Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. They are gaining valuable customer data.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Steve Blank

FEBRUARY 26, 2020

You (think) you have product-market fit with real customers and real revenue and need money to grow and expand. Better answer, “Because I’m the customer.”) Now that product/market fit is part of the lexicon most understand that the product also needs passionate customers. Not all startups need outside investment to grow.

Cofounder 429

Cofounder Seed Stage Valuation Metrics 429

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. Organic notifications.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Duct Tape Marketing

JUNE 27, 2013

Regardless of whether you are a small business owner or the CEO of a Fortune 500 company, without customers, you no longer have a business. Therefore, when it comes to any business, the customer experience is essential. Starbucks, for example, has a reputation for providing an exceptional customer experience.

Social Media 71

Social Media Viral Media Customer 71

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. Customer Acquisition. At the highest level you’ll obviously want to track how many customers your adding every month (and for some businesses that have hit scale this is measured on a daily basis).

Metrics 346

Metrics Startup Acquisition SEM 346

The Next Web

AUGUST 26, 2012

The more your narrow down your target audience, the higher the chance is that you will be able to reach the crucial turning-point where you offer your customers enough added value to make them happy and returning. The metrics that matter the most are returning customers (user retention), turnover per customer and viral growth (k-factor).

Bankruptcy 121

Bankruptcy Technical Review Intellectual Property Due Diligence 121

Startup Professionals Musings

DECEMBER 8, 2013

You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers you need. Curation is humanly aggregating, filtering, and re-posting the best-of-the-best content on the web, relative to your product or service area. Marty Zwilling.

Widget 286

Widget Marketing Curation Audio 286

The Startup Magazine

MARCH 28, 2021

When e-commerce first took off in the 1990s, web traffic was regarded as the most critical metric for measuring a website’s popularity. Website activity is estimated in visits, also known as “sessions,” which is a popular way to assess an online business’s ability to draw customers. Ways to Increase Traffic.

SEO 176

SEO Social Media Search Campaign 176

Startup Professionals Musings

AUGUST 10, 2014

A healthy business, ready to scale, has been doing this for a year or more, with an existing customer set generating a non-trivial and growing revenue stream. High customer loyalty and high team passion. Growing appreciation for the value of the solution provided. Martin Zwilling First published on Entrepreneur.com on 8/1/2014.

Revenue 246

Revenue Entrepreneur Valuation Viral 246

Startup Professionals Musings

OCTOBER 27, 2012

You have to build a web presence with marketing content to get visibility above the 300 million other new websites created last year, and attract the customers you need. Curation is humanly aggregating, filtering, and re-posting the best-of-the-best content on the web, relative to your product or service area.

Widget 233

Widget Entrepreneur Marketing Curation 233

Startup Professionals Musings

JUNE 26, 2016

A healthy business, ready to scale, has been doing this for a year or more, with an existing customer set generating a non-trivial and growing revenue stream. High customer loyalty and high team passion. Growing appreciation for the value of the solution provided. Martin Zwilling.

Revenue 145

Revenue Valuation Startup Viral 145

Mike Michalowicz

FEBRUARY 11, 2013

Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Twitter is a great place to share photos (TwitPic), host contests, shout out to loyal customers, have scavenger hunts, and promote events.

Small Business 167

Small Business Marketing PR Social Media 167

Occam's Razor

MAY 2, 2017

They are from my post The Biggest Mistake Web Analysts Make… And How To Avoid It! The goal is for each company’s Google Data Studio to not look like a CDP (customized data puke), but to be a focused strategic dashboard with an emphasis on IABI. If your dashboards are CDPs (customized data pukes) do this every three months.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Startup Professionals Musings

AUGUST 15, 2011

You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. Curation is humanly aggregating, filtering, and re-posting the best-of-the-best content on the web, relative to your product or service area.

Widget 256

Widget Marketing Curation Audio 256

VC Cafe

JULY 15, 2021

Build virality into the product – it might be counter intuitive to launch your product as “invite only” – after all, the goal is to grow the audience, not to restrict it. Ask customers about their pain points and share product ideas and designs early and often. Several startups, like Copy.ai Slack or Discord).

Mobile 190

Mobile Social Media Distribution PR 190

Startup Professionals Musings

MAY 30, 2015

You have to build a web presence with marketing content to get visibility above the almost 300 million other new websites created last year, and attract the customers you need. Curation is humanly aggregating, filtering, and re-posting the best-of-the-best content on the web, relative to your product or service area.

Widget 120

Widget Curation Audio Aggregator 120

Startup Lessons Learned

MARCH 24, 2009

In most applications, most of the time, customers return to use the application not in response to a notification or event, but under their own volition. These decisions are critical to the success of any high-engagement product, and they take place entirely inside the minds of customers. This is why the registration is so important.

Metrics 88

Metrics San Francisco Lean Viral 88

SoCal CTO

OCTOBER 8, 2009

In many cases, I can break it down into: Customer Acquisition Cost – how will you reach prospects, how will you convert them and how much will it cost to convert them Customer Lifetime Value – how much will you make off of each converted customer This very simple model works for a surprising number of business models.

Metrics 225

Metrics Startup Retention Acquisition 225

David Teten

MAY 1, 2013

Like a storefront and location in the offline world, your domain name is the very first vehicle by which potential investors/customers/employees evaluate your company before they even engage. A bad domain name can sink you. There are three main factors to consider: Fit. The name needs to match the business. Facebook paid $8.5

Naming 114

Naming Semantic Venture Capital Startup 114

mashable.com

NOVEMBER 3, 2010

The Small Business Tips Series is supported by Bantam Live , a web-based collaboration workspace with “Social CRM&# for small business teams. The web and technology bubble has a lot in common with the rest of the business world in that there are essentially two disparate groups — the haves and the have nots. .

