B2C Business Model Early Stage Marketing 
View from Seed
MARCH 3, 2015
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Below, she shares lessons learned from the earliest days of marketing the company and how this has translated to her second startup role as VP of Marketing at Toast. How did you address that?
YoungUpstarts
SEPTEMBER 10, 2018
If this happens, the risk of having an unpleasant experience is much higher, as an early stage startup cannot afford 7 months off the correct path. Here are two of the reasons we were not accepted: The market strategy is not clear. More research and explanation is needed to understand how the business plan will be executed.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SoCal CTO
NOVEMBER 10, 2009
I was in charge of all product management and marketing for the first year-and-a-half, that was a great learning experience with a very talented team of folks. It was also beneficial because I got some good experience with both B2B and B2C business models. After BITSource was successfully acquired, I moved to L.A.
Kodorra
NOVEMBER 25, 2018
If you’re having that little itch to try your hands on a tech venture, here are eight simple steps on how to start your own online business with little to no money. Step 1: Find a business idea. Every business starts with an idea. It is advisable to turn something that you are good at into a business.
VC Cafe
NOVEMBER 2, 2019
One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Benchmarks are typically specific to stage/business model/geo. What should our MRR growth be?
View from Seed
SEPTEMBER 11, 2019
it’s understandable that investors will want to see how your product is doing in the market. If in the long run your B2C business is likely to have an ad-based revenue model, the ability to acquire a large number of users at zero or extraordinarily low cost is critical. Once you cross the chasm of launching v1.0,
Up and Running
MARCH 20, 2017
It’s no joke that the number of essential, necessary costs can be enough to make a new business owner’s head spin. Nonetheless, not all business costs are compulsory. Worthwhile expense #1: Market research. However, without market research, you are operating in the dark when it comes to your product and your customers.
Expert insights. Personalized for you.
120 
Let's personalize your content