The Equity Kicker

JUNE 4, 2014

the ecommerce companies or software companies that we invest in) and you have a $1m revenue run rate and 20%+ month-on month growth you will generally be in good shape. Companies with greater revenues and stronger growth are able to raise bigger rounds at higher valuations.

Revenue 146

Revenue eCommerce Affiliate Valuation 146

Startup Professionals Musings

SEPTEMBER 22, 2021

His campaign only lasted a year, but it convinced some that he was a potential visionary and a constant learner. They need to believe your valuation, based on current revenue and intellectual property, and feel the equity offered gives them a real return for the risk. Show that you love change, but understand reality.

Intellectual Property 352

Intellectual Property Equity Bootstrapping Valuation 352

Steve Blank

MAY 19, 2015

I had lunch last week with Tom, the CEO of a startup that was quickly becoming a large company – last year’s revenue was $40M, this year likely to be $80M maybe even $100 million in ad revenue. to drive traffic to their site, which they then turned into ad revenue.

Technical Review 120

Technical Review Salary Early Stage Software Review 120

ConversionXL

AUGUST 11, 2021

A well-thought-out strategy lays the foundations for your sponsorship efforts in the same way a marketing strategy guides your marketing campaigns. A sponsorship strategy should cover five areas: Assets Audience data Asset valuation Activations Market identification. Asset valuation. Therefore it’s important to follow up.

Audience 139

Audience Social Media Email Ruby 139

Both Sides of the Table

APRIL 26, 2016

PR and non programmatic marketing often have a lagging affect so if you ran a big out-of-home marketing campaign that created brand awareness you may find that conversion actually takes place 60–90 days later. In SaaS (or any recurring revenue business) this is also a very difficult task. That is what finances rapid growth.

Metrics 150

Metrics Cost Acquisition Startup 150

ConversionXL

JULY 16, 2021

By collating key information in a framework, you’ll reduce internal feedback loops, improve collaboration, and empower consistency—which can increase revenue by 33%. . It took 10 years and steady growth, punctuated by a brilliant messaging strategy, to achieve a $5 billion valuation. . They weren’t an overnight success.

Audience 127

Audience Framework Differentiation Software Review 127

Both Sides of the Table

MAY 19, 2010

Founded in November 2007 in New York City by Alexis Maybank and Kevin Ryan (co-founder of DoubleClick); CEO is Susan Lyne (ex-CEO Marta Stewart Living Omnimedia) Revenue estimates: $50mm in 2008; $170mm in 2009 (versus budget of $150mm); $450mm forecasted for 2010. Note that these are “gross” revenue numbers. OTHER DEALS: 1.

Partner 240

Partner New York City Cofounder Syndicate 240

Up and Running

MAY 17, 2017

An ROCG study of 502 business owners with revenues between $1 million and $100 million found that only 40 percent successfully transitioned their business and only 9 percent had a formal, written succession plan. million in sales revenue. The problem was that in the prior year, his business lost money and fell to $350,000 in revenue.

Acquisition 92

Acquisition Technical Review Revenue Exit Strategy 92

Duct Tape Marketing

FEBRUARY 3, 2022

I mean, how do you end up putting some, something that is intangible that is more than like, you know, a, a multiplier of revenue, because there are some people that have created a methodology that have created a framework that have created something exactly a way to actually get, you know, leads. Do you have a leadership team?

Entrepreneur 78

Entrepreneur Technical Review Cofounder Valuation 78

crowdSPRING Blog

NOVEMBER 30, 2012

… Checking In on Foursquare’s Valuation – [link]. Campaigns | NYT FiveThirtyEight – [link]. Red All Over: Newspaper Revenues Fall In Q3 – [link]. Campaigns | NYT FiveThirtyEight – [link]. The danger of waiting to long to find a business model? Your Brand is What You Do – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

Scalable Startup

AUGUST 26, 2014

As further market proof of the power of Drupal in the enterprise, Acquia has received about $100 million in funding in the past 3 months, which puts its valuation at over $1 billion. It gained recognition during the 2004 presidential campaign when Howard Dean’s IT director decided to use it as a platform for community and campaigning.

Founder 42

Founder Los Angeles PHP Open Source 42

crowdSPRING Blog

NOVEMBER 1, 2013

The Pricing Model That Increased Our Free Trial Signups by 358% (and Revenue by 25%) – crowdspring.co/1alarDV. But a nearly $4 billion valuation? A Collection of Intelligent Print Ad Campaigns - crowdspring.co/1bPatCX. Don’t pay lip service to customer service | USA Today - crowdspring.co/1ioAoDm. 1hnlHmo.

