Chewy S-1: Category Leadership + Conveyor Belt Into Consumers’ Homes
View from Seed
JUNE 13, 2019
Chewy sells tens of thousands of products from many 3rd party brands, as well as its own private label brands (though latter remains <10% of sales). Average revenue per customer has steadily increased from $223/yr in 2012 to $334/yr in 2018. worth of goods from Chewy in 2018. 2) Impressive cohort growth & stability.
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