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Conversion, retention and churn benchmarks

VC Cafe

Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical. They encompass the effectiveness of marketing (the startup’s ability to reach and resonate with target customers) and stickiness (the product’s ability to deliver value to customers over time).

Retention 109
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11 Tips For Increasing Customer Engagement

The Startup Magazine

Customer engagement strategies encourage businesses to provide a positive experience that will encourage buyers to return by focusing on how you interact with your customers online and offline. Building an effective customer engagement strategy can create a substantial impact on your business.

Customer 129
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4 Tips To Help You Increase Customer Loyalty

YoungUpstarts

What would your business look like if you were able to increase your retention rates by 10 or 15 percent? What Makes a Loyal Customer? Customer loyalty is something that businesses have been after for decades. That’s because it’s significantly less expensive to keep a customer than it is to go out and procure a new one.).

Customer 207
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Net Dollar Retention vs. Net Revenue Retention

VC Adventure

Net Dollar Retention (NDR) and Net Revenue Retention (NRR) are both important measurements in any business but many companies conflate the two or (more frequently) only report on one. NDR and NRR are as defined as follows: NDR measures the average percentage change in revenue over the first 12 months of a customer.

Retention 102
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How to Master Customer Value Optimization

ConversionXL

They both have a history of focusing on the lifetime value of a customer rather than chasing short-term profits. If you want to be a leader in customer loyalty and grow your business for the long term, Customer Value Optimization is key. How does “Customer Value Optimization” change your approach?

Customer 132
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Customer Success: The Secret Ingredient For Engagement 

YoungUpstarts

by Robbie Kellman Baxter, author of “ The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue “ In today’s competitive market, customer engagement (or lack thereof) could determine whether your company sinks or swims. Don’t confuse this with Customer Service.

Customer 171
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Life After the Funnel: 6 Reasons why You’re Neglecting eCommerce Customer Retention

The Startup Magazine

Guiding your customer from first impression to checkout may seem tricky, but retaining them is even harder. A successful ecommerce business is built on customer loyalty, positive feedback and repeat purchasing. Studies show that just a 5% increase in retention rates could see increased profits of 25-95%.

Retention 135