Social Media 94

Social Media Small Business Design Media 94

Up and Running

FEBRUARY 8, 2016

Here’s what they discovered: They found firms that quickly institute formal mechanisms such as operation budgets, cash budgets, and financial monitoring systems (tools that measure profitability, customer acquisition costs, variance from actual budget, and so forth) had higher growth rates in terms of revenues and headcount. until 9 p.m.

Entrepreneur 60

Entrepreneur Software Review Balance Sheet Partner 60

VC Cafe

SEPTEMBER 16, 2021

Many of the creator economy startups have conjured different ways for creators to generate revenue outside of advertising, which has been the bread and butter of ‘influencer’ platforms like Instagram, Youtube, TikTok etc. This is where new startups can help. The 2021 Creatorscape by Influence ( source ). I’d love to chat!

Startup 207

Startup Social Media Venture Capital Audio 207

Startup Professionals Musings

NOVEMBER 9, 2015

Many of the best entrepreneurs I see find themselves besieged by investors, and have actively turned them away , at least until they reach a point of valuation and scaling where they don’t have to give away a lion’s share of ownership and control. Bootstrapping not only reduces cash needs, but increases commitment.

Bootstrapping 120

Bootstrapping Cofounder Equity Agile 120

crowdSPRING Blog

MAY 30, 2011

Plan out your exit campaign much as you would plan and execute a great marketing campaign. At the end of the day, however, there is only one valuation that counts: how much someone is willing to pay and how much you are willing to accept. Understand value. What’s left behind. In many (most?)

Small Business 89

Small Business Valuation IPO Startup 89

crowdSPRING Blog

MAY 22, 2012

They can’t – certainly not based on Facebook’s current revenue opportunities. First , there’s a huge disconnect between Facebook’s user growth and potential revenue per user. That’s very healthy revenue, but significantly below the revenue needed to justify a 100 billion dollar valuation.

South Korea 88

South Korea IPO Russia Stock 88

Growthink Blog

AUGUST 18, 2012

Example: Launch billboard marketing campaign over 6 months, spending $18,000 After you create your milestone chart, you need to prioritize. Ideally, these milestones will get you to point where you are generating revenues. higher valuation, lower interest rate, etc.). Suggested Resource: Want funding for your business?

Private Equity 116

Private Equity Equity Revenue Security 116

thebarefootvc

DECEMBER 16, 2011

From big brands creating campaigns on Facebook to group buying sites like Groupon to subscription services such as Birchbox and Shoedazzle to highly curated specialty sites such as Fab.com , 2011 saw large increases in consumers buying online. eCommerce/Social Commerce: New models continue to evolve as ecommerce rebounded this past year.

Technical Review 110

Technical Review India Mobile Hockey Stick 110

YoungUpstarts

JANUARY 6, 2014

Instead of the old “throw-money-at-a-good-idea” approach, I based our strategy on the belief that the best startups are the ones that can become revenue-positive shortly after takeoff with as little upfront investment as possible. Digital marketing is my expertise, and is the common thread throughout all our investments.

San Francisco 154

San Francisco Business Model Silicon Valley Coder 154

David Teten

DECEMBER 3, 2019

We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. Some notable metrics are revenue growth rates, free cashflow, leverage ratios, historical financing amounts, returns on marketing spend, customer acquisition costs, lifetime value of customers, customer churn rates, and team social scores.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

OCTOBER 22, 2018

To get marketing a seat at the table and prove that it can drive revenue and pipeline, we’ve become borderline obsessed with numbers. To reframe marketing as an investment rather than a cost center, we must connect all the dots to revenue—but it’s hard to do without the right tools and models to get started. form fills).

B2B 131

B2B Marketing Analytics Campaign 131

YoungUpstarts

SEPTEMBER 27, 2013

You can’t do a lot when someone doesn’t like you or your company, but be warned, having someone badmouth your deal, even falsely, can ruin the mood around your fundraising campaign very quickly. Quoting an inflated valuation. . When your valuation is too high, investors think you are either greedy or you don’t know what you are doing.

Venture Capital 180

Venture Capital Technical Cofounder Milwaukee Valuation 180

Growthink Blog

MARCH 1, 2017

Rising public markets, with big companies flush with fresh equity and thus able to more assertively pursue growth-by-acquisition strategies, creates a virtuous trickle-down effect on valuations and business sale probabilities for even the smallest of firms. Launch that new sales campaign. Ask Yourself What is Wrong. Make that new hire.

Marketing 48

Marketing Private Equity Acquisition Equity 48

crowdSPRING Blog

APRIL 15, 2012

While much of the literature on succession planning tends to be about long-term legal planning as well as the importance of valuation, buy/sell agreements, and tax and estate planning, my advice is that you first focus on what will happen tomorrow if you don’t have any plan already in place. ” Throne, you say?

