Startup Professionals Musings

MARCH 9, 2020

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Continually add new marketing and distribution partners. There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned.

Social Media 329

Social Media Metrics Viral Channel 329

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

SoCal CTO

OCTOBER 8, 2009

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. R : Revenue - can you monetize any of this behavior? Great stuff.

Metrics 225

Metrics Startup Retention Acquisition 225

Up and Running

JULY 26, 2016

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. Getting the first tracks of revenue is one of the toughest processes of building a startup. This is when metrics come into play. See Also: The Top 10 Tools for Tracking Your Web Metrics.

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

MARCH 6, 2019

Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. The strategy, according to Google, improves ad recall (and, undoubtedly, YouTube revenues). LinkedIn video ads: tech specs, targeting, metrics, and cost. Stay on brand.

Video 129

Video B2B Technical Review Campaign 129

ConversionXL

OCTOBER 14, 2021

In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. Key brand tracking metrics. For example, you could deploy CSAT surveys at various parts of the buyer’s journey (distributed across leads so as not to bombard a single customer with multiple questions).

Metrics 157

Metrics Marketing Campaign Audience 157

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

MAY 27, 2022

Then they increased their revenue from $2M to $6M in six months. In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue. Stage 1: Target the right metrics for an effective long game. Metrics for your demand generation funnel.

Demand 124

Demand B2B Distribution Channel 124

Startup Professionals Musings

JANUARY 26, 2018

The challenge is to convince investors that your business will attract real customers, before you have a revenue stream that exceeds your expenses. Build a realistic revenue model and price, based on cost. It takes real money to sustain a business, with a margin in the 50 percent range, and some realistic milestones and metrics.

Angel Investor 147

Angel Investor Distribution Bootstrapping Viral 147

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. Every ecommerce site has to obsess about Revenue.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Genuine VC

APRIL 30, 2008

After the crash at the end of the last decade, web startups clamped down to focus on their core value proposition and were forced out of necessity for survival to hone their revenue models. The stories of tremendous growth in adoption with the promise of revenue later on has been enough to excite both entrepreneurs alike.

Distribution 103

Distribution Widget Viral Social Media 103

Genuine VC

APRIL 30, 2008

After the crash at the end of the last decade, web startups clamped down to focus on their core value proposition and were forced out of necessity for survival to hone their revenue models. The stories of tremendous growth in adoption with the promise of revenue later on has been enough to excite both entrepreneurs alike.

Distribution 100

Distribution Widget Viral Social Media 100

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Steve Blank

FEBRUARY 22, 2010

I had been confused for years why I had to update an income statement each board meeting that said zero for 18 months before we had any revenue. What’s the distribution channel? Do the metrics show that the business model you’re creating will support the company you’re trying to become? Startup Metrics.

Balance Sheet 300

Balance Sheet Startup Burn Rate Metrics 300

Startup Professionals Musings

JULY 29, 2016

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Continually add new marketing and distribution partners. There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned.

Social Media 120

Social Media Metrics Viral Channel 120

Startup Lessons Learned

OCTOBER 23, 2013

It provides a basic introduction to analytics as they apply to Lean Startup, including sections on what metrics to use and how to interpret them. For instance, Ben lists out the worst of the “vanity metrics,” a term that describes appealing but meaningless or misleading numbers. Alistair: There are plenty. Consider a restaurant.

Analytics 167

Analytics Lean Widget Metrics 167

www.clickz.com

JANUARY 7, 2013

Ad Industry Metrics. To get your 2013 marketing plans on track to increase revenues, here are seven social media tactics based on solid research that you need now. Then distribute this content on YouTube, Facebook, and Twitter in addition to social sharing. Show your emotional side to increase virality. More Categories.

Social Media 86

Social Media Media B2C New York 86

YoungUpstarts

SEPTEMBER 13, 2018

Sometimes it can require months — or even longer — of relationship-building to acquire major clients with large-scale revenue possibilities. Content doesn’t have to “go viral” to benefit your business. Invest in producing and distributing content; it pays off! Exercise patience and persistence when landing those “big fish.”.

Social Media 113

Social Media Sales Cycle Audience Media 113

View from Seed

JUNE 30, 2015

Over a third of our investments happen pre-product (so by definition, before PMF), and two-thirds are pre-revenue. For a marketplace or ecommerce business, you need to be doing well north of $5M in annual revenue or GMV to get an A round done. FWIW, at NextView, we invest from inception to strong PMF.

Seed Stage 120

Seed Stage Syndicate Syndication Dilution 120

Startup Professionals Musings

SEPTEMBER 28, 2015

Common failures I see along these lines include: solutions that are "nice to have" but don't address painful problems; a business model that lacks a means for bringing in revenue; and a founder who has turned a blind eye toward his or her competitors. Product distribution or service delivery. An innovative marketing plan.