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

VC Cafe

OCTOBER 15, 2010

Wibiya has experienced viral growth since it came out of beta in January this year. All of the above are pretty much a one-trick pony – the Facebook bar is there for chat, the Meebo bar is great for sharing, the Diggbar tried to do retention, similar to the HootSuite, LinkedIn and Facebook’s iFrames.

API 89

API Viral Affiliate 89

Startup Lessons Learned

SEPTEMBER 29, 2008

Sometimes, testing with existing customers is more complicated than with new customers. Existing customers already have an expectation about how your product works, and its important to take this into consideration when adding or changing features. On the other hand, existing customers can be a testing benefit.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Reid Hoffman

MARCH 19, 2019

But in today’s world, speed-to-scale entrepreneurship is what we need to improve society, transform industries, and create massive value for customers, employees, and investors. Customers value and benefit from the convenience, price, and selection of Amazon, which is why the company is, by a wide margin, America’s largest bookseller.

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

ConversionXL

JANUARY 8, 2018

You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). Usually the others are related to other marketing channels (paid/referrals) or one of the other parts of the funnel (retention/lifecycle). Stuff doesn’t go viral overnight and not without promotion.

SEO 134

SEO Metrics Analytics Search 134

ConversionXL

APRIL 3, 2018

Amazon built its growth on top of these 4 pillars: Customer Centricity. The most important single thing is to focus obsessively on the customer” – Jeff Bezos. They may believe “the customer is always right” but how do they act? Aligning customers & business objectives. The power is in how customer data is used.

Retention 106

Retention Artificial Inteligence Channel Email 106

andrewchenblog.com

JANUARY 28, 2010

How do freemium businesses acquire customers? What are the drivers of customer lifetime value? For freemium businesses, particularly ones that are social apps, there’s often a word of mouth or viral component, which we’ll cover in a second. How do all these variables interact?

CPA 51

CPA Retention Viral Acquisition 51

Occam's Razor

AUGUST 22, 2011

. ~ Qualitative Analysis: "What's Voice of Customer? " ~ Web Metrics: "What is a KPI? Key To Your Digital Success: Web Analytics Measurement Model. Six Tips For Improving High Bounce / Low Conversion Web Pages. How To Excite People About Web Analytics: Five Tips. Who Owns Web Analytics?

Analytics 124

Analytics Metrics SEM Web 124

ConversionXL

JUNE 24, 2014

One of the many things I’ve learned about users’ online behaviour here at LoginRadius is that the younger demographic not only expect a seamless web experience, they know full well it’s available and are irritated if websites don’t offer that. Be warned, however, that social login might not be an ideal choice for all businesses.

Social Network 130

Social Network Viral Social Media B2C 130

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. My advice: dont launch big.

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

SEPTEMBER 2, 2019

In other words, potential customers are often put off by the effort to fill out a form, and may even leave the checkout process altogether. So, combined with the right product and services, social login can help users become loyal and habitual users, in turn boosting your customer lifetime value (LTV). Screenshot from: Society6.

Social Network 73

Social Network Viral Social Media B2C 73

klinger.io

JANUARY 17, 2014

As a analytics consultant I am working with a lot of startups and help them in the topics of metrics, analytics, retention and growth. Disclaimer: This post focuses on web products - but you could apply the same concepts for mobile. Disclaimer: This post focuses on web products - but you could apply the same concepts for mobile.

Analytics 67

Analytics Metrics Startup Database 67

blog.expensify.com

APRIL 24, 2012

If you want to serve enterprise customers,NET is one of the best ways to do that and do it well. The tools which you find restrictive I consider a huge timesaver (which paying customers tend to appreciate)… they allow me to rapidly prototype and get solutions to customers. I was just looking at your web site.

Java 107

Java PHP Software Review Coder 107

SoCal CTO

OCTOBER 5, 2010

Why Every Entrepreneur Should Write and 9 Tips To Get Started - OnStartups , September 27, 2010 "The best part of blogging is the people you will meet"- Hugh MacLeod repeating wisdom from Loic Lemeur to me at the Big Pink at 2 am in South Beach after the Future of Web Apps 2008. Another important web 2.0 Why You Should Write.

Technology 191

Technology Product San Francisco CTO Hire 191

Aymeric Gaurat-Apelli

APRIL 20, 2010

Although I had been developing softwares since 1999, it was the first time I could think of an idea, write the application, publish it online and virally reach thousands of people! As Facebook matures as a platform, it is changing its focus from growth to retention. Facebook has allowed me to find an audience to my creativity.

Developer 32

Developer Australia Ruby API 32

ConversionXL

AUGUST 7, 2019

You can catalyze that sharing, something Ann Smarty of Viral Content Bee does regularly: Any time I feature influencers in my content, I tag them on Twitter, not just in my own tweets but also in updates from everyone else. We add the project to Viral Content Bee and include the influencers’ usernames in the project name. Conclusion.

B2B 110

B2B Marketing Social Media B2C 110

abovethecrowd.com

JUNE 2, 2021

Marketing 101: Customers love free stuff. As a result, it is a common marketing practice to offer things “for free” in order to impact customer behavior or encourage customer loyalty. Customers have shown again and again that they really love free stuff. You know what customers like more than free stuff?

IPO 82

IPO Customer Matching Silicon Valley 82