ConversionXL

FEBRUARY 21, 2017

Card sorting is a UX research strategy popular for information architecture. Despite sometimes small sample sizes , you can calculate confidence intervals, and with some of them, compare your metrics to a database of other companies and competitors. User experience (usually) leads to greater conversions and revenue. Conclusion.

Conversion 103

Conversion Metrics Architecture Design 103

Up and Running

JANUARY 14, 2022

Our major challenge was how do we compete with companies that have billion-dollar valuations, millions in investor funding, and millions in revenue? This metric let us know the potential traffic available in our niche – excluding brand searches. This is a subjective metric but still important. Domain authority. Content quality.

SEO 104

SEO Software Review Search Acquisition 104

Reid Hoffman

AUGUST 6, 2020

As the Greylock team has learned after decades of partnering with early-stage founders, the best approach is establishing a core set of fundamental questions that can be tailored to each individual company, rather than looking at a rigid set of metrics. WHAT METRICS SHOULD A FOUNDER SHOW TO RAISE A SERIES A FROM A VC FIRM LIKE GREYLOCK?

Technical Review 69

Technical Review Seed Stage Software Review Early Stage 69

ConversionXL

APRIL 12, 2017

Jared Spool: Is Design Metrically Opposed? Useless measures and silly metrics. Metric: A measure we track (usually over time). A metric should tell you what you will do differently. No, the first 2% is more valuable in terms of revenue. Design must drive metric collection, not the other way around.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Steve Blank

JUNE 23, 2016

As a consequence, corporations used metrics like return on net assets (RONA), return on capital deployed, and internal rate of return (IRR) to measure efficiency. These metrics make it difficult for a company that wants to invest in long-term innovation. They knew how to execute the current business model.

Architecture 227

Architecture IRR Balance Sheet Liquidity Event 227

Cracking the Code

MARCH 28, 2022

While the average forward revenue multiple has declined slightly since its February 2020 peak (19x), it’s still higher today than last year at 17x vs 15.8x The Index added another $0.9T in value in the past year and the pace of growth is accelerating. The average growth rate of the companies increased from 18% last year to 26% this year.

Global 62

Global Europe Software Review 62

crowdSPRING Blog

NOVEMBER 1, 2013

Good whitepaper on advertising measurement metrics | by Ben Kunz – crowdspring.co/HsVIMR. Good whitepaper on advertising measurement metrics | by Ben Kunz – crowdspring.co/HsVIMR. The Pricing Model That Increased Our Free Trial Signups by 358% (and Revenue by 25%) – crowdspring.co/1alarDV. 1ag6kZD.

Social Media 94

Social Media Small Business Design Media 94

Up and Running

APRIL 17, 2018

B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 Plan your website architecture. For more information about website architecture, check out this article from Matrix Marketing Group. trillion in sales, compared to B2C’s $2.3

SEO 80

SEO eCommerce Analytics Software Review 80

The Next Web

DECEMBER 12, 2013

Many of the newer service marketplaces feel more like “movements” rather than “businesses,” and actually require very careful architecture of the end-to-end experience both online and offline, including areas such as culture and workflow. In the early days of e-commerce, sales were typically the most important metric for success.

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Ben's Blog

MARCH 24, 2011

To find out whether or not today’s public technology companies have hit bubble valuations, let’s compare some companies that survived the great bubble with their bubble era valuations: The Enterprise Value-to-Revenue multiple (EV/Rev) and Price-to-Earnings multiple (PE) are commonly used metrics to tell the valuation:value story.

Technical Review 78

Technical Review Venture Capital Valuation Database 78

ConversionXL

JANUARY 7, 2016

Richard Thaler and and Cass Sunstein wrote in Nudge about a concept called “ choice architecture ” – swaying decisions towards the best option through a variety of small tweaks called “nudges.” One example that comes to mind is metrics. What’s the one metric of success that will define your tests? Totally awesome.

Metrics 48

Metrics Architecture Programming Technical Review 48

Up and Running

APRIL 27, 2012

A more fundamental problem that entrepreneurs can control, however, is related to their understanding of the key revenue drivers of their businesses. Internet entrepreneurs in the UK need to push managing metrics right to the front of their to-do lists. Most meaningful metrics. They are in build mode after all. But they don’t.

