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What is Brand Equity in Marketing? (How to Become Memorable)

ConversionXL

Coca-Cola has brand equity that makes people gravitate towards it. In this article, you’ll understand what brand equity is and how to build it so your audience reaches for your product, service, or solution over the rest. Why brand equity matters now more than ever. Brand equity. It’s the safer bet. Every day in the U.S.,

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Texas Gets A New Tech Equity Program

Austin Startup

We’ve recently partnered with one of our favorite Austin-based startups, Favor Delivery , to make sure that Texans have opportunities and pathways to thrive in a technology-fueled economy. Share Dream Corp TECH with your employer as an opportunity to invest in surrounding underserved communities! Interested in getting involved?

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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Taking on equity investors to fund your company is much like getting married – it is a long-term relationship that has to work at all levels. Reverse due diligence on the investor is a comparable process whereby the entrepreneur seeks to validate the track record, operating style, and motivation of every potential partner.

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The Impact of Community

Duct Tape Marketing

The Impact of Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Lloyed Lobo In this episode of the Duct Tape Marketing Podcast , I interview Lloyed Lobo. He is an entrepreneur, podcast host, and community builder. Would you support that idea? [10:39] 11:32] The subtitle of the book has 13 rules.

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Flexible VCs With Structures Between Equity and Revenue-Based Investing

David Teten

(co-written with Jamie Finney, Founding Partner at Greater Colorado Venture Fund. His work on VC and small communities can be found at greatercolorado.vc/blog. V: Should you raise venture capital from a traditional equity VC or a Revenue-Based Investing VC? II: Who are the major Revenue-Based Investing VCs?

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What Your Nonprofit Board Should Know About Pay Equity  

Board Effect

We’ll review the challenges with pay equity and offer ways your board can improve it. Racial Equity in Nonprofit Compensation . Racial equity has been an issue in business, society, and nonprofits. Ultimately to achieve pay equity, nonprofits must also achieve racial equity. Nonprofit Salary Transparency .

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7 Steps to Driving Impact in Community Banking

Board Effect

As businesses that often support underserved communities, community banks can be instrumental in creating long-term positive changes for individuals and businesses. In recent years, economic disruptions and technological advancements were already challenging community bank boards when COVID-19 emerged.