really great opportunity to get to know people better, get to meet new people, and have some interesting conversations. It was also beneficial because I got some good experience with both B2B and B2C business models. Tell me a bit about the Founder's Institute. It sounds interesting.

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How to Radically Stand Out with Brand Marketing

ConversionXL

At a startup, this can be as simple as defining why the founder started the company in the first place. CXL’s founder, Peep Laja, has a specific “reason why” his company Wynter exists. Your founders and the leadership team represent your brand offline, so why not do the same thing online? Twitter followers.

Marketing 109