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Heartfelt Leadership: The Pandemic Has Revealed The Truth About Your Heart

YoungUpstarts

by Deb Boelkes, author of “ Heartfelt Leadership: How to Capture the Top Spot and Keep on Soaring “ A couple months ago, a crisis hit the world — one that changed almost everything about how companies operate. Conversation happens. I thought we had a good conversation. It shows us what we’re made of.

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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

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Founder Interview: Abraham Gin on Entrepreneurs and Leadership

The Startup Magazine

Abraham Gin, an entrepreneur, business coach, and CEO of Gin Consulting Group , which provides unique leadership development and training platforms. Abraham serves his clients with both forward-looking business growth strategy and digital marketing through leadership applications partners. What problems does it solve?

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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Because we don't understand the uniqueness, we fall back on profoundly sub-optimal old world metrics like Reach or Online GRP equivalents. Metrics are a problem.

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5 Hardest Things in Conversion Optimization

ConversionXL

Conversion optimization is hard; it’s constantly changing and you need to know a lot about a lot. Here’s what some of the top experts in the field are saying about the top challenges in conversion optimization. #1 Brian Massey, Conversion Sciences. “We 1 Having to be an expert in many things. Nick So, WiderFunnel.com.

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Excellent Analytics Tip #25: Decrapify Search, Social Compound Metrics

Occam's Razor

I wish we did not have this desire to pulpify a bunch of metrics to produce something recognizable. Here's a summary of our journey in this delightful post… ~ What are Compound Metrics? ~ The Challenge with Compound Metrics: Social Media Edition. Let's go… What are Compound Metrics?

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