Duct Tape Marketing

OCTOBER 4, 2023

Beyond the Buzzwords: Learn How to Develop Your Writing Voice written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anne Janzer In this episode of the Duct Tape Marketing Podcast , I interviewed ​​Anne Janzer, a nonfiction book coach and author of multiple books on writing and marketing. Ann (00:58): It was actually.

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Developer Chicago Email Metadata 86

Duct Tape Marketing

JUNE 7, 2023

How Employee Experience Shapes Brand Perception written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tiffani Bova In this episode of the Duct Tape Marketing Podcast , I interview Tiffani Bova. What do you think? [11:38] She's also hosts the podcast called What's Next! That's right. with Tiffani Bova.

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Employee Technical Review Advisory Board Sales 76

Duct Tape Marketing

OCTOBER 26, 2023

Questions I ask Julian [00:54] What are the differences between Google Analytics and the new Google’s platform? [04:41] 04:41] About this new platform, what does it do differently, and what does it do better? [07:08] 09:11] What’s the relationship between Google Analytics and Google Tag Manager? [09:11]

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Analytics Software Review Channel Europe 78

Duct Tape Marketing

DECEMBER 6, 2023

Mastering Growth Momentum: Unveiling Your Agency’s True North written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Frank Cowell, the Chief Revenue Boss at Revenue Ranch. But I want to focus on one thing.

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Revenue Campaign Audience Technical Review 83

Duct Tape Marketing

JUNE 28, 2023

Embracing Your Entrepreneurial Superpower Being Unemployable written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Alysia Silberg In this episode of the Duct Tape Marketing Podcast , I interview Alysia Silberg. Her first book, Unemployable: How I Hired Myself details her life story and guide to financial freedom.

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South Africa Africa Global Silicon Valley 66

Duct Tape Marketing

NOVEMBER 8, 2023

Questions I ask Jon Picoult: [01:01] How does somebody become a customer experience expert? [02:48] 06:56] What role do you see speed playing in today’s market? [13:13] 15:10 What are the best strategies for fixing a poor customer experience? [17:56] 19:52] What role will A.I.

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Customer Technical Review Employee Artificial Inteligence 77

Duct Tape Marketing

FEBRUARY 28, 2024

Unlocking Your Leadership Potential: From Hero to Human Leader with Empathy written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Hortense le Gentil, a world-renowned executive leadership coach, speaker, and author.

Leadership 71

Leadership Software Review Naming Advertising 71

Duct Tape Marketing

APRIL 18, 2024

Gain Freedom With The Hands Off CEO Blueprint written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Mandi Ellefson. Duct Tape Transcript Email Download New Tab Testimonial (00:00): I was like, I found it.

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Framework Sales Cycle Sales Hiring 64

Duct Tape Marketing

JANUARY 4, 2024

Questions I ask Russell Henneberry: [01:51] How have you seen newsletters evolve over the years? [03:40] 04:53] What’s your editorial strategy to getting and keeping subscribers? [06:15] 11:18] What is your approach to monetizing? [15:09] 15:09] What are some of the metrics that showcase success in Newsletter writing? [17:17]

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Revenue Advertising Email ChatGPT 79

Duct Tape Marketing

MAY 1, 2023

Topics I Cover: [01:12] AI tools as a research and idea generator assistant rather than a replacement. [02:36] You'll learn what works and what doesn't. As you know, we have also been working using the AI tool ChatGPT to enhance our work. I do not, it is not a replacement tool. 05:50] Identifying competition. [06:41]

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Marketing ChatGPT Framework Technical Review 82

Duct Tape Marketing

JULY 20, 2023

Building An Event Strategy That Connects With Your Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Isaac Watson In this episode of the Duct Tape Marketing Podcast , I interview Isaac Watson. Questions I ask Isaac Watson: [02:15] Why should people think about events as part of the marketing mix? [03:09]

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Community Artificial Inteligence Hosting Technical Review 61

Duct Tape Marketing

MAY 11, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Todd and Laure Fisher. We often hear from small businesses that their marketing works, they just don’t know which part. Questions I ask Todd and Laure Fisher: [1:41] What led you to where we are today? [2:15] So welcome to the show.

