ConversionXL

MARCH 31, 2021

For example, here’s how we’d describe a segment of the app development agency’s audience: Existing Startup Founder: Sometimes, founders will already have an MVP or prototype. Vendors and partners: Look to existing partners that have access to your audience. Examples of these channels include GrowthHackers and Hacker News.

Audience 127

Audience Non-Compete Distribution Channel 127

Hearpreneur

OCTOBER 13, 2023

It provides clarity on how a company plans to succeed in the marketplace and is essential for attracting investors, partners, and customers. This involves bulk orders, flexible terms, and personalized support to help our partners meet their inventory needs efficiently. #3-

Business Model 136

Business Model Affiliate Jordan B2C 136

YoungUpstarts

JUNE 18, 2012

Hence, a Singaporean founder will find it easier to execute in the 3rd key market that is the MENASSEA region (Middle East, North Africa and South/Southeast Asia). In this case, I urge founders to start in the US first (i.e. Consumer Facing B2C. As a startup in Asia, the top 2 markets to start from are China , and India.

Singapore 178

Singapore Technical Cofounder Product Marketing 178

Austin Startup

APRIL 27, 2019

Bob Fabbio was the founder and CEO of eRelevance and he was the man in the arena here?—?and For all of us Austin fans, I’m talking about Cotter Cunningham, the founder and CEO of RetailMeNot. Who says Austin can’t do B2C now ? But I digress?—?this and I bet he’ll be back. This wasn’t his first rodeo, as we say in Texas.

B2C 51

B2C Austin Cofounder IPO 51

View from Seed

OCTOBER 4, 2017

In this very special episode of Traction, we sit down as a team and discuss the new mission of the firm and talk through B2C and B2B examples of the Everyday Economy. Plus, we share some news about the future of the show.

B2C 136

B2C B2B Internet Partner 136

ConversionXL

JANUARY 18, 2022

At a startup, this can be as simple as defining why the founder started the company in the first place. CXL’s founder, Peep Laja, has a specific “reason why” his company Wynter exists. Your founders and the leadership team represent your brand offline, so why not do the same thing online? Twitter followers. Image source.

Marketing 109

Marketing Social Media Non-Compete Audience 109

Both Sides of the Table

APRIL 21, 2020

B2C Companies We talked about how some companies saw an immediate decline in purchasing (for example if you’re in travel or hospitality). Biggest Advice I Give to Portfolio Founders? Paying close attention to the psychology of founders. How Do I Encourage Dissent Between Amongst the Partners? We actually encourage it.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

VC Cafe

NOVEMBER 3, 2020

Paul Graham, founder of YCombinator notes that to get those first customers, you have to do things that don’t scale: “The most common unscalable thing founders have to do at the start is to recruit users manually. This applies of course to both B2B and B2C. Nearly all startups have to. Finding your beachhead.

Venture Capital 142

Venture Capital B2C B2B Distribution 142

David Teten

SEPTEMBER 23, 2017

PEVCTech is partnering with Blue Future Partners to run the first large-scale survey of VCs’ technology stack. Johann Kratzer of Blue Future Partners , a fund of funds, observed, “The majority of the hundreds of funds we’ve diligenced rely predominantly on their relationships to source deals. Greylock Partners.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

View from Seed

JANUARY 11, 2018

For several months now, my partners and I have spent a lot of time talking about why we’re investing in the Everyday Economy. Through all of those posts, we’ve received one common question from founders: Are all Everyday Economy startups consumer-facing? BookBub ), hybrid B2C/B2B2C models (e.g. The answer is no.

B2B 120

B2B B2C Vertical Portfolio 120

Startup Lessons Learned

JULY 5, 2010

I have personally sold many copies of his book, and continue to recommend it as one of the most important books a startup founder can read. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. That’s great, more power to you; we applaud your skepticism.

Customer Development 166

Customer Development Developer San Francisco Customer 166

VC Cafe

NOVEMBER 2, 2019

In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech. The main B2C benchmarks have to do with traction: growth in user acquisition, user retention/churn, monetisation, as well as the effectiveness of consumer marketing + virality.

B2C 141

B2C Technical Review Startup Retention 141

David Teten

JANUARY 11, 2020

They’re taking a $1m check from me, or giving $5m to me as a limited partner. We market to four populations: High-potential founders. Other coinvestors: Limited partners, other VCs who are coinvestors, private equity funds which are potential growth-stage investors, etc. Jourdan Urbach, Managing Partner of Brandt & Co.