Metrics 68

Metrics Nigeria Ratchet Churn Rate 68

Startup Lessons Learned

NOVEMBER 14, 2013

Alistair Croll will lead a session on Lean analytics for intrapreneurs —from introducing never-before-seen case studies to tracking a product through its entire development and demonstrating which data and metrics are useful in what kinds of situations. or “Did the feature I just built actually increase revenue?”

Continuous Deployment 162

Continuous Deployment Norway Lean Analytics 162

ConversionXL

JULY 3, 2019

Despite the fact that email continues to thrive over 40 years after its inception , marketers remain fixated on top-of-funnel engagement metrics. According to benchmarks from Mailchimp : 0.29% is the average email unsubscribe rate in the architecture and construction industry. Open rate to revenue is a mighty long causal chain.

Email 121

Email Metrics Campaign Revenue 121

ConversionXL

MARCH 19, 2020

The questions that clients ask in the coming months are going to be more focused on business results and less on trends and vanity metrics. Use a down period to nail down the core product features, get your architecture right and make sure your first customers see value in the product. Accepting that is key. are moot.”.

Marketing 121

Marketing Campaign Non-Compete Lean 121

ConversionXL

SEPTEMBER 9, 2016

Smarter A/B tests, less wasted traffic, less wasted time, more revenue. Use metrics such as time on task, success rate / failure rate, number of user errors, number of system errors, satisfaction rating. As Linn Vizard of Bridgeable explains, clear information architecture (IA) is key to good navigation, which is key to conversions.

Technical Review 48

Technical Review Architecture Conversion Software Review 48

Steve Blank

JUNE 5, 2018

This process emphasizes rapid learning cycles with speed, urgency, accepting failure as learning, and innovation metrics. Or a team that achieved product-market fit building a non-standard architecture could find no way to maintain it at scale within the parent organization. Upon reflection we identified two root causes.

Programming 324

Programming Incubator Leadership Silicon Valley 324

ConversionXL

DECEMBER 31, 2013

In this post we will look at both marketing and UX metrics at a slightly different angle. The post will be particularly interesting for those of you who want to grow your online revenue and not concentrate on just generating a lot of traffic! You just need to be on the lookout for the right signs and measure the right metrics.

Trinidad 134

Trinidad Metrics Architecture Conversion 134

Steve Blank

FEBRUARY 23, 2016

In other words, how can we adapt the Business Model Canvas when the metrics of success for an organization is not revenue? From Revenue Streams to Mission Achievement. For these organizations, the canvas box labeled Revenue Streams doesn’t make sense. Revenue Streams changes to Mission Achievement. Lessons Learned.

Business Model 120

Business Model Revenue Channel Community 120

Cracking the Code

OCTOBER 10, 2008

Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Great list! I particularly agree on points #2 and #4.

Software Review 48

Software Review North America Europe Metrics 48

www.lanceglasser.com

MAY 13, 2012

Metrics for cyclical businesses. The CFO is not responsible for making revenue every quarter, but if there is a big surprise, fire him. The greatest leverage is when the project is in its earliest phases, when we are deciding on architectures in the context of market requirements and when technology choices are being made.

CTO 40

CTO CTO Hire Technical Review Architecture 40

Startup Lessons Learned

JANUARY 28, 2009

They asked for my advice, and we went through a number of recommendations that readers of this blog will already be able to guess: adding revenue opportunities, engagement loop optimization, and some immediate split-testing to figure out whats working and whats not. Doesnt that sound good? I asked, "how much money does the company have left?"

San Francisco 79

San Francisco Lean Continuous Deployment DC 79

The Startup Magazine

OCTOBER 24, 2018

Pay Per View model of Revenue generation. Open APIs architecture allows third-party integration effortlessly. Video performance analytics to see video metrics, audience metrics, and popular content trending on the platform. Lower latency in the live stream videos. Peer to peer chat system for real-time interaction.

Software 136

Software Bandwidth API Flash 136

YoungUpstarts

NOVEMBER 15, 2018

It’s most likely down to the poor investment in their server architecture. Another metric you’ll come across constantly when hunting down a killer VPN is how many servers the VPNuses. These services are almost always dependent upon ad revenues to survive, and use tracking cookies prolifically. Server Numbers.

Canada 138

Canada IP Architecture Security 138

Duct Tape Marketing

JUNE 20, 2023

12:22] Would you look at the value derived by digital technologies differently than by producing customer value or revenue? [14:23] But there isn't actually a top down roadmap of how to do it with real milestones and metrics and uh, around it. (07:01): 16:32] Are there organizations that are significantly behind in this rewiring ?