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Metrics Marketing Software Review Cofounder 85

Duct Tape Marketing

FEBRUARY 13, 2024

Crafting Your Leadership Story: Lessons Around the Campfire written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Tony Martignetti, a leadership advisor, coach, bestselling author, podcast host, and speaker.

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Leadership Boston Conversion Hosting 59

Duct Tape Marketing

MAY 25, 2023

The Power Of Digital Strategy In The Digital Age written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Lenox In this episode of the Duct Tape Marketing Podcast , I interview Mike Lenox. Questions I ask Mike Lenox: [01:51] How do you define strategy? [02:44] You'll learn what works and what doesn't.

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ChatGPT Technical Review Generative AI Technology 70

Duct Tape Marketing

OCTOBER 5, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Dr. Paul J. A four-time tech entrepreneur, his most recent company Immersion Neuroscience is a software platform that allows anyone to measure what the brain loves in real-time to improve outcomes in entertainment, education and training, advertising, and live events.

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Framework Technical Review Software Review Naming 78

Duct Tape Marketing

OCTOBER 6, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Brett Martin. Questions I ask Brett Martin: [1:34] What is Kumospace? [2:37] 4:32] What’s the clear and present benefit of adding this to a work environment? [6:41] 6:41] Describe an example of what a typical Kumospace looks like. [11:52]

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Audio Cofounder Jordan Video 87

Duct Tape Marketing

DECEMBER 14, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Mindy Weinstein. Questions I ask Dr. Mindy Weinstein: [1:11] You start the book with scarcity as an influence – could you unpack that idea? 4:59] We are often more afraid of what we might lose than what we might gain — how does that drive the idea of scarcity? [8:05]

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Differentiation Demand Distribution Sales 81

Duct Tape Marketing

JANUARY 25, 2024

Future-Proofing Your Consulting Career: AI, Trust Triangles, and Colorado Pricing Strategies written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed David A. 09:50] Project versus Retainers, what are your thoughts on that? [11:45]

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Colorado Framework ChatGPT Cofounder 73

Duct Tape Marketing

OCTOBER 5, 2023

Operating across varied industries, Fractional CMOs offer a fresh, tailored approach, helping businesses to be more agile, adaptive, and strategic in their planning Questions I ask Nicole Bernard [00:46] What exactly is a fractional CMO? 01:28] In your opinion, what type of business is the ideal fit for a Fractional CMO?

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Social Media Software Review Hiring Framework 78

Duct Tape Marketing

DECEMBER 7, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Melanie Deziel. Questions I ask Melanie Deziel: [2:25] How does trust fit into marketing? [3:37] 6:51] What are the five words that trust boils down to? [7:55] 7:55] What are the three kinds of content that work well as evidence? [7:55]

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Marketing Audience B2B Framework 80

Duct Tape Marketing

JUNE 23, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Jenny Weigle. So what even is community? And what even is the benefit of building a community in the first place? Questions I ask Jenny Weigle: [1:19] How would you define community and how is it different than my Facebook business profile or page? [2:50]

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Community B2B B2C Technical Review 93

Duct Tape Marketing

NOVEMBER 2, 2023

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

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Metrics Analytics Forecast Software Review 75

Duct Tape Marketing

NOVEMBER 11, 2013

What I Know for Sure About Leadership written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I’ve learned a great deal about leadership in the process of trying to build a business. I want to work on the stuff the business makes and sells today. I’m not unlike a lot of entrepreneurs.

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Leadership Architecture Small Business Demand 68

Duct Tape Marketing

FEBRUARY 15, 2024

Mastering SEO in the Age of AI written by Tosin Jerugba read more at Duct Tape Marketing  The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Stephan Spencer, an acclaimed SEO expert and founder of net Concepts, an interactive agency specializing in search engine optimization.

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SEO ChatGPT Technical Review Search 60

Duct Tape Marketing

AUGUST 17, 2023

The Power Of Mattering written by Felipe Orrego read more at Duct Tape Marketing Marketing Podcast with Jennifer Wallace In this episode of the Duct Tape Marketing Podcast , I interview Jennifer Wallace. What do you mean by that and what the implications are of not mattering? [11:20] Tell me a little bit about this. [04:46]

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Washington Technical Review Social Media Community 60

Duct Tape Marketing

JULY 27, 2023

Why Agency Owners Should Invest In Other Businesses written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ben Young In this episode of the Duct Tape Marketing Podcast , I interview Ben Young. Nudge helps you measure the performance of your digital properties through the lens of what people are paying attention to.