Social Media 60

Social Media Technical Review Media Private Equity 60

Austin Startup

JANUARY 30, 2020

The relationship between a founder and their startup is a unique one?—?we’re As the ramp up continued, we realized that a B2C to B2B pivot would require an overhaul of our current operating practices, how we talked about ourselves, and and a completely new set of customers. we were tired, and the pivot seemed daunting.

Sweat Equity 63

Sweat Equity B2B B2C Business Model 63

The Next Web

DECEMBER 8, 2012

But connecting with consumers and brand advocates directly, in active online communities, is the real secret sauce, especially for B2C startups with an online presence. And certain non-profits’ knack for touching the consumer directly and involving them in the social story behind the cause has, in turn, inspired for-profit founder.

Community 141

Community B2C Social Media B2B 141

YoungUpstarts

MAY 6, 2012

The founders positioned this for Filipino foreign workers, but this can be easily used by incarcerated family members or by the military for personnel on extended overseas missions.). In any case, the founders all felt that the time spent had been worth it. Here are the 11 startups that presented at the Demo Day: 1.

Singapore 145

Singapore Asia Startup B2C 145

Up and Running

OCTOBER 29, 2014

Too many founders try to do huge advertising bursts at the end of the year in a lazy attempt to hit sales numbers. Instead, founders should be focusing on developing a content strategy for 2015 that allows them to educate, engage, nurture, and close sales throughout the entire year. – Kelsey Meyer, Influence & Co.

Founder 124

Founder B2C Cofounder B2B 124

Eric Friedman

JANUARY 25, 2017

We didn’t want to rely on what others had done, instead coming up with a set of Founder First Principles gathered from interviews, discussions, and founder conversations with people who have created products, managed teams, been through programs and more. What I didn’t have on my list was “coachable.” Plans Change. Fundraising is hard.

Programming 60

Programming B2C Equity Incubator 60

ithacaVC

SEPTEMBER 27, 2013

Our fund recently gave a term sheet to a company in what I would call the technology enabled B2C retail space. So I got permission from the founder of the company (let’s call her Suzie) to share the deal with one of my VC friends at Fund X (let’s call my friend Joe). .” The company is quirky in that regard.

Term Sheet 72

Term Sheet B2C Angel Investor Email 72

Both Sides of the Table

AUGUST 29, 2012

Nate Redmond is the managing partner of Rustic Canyon Partners – he’s probably one of the youngest managing partners of a major fund you’ll meet. And no wonder, lately he and his partners are on a tear, investing out of their $200+ million VC fund. And so they never got consumer adoption.

Southern California 279

Southern California Detroit Los Angeles California 279

Seeing Both Sides

JULY 11, 2013

Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. B2C sales and customer acquisition efforts are a different matter (and one I''ll perhaps address in a future blog), but for B2B, those three models are the most common pattern. I''ll discuss each one below.

Sales 50

Sales Technical Review Software Review B2B 50

David Teten

DECEMBER 3, 2019

But in business, you want a lot of partners. In the private equity universe, most Partners have primary training as deal-makers, not as managers. See Bessemer Venture Partners’ A comprehensive guide to security for startups. Cobalt for General Partners helps GPs to optimize their fundraising strategy. 1) Manage the firm

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

SEPTEMBER 26, 2014

As Mark Suster, a prominent venture capitalist, put it very aptly at my Founder Showcase event, “in the era of social networks, if you can’t figure out how to get access to a venture capitalist, hang up your cleats now. With the prevalence of social media, there is almost no excuse for a cold-call or cold-email anymore.

Networking 67

Networking Silicon Valley B2C Dividend 67

ConversionXL

JUNE 8, 2017

As Des Traynor , co-founder of Intercom put it in the Intercom on Jobs-to-be-Done book : Des Traynor: Some products are better defined by the job they do than the customers they serve. Second-party historical data is first-party data of a partner who agreed to share it with you, on a “bilateral” basis. Behavioral segments.

Programming 97

Programming Revenue Analytics Software Review 97

Hearpreneur

NOVEMBER 24, 2018

Noreen Sablotsky is the founder and CEO of Imalac , a revolutionary company in the breastfeeding world. Her responsibilities included: strategic counseling, business modeling and deal negotiation for the various for medical startups in the portfolio and is a limited partner at NGT3 Medical Accelerator in Israel. Tell us your story.