Startup 94

Startup Valuation Small Business Database 94

ConversionXL

JANUARY 9, 2019

Building an idealized user journey—based on data from a real customer—helped the company organize the data they had by the steps the customer took: Web ad (Google AdWords or Bing) Visit the website Order a sample from the website Review samples Receive drip email marketing campaign Purchase flooring (through the web or on the phone.

Sales Cycle 127

Sales Cycle Bootstrapping Conversion Web 127

Start Up Blog

FEBRUARY 13, 2016

In case you don’t know, many of them of have the pleasure of only paying 1% tax on their revenue. Their ‘so called’ profit numbers are much lower than you’d expect them to be based on their revenues. So low, that you’d probably close down the business if your profit to revenue ratios ever got that low. tax on $10 of revenue.

Intellectual Property 48

Intellectual Property Australia Singapore Government 48

crowdSPRING Blog

MAY 8, 2015

What is the ideal size and make-up of a team for a pre-revenue SaaS startup? The Angel VC: Key Revenue Metrics for SaaS companies – buff.ly/1INSu29. Valuation As A Scorecard – buff.ly/1F0CUyC. Brilliant Video Marketing Campaigns You’ll Actually Enjoy Watching crowdspring.co/1HRwXF7. – buff.ly/1EY9ktL.

Small Business 48

Small Business Design Social Media Startup 48

The Next Web

SEPTEMBER 29, 2013

They feel the money can and should be spent on ways to grow the company, so they shift into growth mode by hiring more employees, paying themselves, hiring salespeople, running paid ad campaigns, and spending on overhead. Doing a small-scale test of every one of your marketing/sales campaigns is the exact definition of tinkering.

Metrics 136

Metrics Cofounder Cram Down Liquidity Event 136

Up and Running

APRIL 11, 2016

When asked how he figured out who his target market was, he responded, “I looked at the volume of sales in my city, from the property valuation administrator, and then looked for the ‘sweet spot.’ That said, Morgan did do a fair bit of research himself. That is where the bulk of the volume of transactions was occurring.

Reputation 60

Reputation Cofounder Naming Business Plan 60

Rob Go

AUGUST 10, 2011

billion valuation. This valuation is for a company with 200 million registered users (although a much smaller # are active) and estimated revenues of around $200 million, equating to a steep multiple of 40 times sales for the microblogging service. Twitter’s Role in Acquire.

Advertising 62

Advertising Valuation Channel Distribution 62

Hearpreneur

AUGUST 5, 2020

We have a campaign to make consumers more aware of how their products are made, which will in turn dictate how producers are going to create these products. With campaigns currently based around outreach, email marketing, content marketing and several other forms, there’s always room for new ideas, innovation and shaking things up.

Technical Review 157

Technical Review Software Review Entrepreneur China 157

Duct Tape Marketing

AUGUST 16, 2023

Mike Volkin (07:22): I would say every size company needs a fractional cmo, but they're certainly companies that are pre-revenue, or probably the ones that most needed are the ones that didn't think they needed a marketing senior marketing leader. But honestly, before I ever launch a marketing campaign, I used to not, but now I do.

Channel 63

Channel Hiring Sales Marketing 63

trada.com

APRIL 7, 2010

Skip to content Tina MVC for WordPress « Finding The Need for International Pay-Per-Click Campaigns Lijit: A Fun Tool in Your PPC Arsenal » The Stealth Mode: Trada’s Position on Staying Stealth Debate: Stay Stealth? One of my favorite startup debates is about stealth mode. You get glimpses into their strategy and tactics.

Stealth 40

Stealth PPC Advertising Conversion 40

Duct Tape Marketing

FEBRUARY 16, 2023

So we could go, we could spend the rest of our time talking about valuation. Is it, is it really any different than a traditional marketing campaign? (19:20): You know, it's gonna be very broad, but what you should see is you should see the annual revenue number and the cash flow. (20:06): So you've gotta get that word out.

Technical Review 80

Technical Review Wisconsin Non-disclosure Agreement Salary 80

Both Sides of the Table

FEBRUARY 25, 2010

million at a $15 million pre-money valuation. Morgan Stanley had proposed a higher valuation to let them in. If deals drift people start whisper campaigns. If it’s a biz deal you might care about IP protection, revenue share, investment commitments to joint marketing – whatever. We ended up agreeing a term sheet for $16.5

Technical Review 301

Technical Review Term Sheet Due Diligence Venture Capital 301

Transformify

AUGUST 27, 2017

Your team is directly correlated with the valuation of your startup. Once you have nailed them, you can safely hire a more junior person to execute the social media and e mail campaigns. I gave a chance numerous times to a great person who was not right for the job and we lost revenue and didn’t grow as fast as planned.

Hiring 64

Hiring Software Review Burn Rate Startup 64