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The future of search is being reinvented with generative AI

VC Cafe

I spent a chunk of my career as a product manager in search (Shopping.com, GLG, Ask.com, AOL and Google) so I find this particularly interesting. Until now, to succeed in search companies needed two things: 1) an index of the web 2) an algorithm to organise the results.

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5 Things You Should Know Before Hiring A Development Shop

YoungUpstarts

by Stella Fayman, CEO and cofounder of matchist. You’ve decided to hire a development shop to build an MVP , give your product a facelift, or build that mobile app you’ve been wanting to build for years. Most dev shops are good at one technology over another, or focus on UX or even a vertical like healthcare.

Developer 203
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

To succeed in today’s crowded market, you need to harmonize product marketing and brand marketing. In this article, you’ll learn the difference between brand marketing and product marketing, and how to balance both to stand out above the crowd. Brand vs product marketing: Friends or foe? They rely on each other for success.

Marketing 110
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30 tips for avoiding startup failure, from successful founders

The Next Web

But have you ever had the opportunity to pick the brains of founders who created amazingly successful startups and companies like Envato , Backblaze , Simple , or Treehouse ? Few people like talking about their mistakes, but thankfully nine founders took some time to share some of their hard-earned knowledge with you. Find your niche.

Cofounder 164
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Am I a Founder? The Adventure of a Lifetime. « Steve Blank

Steve Blank

Passionate – is the company/product/customers the most important thing in your life? This is the minimum feature set for founders. Other Roles in a Startup Generic advice given to entrepreneurs assumes that everyone is going to be the founder/co-founder. Founders know they want to start something.

Cofounder 223
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Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant

Steve Blank

When Sloan arrived at GM in 1920 he realized that the traditional centralized management structures organized by function (sales, manufacturing, distribution, and marketing) were a poor fit for managing GM’s diverse product lines. If you’re following Tesla, you might be interested to know that Sloan wasn’t the founder of GM.

Michigan 275
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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Companies experience a high churn rate because of bad product adoption. Let’s dive in. Common B2B marketing challenges.

B2B 150