Technical Review 63

Technical Review Silicon Valley Generative AI Arizona 63

Startup Lessons Learned

DECEMBER 28, 2009

A typical "new feature" release is, in my experience, about 80% changes to underlying APIs or architecture. Monitoring of real-world metrics. In order to make continuous deployment work, teams have to get good at automated monitoring and reacting to business and customer-centric metrics, not just technical metrics.

Continuous Deployment 122

Continuous Deployment San Francisco Lean Metrics 122

ConversionXL

MARCH 3, 2021

Brands that rely heavily on revenue from paid than organic search are only one crisis away from having their business turn upside down. Google Ads cost-per-conversion metrics. Here are some of the Google Analytics metrics that provide insight into the quality of your PPC clicks. Exit rate metrics on Google Analytics.

PPC 146

PPC SEO Campaign Analytics 146

ConversionXL

JANUARY 8, 2018

You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). The more advanced you get the more SEO is already integrated into the product so the more time you’ll likely have to invest in figuring out what can really help move your metrics.

SEO 134

SEO Metrics Analytics Search 134

Occam's Razor

JANUARY 20, 2010

End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. So in this context go back to your page report (from step 1 where you applied the organic segment) and look at the $Index [which is: (goal value + e-commerce revenue) / unique views of the page you are analyzing]. Directories.

Analytics 90

Analytics Search SEO Metrics 90

ConversionXL

JUNE 28, 2013

The problem is that copying a design style, information architecture, web copy, service claims or sign up flow is not copying a formula for success. So you should first and foremost optimize for revenue/profit, not conversion rate. The same study showed that sites are often measured on metrics that don’t show business value.

eCommerce 133

eCommerce Metrics Conversion Architecture 133

ConversionXL

AUGUST 5, 2014

A couple weeks ago, we dug into internal site search & found that in some cases , searches performed by only 10% of the site’s total traffic made up nearly 40% of the companies overall revenue. In one line, he couldn’t be clearer as to why you must pay attention to these metrics. But we’ve only just scratched(.)

Search 107

Search Design eCommerce Technical Review 107

marketingland.com

OCTOBER 8, 2012

8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I. and particularly people involved in metrics and evaluation of “how did we do this week/month/quarter?” ” Every metric you have for success implies you’d like more or less of that metric, so you always have a wished-for outcome at hand.

Metrics 47

Metrics Analytics Search Affiliate 47

Ben's Blog

JANUARY 19, 2011

Business— when a company is acquired for its actual business (revenue and earnings). These deals are typically valued (at least in part) by their financial metrics and can be extremely large (e.g. Then, due to flaws in their product architecture, their customers started to turn off their application.

Acquisition 78

Acquisition Technical Review Intellectual Property Silicon Valley 78

Startup Lessons Learned

JUNE 15, 2009

Both sides start to think of their point of view in moralistic terms: “those guys don’t see the economic value of fast action, they only care about their precious architecture diagrams&# or “those guys are sloppy and have no professional pride.&# " Actually this process works really well in a financial company.

Continuous Deployment 167

Continuous Deployment Software Review San Francisco Lean 167

ConversionXL

MAY 13, 2020

Further, as you’re now using your own data, you can remove revenue from cancelled transactions or returns. You can also calculate more advanced and confidential metrics, such as margin instead of revenue. Every row represents a session, and you get to play with a lot of dimensions and metrics.

Analytics 85

Analytics Aggregator SQL Cloud 85

Cracking the Code

DECEMBER 16, 2006

however, public SaaS companies like Concur, Saba, Taleo, LivePerson and Ultimate are growing 50-100% per year and trading at an average 5x trailing revenue multiples (I excluded salesforce leading the pack with 9x!) whereas traditional software companies of this size have a growth rate of less than 10% and revenue multiples of 2-2.5x.

Software Review 48

Software Review Silicon Valley Technical Review Software 48

andrewchenblog.com

MARCH 10, 2010

For entrepreneurs out there who are building metrics-driven products but also committed to a great user experience, I would love to hear when and how you pay down the product design debt. By the way, to mitigate this problem, there's already a discipline called “Information Architecture&#. Please comment! what a coincidence.

Technical Review 47

Technical Review Design Las Vegas Product 47