Founder 91

Founder Miami Cofounder 91

Austin Startup

JUNE 26, 2019

Many people have reached out sharing knowing and kind words about our journey and choice to wind down our venture, as well as their appreciation for my choice to pull back the curtain on what is statistically a common road for many founders. It details a landscape founders like me are excited to sink their teeth into? Of course not!

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

ConversionXL

JUNE 25, 2021

Many founders assume if they build a great product or service, people will flock to it. They even partnered with popular YouTube vlogger Casey Neistat to reach his audience of millennials and gen-xers: After only a week on the market, the Mercedes CLA sold more than 2,300 units, skyrocketing them to their best sales month ever.

Product 96

Product Social Media Audience Software Review 96

Mike Michalowicz

AUGUST 3, 2015

He possesses 20 years of experience in branding and marketing with expertise across B2B and B2C industries, including retail, food and beverages, and financial services. Corporate Partners. As group marketing director of Creditsafe, David Knowles creates and drives the company’s brand and marketing strategies throughout the U.S.

Iceland 60

Iceland CPA Europe B2C 60

Duct Tape Marketing

AUGUST 17, 2022

A lot of it depends on whether you're B2C or B2B. If you're B2C, you wanna build a community, um, around your brand, get traction and make sure Google can see it. It was just PR and community building, but we pitched a newspaper, you know, or we went out to a nonprofit agency and got them, you know, to partner.

SEO 87

SEO Technical Review Metadata Social Media 87

View from Seed

NOVEMBER 7, 2019

But during this period, many founders and investors do prize growth above most everything else. Secondary transaction liquidity also starts to become a reality for founders and early investors. Year over year revenue growth rates are measured in multiples not percentages. 2017-2018: Rediscovery of Unit Economics.

IPO 202

IPO Early Stage Cofounder B2C 202

Duct Tape Marketing

MARCH 30, 2022

A lot of it depends on whether you're B2C or B2B. If your B2C, you want to build a community, um, around your brand, get traction and make sure Google can see it. It was just PR and community building, but we pitched a newspaper, you know, or we went out to a nonprofit agency and got them, you know, to partner what?

Technical Review 86

Technical Review SEO Metadata Algorithm 86

Steve Blank

NOVEMBER 5, 2009

Did the partner have a good or bad day, etc. The first step in Customer Development was Customer Discovery ; extracting hypotheses from the business plan and getting the founders out of the building to test the hypotheses in front of customers. Did the VC’s like your team ? Do they believe you have a big enough vision and market.

Customer Development 266

Customer Development Developer Customer Silicon Valley 266

Reid Hoffman

AUGUST 17, 2021

But the key is to ensure your product has a strong differentiator, which is exactly how Ramaswamy and his Neeva co-founders positioned the search engine company when it launched last year. Additionally, as Greylock general partner Reid Hoffman points out, competition from the big companies isn’t necessarily a bad thing. “If

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

But the key is to ensure your product has a strong differentiator, which is exactly how Ramaswamy and his Neeva co-founders positioned the search engine company when it launched last year. Additionally, as Greylock general partner Reid Hoffman points out, competition from the big companies isn’t necessarily a bad thing. “If

Cofounder 69

Cofounder Differentiation Search Advertising 69

VC Cafe

MARCH 22, 2021

Although this has been known for years for B2C companies, it is interesting to see B2B companies realizing the importance of marketing early on, as well. . A marketer will help the founders to create the larger vision and story for the company, craft the desired brand essence and values, and explore various go-to-market approaches.

B2C 145

B2C Marketing Stealth 145

Agile VC

NOVEMBER 7, 2019

But during this period, many founders and investors do prize growth above most everything else. Secondary transaction liquidity also starts to become a reality for founders and early investors. Year over year revenue growth rates are measured in multiples not percentages. 2017-2018: Rediscovery of Unit Economics.

IPO 100

IPO Early Stage Cofounder B2C 100

The Next Web

OCTOBER 17, 2013

Carlos Eduardo Espinal is a partner at Seedcamp , an early stage mentoring and investment program that engages startups through monthly Seedcamp Events, where entrepreneurs present their companies, network, receive mentoring, and compete for investment by Seedcamp. Seedcamp invests in approximately 20 companies annually.

Customer 128

Customer B2C Startup Early Stage 128