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Cofounder Artificial Inteligence New Zealand Analytics 57

Duct Tape Marketing

APRIL 19, 2023

The Benefits of Hiring A Virtual Assistant For Your Business Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rob Levin In this episode of the Duct Tape Marketing Podcast , I interview Rob Levin. Questions I ask Rob Levin: [02:39] Talk about Work Better Now. So Rob, welcome to the show.

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Hiring America CPA Offshore 64

Duct Tape Marketing

MAY 25, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. In this episode, I talk with the founder of Marketing AI Institute, Paul Roetzer, about how AI is changing the game in marketing today and how to utilize AI in your marketing to be more efficient and effective in your organization.

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Artificial Inteligence Marketing Cofounder SMS 90

Duct Tape Marketing

SEPTEMBER 20, 2023

How to Navigate the New Era of Customer Expectations written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jay Baer In this episode of the Duct Tape Marketing Podcast , I interview Jay Baer, a business growth and customer experience author, researcher, and advisor. What does that mean? [02:46] It's a pleasure.

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Customer Indiana Framework Mexico 85

Duct Tape Marketing

JULY 13, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Mike Michalowicz. Questions I ask Mike Michalowicz: [1:51] If I’m that person who already owns this book, why I should go out and buy another copy? 10:04] What’s hard for you now that maybe didn’t use to be? [12:18] I was fine.

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Employee Design Networking Differentiation 91

Duct Tape Marketing

NOVEMBER 10, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Laura Goldberg. In this episode, I talk with the CMO of Constant Contact, Laura Goldberg, about the state of email marketing, what effect channels like SMS are having, and how to utilize email effectively today to build trust across the generations who use it.

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Email SMS Marketing Channel 94

Duct Tape Marketing

APRIL 6, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Steve Hoffman, also known as Captain Hoff. In the episode, I talk with CEO of Founders Space, Steve Hoffman about the tumultuous journey of launching a startup and revealing what it takes to make it. I mean, this is something you have to take very seriously.

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San Francisco Technical Review Incubator Silicon Valley 97

Duct Tape Marketing

NOVEMBER 23, 2023

Questions I ask Leanne Hughes: [00:49] Why did you choose a two-hour timeframe for your blueprint? [01:27] 01:27] What’s the difference between a workshop and a conference? [02:19] 06:20] What structure do you recommend for workshops to follow? [06:20] 06:20] What structure do you recommend for workshops to follow? [07:29]

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Framework Campaign Audience Vertical 74

Duct Tape Marketing

DECEMBER 16, 2021

In this episode of the Duct Tape Marketing Podcast , I interview Tripp Lanier. Questions I ask Tripp Lanier: [1:45] Where are you positioning this idea on what it means to be a man? [5:02] 5:02] What does it mean to be dangerous? [6:59] You know, I love to talk about that. So trip, welcome to the.

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Networking Hosting Software Review Marketing 79

Duct Tape Marketing

APRIL 6, 2023

Humanizing the Workplace: Building Strong Employee Relationships written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joey Coleman In this episode of the Duct Tape Marketing Podcast , I interview Joey Coleman. Questions I ask Joey Coleman: [02:42] what’s the real cost of employee turnover? [04:04]

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Employee Retention Hiring Artificial Inteligence 89

Duct Tape Marketing

MAY 4, 2022

In this episode of the Duct Tape Marketing Podcast , I interview Cameron Herold. In this episode, the founder of COO Alliance, Cameron Herald, talks about what exactly the role of a COO looks like, how that role shifts and changes from organization to organization, and how having a COO can accelerate the growth of your organization.

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CTO Cofounder Networking Operations 80

Duct Tape Marketing

MARCH 26, 2024

The Silent Power of Entrepreneurial Self-Exploration written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Rob Dubé, a seasoned entrepreneur and co-founder of Image One. I appreciate you having me. Rob (01:00): Sure.

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Cofounder Software Review Hosting Leadership 52