Exit Strategy 120

Exit Strategy Technical Review Distribution Viral 120

ReadWriteStart

JUNE 29, 2020

There has never been a viral outbreak of such magnitude before. It means relying on your own savings and revenue to operate and expand.”. Year-on-year growth metrics in unique site traffic is 7.8 Unfortunately, these numbers seem to be increasing rapidly without an end in sight. Attract customers through content marketing.

Bootstrapping 85

Bootstrapping Global Startup Hungary 85

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. Distribution Hacks.

API 167

API Viral Startup Retention 167

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. At this stage, simply list your primary revenue streams and your key expenses. At this stage, simply list your primary revenue streams and your key expenses.

Software Review 74

Software Review Software Delaware Forecast 74

Cracking the Code

DECEMBER 11, 2015

I like to understand for these models how many sales people are quota carrying, what is the distribution of quota attainment, and what is the profile of an ideal sales person Inbound model (e.g., In other words, there are universal metrics that smart investors require to make investing decisions.

San Francisco 48

San Francisco Churn Rate Silicon Valley Engineer 48

ConversionXL

SEPTEMBER 10, 2019

Two of the teams focused on the two main sources of revenue, one team on inbound leads, and the last team on site conversion rates. We were optimizing revenue from these campaigns by testing different versions. Suddenly, our revenue from these campaigns dropped by 50%. Growth teams have limited revenue potential.

Conversion 133

Conversion Technical Review Channel Engineer 133

ConversionXL

APRIL 3, 2018

mobile is ~50% of revenue, shorter form works better. Flip your funnel – only 5% of revenue comes from optimisation but 92% of revenue from retention. Work hard to define meaningful product metrics – enabler of team success. Dropbox: first achieved growth through virality. branded header and tagline.

Retention 106

Retention Artificial Inteligence Channel Email 106

David Teten

DECEMBER 3, 2019

Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. Lighter Capital, a Revenue Based Investing VC, offers a Cost of Capital Calculator. Similarly, Corsis uses benchmarking data to understand technology spend patterns.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Steve Blank

FEBRUARY 26, 2020

There are two reasons to raise money: You have a killer idea that is only partially validated, that you think can get to $50M+ of revenue in 5 years with 80%+ gross margins (if margins are lower, you need a lot more revenue)and you need money to get to product-market fit, or. Not all startups need outside investment to grow.

Cofounder 429

Cofounder Seed Stage Valuation Metrics 429

ConversionXL

MAY 29, 2019

For the SaaS 250, the strongest correlation (0.87) between subscribers and any other key metric (videos, views, channel age) was with the quantity of videos published. billion in annual revenue that trades on the NASDAQ—had published only four videos in nearly 12 years. Briggs narrows the long list down to one key metric: watch time.

Channel 106

Channel Video Audience Software Review 106

Occam's Razor

MAY 19, 2014

But the problem is that single golden metrics hide valuable insights and, more often than not, drive bad behavior. Here's my proposal: If you are pushed to have a single golden metric, give it a partner. The BFF metric you find should not be one that is very far away. So, great metric. Honestly, who can blame them.

Metrics 159

Metrics Analytics SEC Acquisition 159

ConversionXL

FEBRUARY 9, 2016

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K In the article, Andrew describes growth hackers as a cross between marketers and coders. . “Growth hackers have a passion for tracking and moving a metric. ” Creativity.

Retention 48

Retention Metrics Acquisition Conversion 48

Startup Lessons Learned

MARCH 21, 2013

If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. Finding your One Metric That Matters But it's not enough just to know "normal". It's also vital to know what the most important metric is to your business right now.

Analytics 167

Analytics Lean Metrics Churn Rate 167

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Even if it shows improvement in some micro metric, does that invalidate the overall design? That was evident in the metrics and in the in-person usability tests. No one feature is to blame.

San Francisco 154

San Francisco Lean Metrics Design 154

Startup Lessons Learned

MAY 11, 2020

There's a good enough vaccine to get the virality rate below one. But I do think there will be at least a short term moment where after a period of a lot of despair, and economic, and health disaster, a huge number of people die in tragedy, by mega tragedy, by any metric. SA : I don't remember the very first company.

Silicon Valley 68

Silicon Valley Technical Review Government .Net 68

ConversionXL

MARCH 16, 2016

NPS is a valuable customer experience tool, and companies everywhere are using it to improve their experience and boost revenue. Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. But overall, I like to think of it as a metric to improve internally.

.Net 48

.Net Metrics Retention Aggregator 48

Startup Lessons Learned

SEPTEMBER 29, 2008

Luckily, the metrics helped us figure out the difference. Question 2: If your product has areas where people read and then different areas where people interact, are there ways to do metrics to determine where people spend their time? Were looking to metrics to determine how users interact with our product.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

ConversionXL

SEPTEMBER 28, 2016

Right now there is almost certainly an enterprise exec in a boardroom somewhere saying, “We need it to go viral.” Kittens and memes and babies kissing puppies… viral. When most people think about going viral, they think about raising a lot of awareness for their product or company. Do you even want to go viral?

Viral 48

Viral Conversion Campaign Audience 48